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Location of Things Market Analysis, By Application (Mapping & Navigation, Asset Management, Location Intelligence, Media Engagement), By Vertical, By Region, And Segment Forecasts, 2014 - 2025

Location of Things Market Analysis, By Application (Mapping & Navigation, Asset Management, Location Intelligence, Media Engagement), By Vertical, By Region, And Segment Forecasts, 2014 - 2025

The global location of things market is expected to reach USD 71.6 billion by 2025, growing at a CAGR of 34.07%, according to a new study by Grand View Research Inc. The increasing penetration of smartphones and enhanced network connectivity coupled with the increasing demand for personalized services are propelling the market growth.

Location of things is an emerging sub-category of the IoT concept that enables connected devices to monitor and communicate their geographic location. Enabled by IoT sensors and location technologies embedded into various connected devices allows organizations and service providers to collect a variety of data over the network. Over the years, a variety of location-based services has been introduced, such as Google Maps, Uber, Waze, and many others, which have been enabled by the ability of a smartphone to locate itself. Location being the most vital dimension of the data collected allows service providers to provide contextual content for each user.

Advancements in connected wearable devices, connected vehicles, connected homes, smart cities, and Industrial IoT (IIoT) are bound to open extensive market avenues for the location of things market in the coming years. However, issues related to privacy and safety along with universally accepted standards are expected to challenge the industry.

Further key findings from the study suggest that:

  • North America and Europe accounted for the majority share in the location of things market. Advanced infrastructure and accelerated adoption of smart devices along with the presence of major technology players are the key factors contributing to the regional market dominance.
  • Mapping and navigation applications dominated the global location of things market with a share of 32.6% in 2017. The introduction of various applications, such as Google Maps, HERE Maps, and Apple Maps, among others, has enabled a variety of location-based services that have led to the segment growth.
  • The transportation and logistics vertical segment acquired a major share in the location of things market in 2017, which is followed by the manufacturing and industrial segment. The development of connected car technologies and a variety of logistics solutions have enhanced the operational efficiencies and reduced the time-to-delivery for the transportation sector.
  • Asia Pacific is expected to grow at a CAGR of nearly 35.9% over the forecast period. Advancements in technology infrastructure in countries such China, India, Japan, and other developing nations in the region are expected to drive the industry growth in the coming years.
  • Increasing investments in IoT technologies and location-based services are expected to drive the growth of location of things market. Key market players include Google, HERE, Qualcomm, Apple, Pitney Bowes, and Bosch, among others.


