Edible Flakes Market Size, Share & Trends Analysis Report By Product (Corn, Oat, Wheat), By Distribution Channel (Offline, Online), By Region (North America, Europe, APAC, CSA, MEA), And Segment Forecasts, 2020 - 2027

Edible Flakes Market Size, Share & Trends Analysis Report By Product (Corn, Oat, Wheat), By Distribution Channel (Offline, Online), By Region (North America, Europe, APAC, CSA, MEA), And Segment Forecasts, 2020 - 2027

The global edible flakes market size is expected to reach USD 28.34 billion by 2027, expanding at a CAGR of 6.3% over the forecast period, according to a new report by Grand View Research, Inc. Rising consumers’ consciousness regarding more healthy and nutritious food in the busy and hectic lifestyle is a key factor fueling the market growth. Moreover, shifting consumers’ dietary preferences in order to follow a healthy lifestyle are anticipated to expand the scope of edible flakes over the forecast period.

Over the past few years, consumption of oats and oatmeal has been significantly increasing as they contain vitamins, iron, soluble fibers, and antioxidants. Moreover, they help in improving the blood sugar levels, lowering the risk of cardiovascular diseases, and reducing weight. These health benefits are opening new avenues for these edible flakes, thus boosting the market growth over the forecast period.

North America emerged as the largest regional market for edible flakes with a share of more than 35.0% in 2019 owing to high consumption of corn flakes across countries, including U.S., Canada, and Mexico. Moreover, consumption of oats has increased in the recent years due to increasing obesity problems in the region. These trends are anticipated to fuel the market growth in the region over the forecast period.

The edible flakes industry is consolidated in nature owing to the presence of strong players with large customer base across the globe. Moreover, major players are adopting various market strategies, including merger and acquisition, for expanding their customer base. For instance, in May 2018, Nestlé S.A. announced a joint venture with General Mills to sell a wide variety of products in India. These market trends are anticipated to boost the demand for edible flakes over the forecast period.

Further key findings from the study suggest:

  • By product, corn flakes accounted for the largest share of more than 40.0% in 2019. It is expected to maintain its lead over the forecast period owing to large consumption among working class people around the globe, especially in North America and Europe
  • Oat flakes are anticipated to exhibit the fastest CAGR of 6.6% from 2020 to 