Chapter 1 Methodology and Scope
1.1 Research Methodology
1.2 Research Scope and Assumptions
1.3 List of Data Sources
Chapter 2 Executive Summary
2.1 Location of Things Market - Industry Snapshot & Key Buying Criteria, 2014 - 2025
2.2 Location of Things Market, 2014 - 2025
Chapter 3 Location of Things Industry Outlook
3.1 Market Segmentation
3.2 Location of Things Market Size and Growth Prospects
3.3 Location of Things - Value Chain Analysis
3.3.1 Vendor landscape
3.4 Location of Things - Market Dynamics
3.4.1 Market driver analysis
3.4.1.1 Enhancing customer experience
3.4.1.2 Increasing demand for location-based services and applications
3.4.1.3 Increasing investments in the industry
3.4.1.4 Growing penetration of smart devices and network services
3.4.2 Market restraint analysis
3.4.2.1 Safety and privacy concerns
3.4.2.2 Networking challenges
3.5 Location of Things - Company Ranking Analysis
3.6 Penetration and Growth Prospect Mapping
3.7 Location of Things - Porter’s Five Forces Analysis
3.8 Location of Things - PESTLE Analysis
Chapter 4 Location of Things Application Outlook
4.1 LoT Market Share by Application, 2016 & 2025
4.2 Mapping and Navigation Application
4.2.1 LoT market for mapping and navigation application, 2014 - 2025
4.3 Asset Management Application
4.3.1 LoT market for asset management application, 2014 - 2025
4.4 Location Intelligence Application
4.4.1 LoT market for location intelligence application, 2014 - 2025
4.5 Media and Marketing Engagement
4.5.1 LoT market for media and marketing engagement application, 2014 - 2025
Chapter 5 Location of Things Vertical Outlook
5.1 LoT Market Share by Vertical, 2016 & 2025
5.2 Retail and Consumer Goods
5.2.1 LoT market for retail and consumer goods, 2014 - 2025
5.3 Government, Defense, and Utilities
5.3.1 LoT market for government, defense and utilities, 2014 - 2025
5.4 Manufacturing and Industrial
5.4.1 LoT market for manufacturing and industrial, 2014 - 2025
5.5 Transportation and Logistics
5.5.1 LoT market for transportation and logistics, 2014 - 2025
5.6 Healthcare
5.6.1 LoT market for healthcare, 2014 - 2025
5.7 Others Vertical
5.7.1 LoT market for others vertical, 2014 - 2025
Chapter 6 Location of Things Regional Outlook
6.1 LoT Market Share by Region, 2016 & 2025
6.2 North America
6.2.1 North America LoT market, 2014 - 2025
6.2.2 North America LoT market, by application, 2014 - 2025
6.2.3 North America LoT market, by vertical, 2014 - 2025
6.2.4 U.S.
6.2.4.1 U.S. LoT market, 2014 - 2025
6.2.4.2 U.S. LoT market, by application, 2014 - 2025
6.2.4.3 U.S. LoT market, by vertical, 2014 - 2025
6.2.5 Canada
6.2.5.1 Canada LoT market, 2014 - 2025
6.2.5.2 Canada LoT market, by application, 2014 - 2025
6.2.5.3 Canada LoT market, by vertical, 2014 - 2025
6.3 Europe
6.3.1 Europe LoT market, 2014 - 2025
6.3.2 Europe LoT market, by application, 2014 - 2025
6.3.3 Europe location of things market, by vertical, 2014 - 2025
6.3.4 UK
6.3.4.1 UK LoT market, 2014 - 2025
6.3.4.2 UK LoT market, by application, 2014 - 2025
6.3.4.3 UK LoT market, by vertical, 2014 - 2025
6.3.5 Germany
6.3.5.1 Germany LoT market, 2014 - 2025
6.3.5.2 Germany LoT market, by application, 2014 - 2025
6.3.5.3 Germany LoT market, by vertical, 2014 - 2025
6.4 Asia Pacific
6.4.1 Asia Pacific LoT market, 2014 - 2025
6.4.2 Asia Pacific LoT market, by application, 2014 - 2025
6.4.3 Asia Pacific location of things market, by vertical, 2014 - 2025
6.4.4 China
6.4.4.1 China LoT market, 2014 - 2025
6.4.4.2 China LoT market, by application, 2014 - 2025
6.3.4.3 China LoT market, by vertical, 2014 - 2025
6.4.5 India
6.4.5.1 India LoT market, 2014 - 2025
6.4.5.2 India LoT market, by application, 2014 - 2025
6.4.5.3 India LoT market, by vertical, 2014 - 2025
6.4.6 Japan
6.4.6.1 Japan LoT market, 2014 - 2025
6.4.6.2 Japan LoT market, by application, 2014 - 2025
6.4.6.3 Japan LoT market, by vertical, 2014 - 2025
6.5 Latin America
6.5.1 Latin America LoT market, 2014 - 2025
6.5.2 Latin America LoT market, by application, 2014 - 2025
6.5.3 Latin America location of things market, by vertical, 2014 - 2025
6.5.4 Brazil
6.5.4.1 Brazil LoT market, 2014 - 2025
6.5.4.2 Brazil LoT market, by application, 2014 - 2025
6.5.4.3 Brazil LoT market, by vertical, 2014 - 2025
6.5.5 Mexico
6.5.5.1 Mexico LoT market, 2014 - 2025
6.5.5.2 Mexico LoT market, by application, 2014 - 2025
6.5.5.3 Mexico LoT market, by vertical, 2014 - 2025
6.6 MEA
6.6.1 MEA LoT market, 2014 - 2025
6.6.2 MEA LoT market, by application, 2014 - 2025
6.6.3 MEA LoT market, by vertical, 2014 - 2025
Chapter 7 Competitive Landscape
7.1 ESRI
7.1.1 Company overview
7.1.2 Product benchmarking
7.1.3 Strategic initiatives
7.2 Wireless Logic
7.2.1 Company overview
7.2.2 Financial performance
7.2.3 Product benchmarking
7.2.4 Strategic initiatives
7.3 HERE
7.3.1 Company overview
7.3.2 Product benchmarking
7.3.3 Strategic initiatives
7.4 TruePosition, Inc.
7.4.1 Company overview
7.4.2 Product benchmarking
7.4.3 Strategic initiatives
7.5 Navizon, Inc.
7.5.1 Company overview
7.5.2 Product benchmarking
7.5.3 Strategic initiatives
7.6 Bosch Software Innovations GmbH
7.6.1 Company overview
7.6.2 Financial performance
7.6.3 Product benchmarking
7.6.4 Strategic initiatives
7.7 Pitney Bowes, Inc.
7.7.1 Company overview
7.7.2 Financial performance
7.7.3 Product benchmarking
7.7.4 Strategic initiatives
7.8 TIBCO Software
7.8.1 Company overview
7.8.2 Product benchmarking
7.8.3 Strategic initiatives
7.9 Trimble, Inc.
7.9.1 Company overview
7.9.2 Financial performance
7.9.3 Product benchmarking
7.9.4 Strategic initiatives
7.10 Qualcomm Technologies, Inc.
7.10.1 Company overview
7.10.2 Financial performance
7.10.3 Product benchmarking
7.10.4 Strategic initiatives
List of Tables
Table 1 Location of things market - Industry snapshot & key buying criteria, 2014 - 2025
Table 2 Global LoT market, (USD Million), 2014 - 2025
Table 3 Global LoT market, by region, (USD Million), 2014 - 2025
Table 4 Global LoT market, by application, (USD Million), 2014 - 2025
Table 5 Global LoT market, by vertical, (USD Million), 2014 - 2025
Table 6 Location of things - Key market driver impact
Table 7 Location of things - Key market restraint impact
Table 8 LoT market for mapping and navigation application, 2014 - 2025 (USD Million)
Table 9 LoT market for mapping and navigation application, by region, 2014 - 2025 (USD Million)
Table 10 LoT market for asset management application, 2014 - 2025 (USD Million)
Table 11 LoT market for asset management application, by region, 2014 - 2025 (USD Million)
Table 12 LoT market for location intelligence application, 2014 - 2025 (USD Million)
Table 13 LoT market for location intelligence application, by region, 2014 - 2025 (USD Million)
Table 14 LoT market for media and marketing engagement application, 2014 - 2025 (USD Million)
Table 15 LoT market for media and marketing engagement application, by region, 2014 - 2025 (USD Million)
Table 16 LoT market for retail and consumer goods, 2014 - 2025 (USD Million)
Table 17 LoT market for retail and consumer goods, by region, 2014 - 2025 (USD Million)
Table 18 LoT market for government, defense, and utilities, 2014 - 2025 (USD Million)
Table 19 LoT market for government, defense, and utilities, by region, 2014 - 2025 (USD Million)
Table 20 LoT market for manufacturing and industrial, 2014 - 2025 (USD Million)
Table 21 LoT market for manufacturing and industrial, by region, 2014 - 2025 (USD Million)
Table 22 LoT market for transportation and logistics, 2014 - 2025 (USD Million)
Table 23 LoT market for transportation and logistics, by region, 2014 - 2025 (USD Million)
Table 24 LoT market for healthcare, 2014 - 2025 (USD Million)
Table 25 LoT market for healthcare, by region, 2014 - 2025 (USD Million)
Table 26 LoT market for other verticals, 2014 - 2025 (USD Million)
Table 27 LoT market for other verticals, by region, 2014 - 2025 (USD Million)
Table 28 North America LoT market, 2014 - 2025 (USD Million)
Table 29 North America LoT market, by application, 2014 - 2025 (USD Million)
Table 30 North America LoT market, by vertical, 2014 - 2025 (USD Million)
Table 31 U.S. LoT market, 2014 - 2025 (USD Million)
Table 32 U.S. LoT market, by application, 2014 - 2025 (USD Million)
Table 33 U.S. LoT market, by vertical, 2014 - 2025 (USD Million)
Table 34 Canada LoT market, 2014 - 2025 (USD Million)
Table 35 Canada LoT market, by application, 2014 - 2025 (USD Million)
Table 36 Canada LoT market, by vertical, 2014 - 2025 (USD Million)
Table 37 Europe LoT market, 2014 - 2025 (USD Million)
Table 38 Europe LoT market, by application, 2014 - 2025 (USD Million)
Table 39 Europe LoT market, by vertical, 2014 - 2025 (USD Million)
Table 40 UK LoT market, 2014 - 2025 (USD Million)
Table 41 UK LoT market, by application, 2014 - 2025 (USD Million)
Table 42 UK LoT market, by vertical, 2014 - 2025 (USD Million)
Table 43 Germany LoT market, 2014 - 2025 (USD Million)
Table 44 Germany LoT market, by application, 2014 - 2025 (USD Million)
Table 45 Germany LoT market, by vertical, 2014 - 2025 (USD Million)
Table 46 Asia Pacific LoT market, 2014 - 2025 (USD Million)
Table 47 Asia Pacific LoT market, by application, 2014 - 2025 (USD Million)
Table 48 Asia Pacific LoT market, by vertical, 2014 - 2025 (USD Million)
Table 49 China LoT market, 2014 - 2025 (USD Million)
Table 50 China LoT market, by application, 2014 - 2025 (USD Million)
Table 51 China LoT market, by vertical, 2014 - 2025 (USD Million)
Table 52 India LoT market, 2014 - 2025 (USD Million)
Table 53 India LoT market, by application, 2014 - 2025 (USD Million)
Table 54 India LoT market, by vertical, 2014 - 2025 (USD Million)
Table 55 Japan LoT market, 2014 - 2025 (USD Million)
Table 56 Japan LoT market, by application, 2014 - 2025 (USD Million)
Table 57 Japan LoT market, by vertical, 2014 - 2025 (USD Million)
Table 58 Latin America LoT market, 2014 - 2025 (USD Million)
Table 59 Latin America LoT market, by application, 2014 - 2025 (USD Million)
Table 60 Latin America LoT market, by vertical, 2014 - 2025 (USD Million)
Table 61 Brazil LoT market, 2014 - 2025 (USD Million)
Table 62 Brazil LoT market, by application, 2014 - 2025 (USD Million)
Table 63 Brazil LoT market, by vertical, 2014 - 2025 (USD Million)
Table 64 Mexico LoT market, 2014 - 2025 (USD Million)
Table 65 Mexico LoT market, by application, 2014 - 2025 (USD Million)
Table 66 Mexico LoT market, by vertical, 2014 - 2025 (USD Million)
Table 67 MEA LoT market, 2014 - 2025 (USD Million)
Table 68 MEA LoT market, by application, 2014 - 2025 (USD Million)
Table 69 MEA LoT market, by vertical, 2014 - 2025 (USD Million)
List of Figures
FIG. 1 Market segmentation and scope
FIG. 2 Global LoT market, 2014 - 2025 (USD Million)
FIG. 3 Location of things - Value chain analysis
FIG. 4 Market ranking analysis, 2016
FIG. 5 Key opportunities prioritized
FIG. 6 Location of things - Porter’s five forces analysis
FIG. 7 Location of things - PESTLE analysis
FIG. 8 Location of things market share, by application, 2016 & 2025
FIG. 9 Location of things market share, by vertical, 2016 & 2025
FIG. 10 Location of things market share, by region, 2016 & 2025
FIG. 11 North America location of things market - Key takeaways
FIG. 12 Europe location of things market - Key takeaways
FIG. 13 Asia Pacific location of things market - Key takeaways
FIG. 14 Latin America location of things market - Key takeaways
FIG. 15 MEA location of things market - Key takeaways

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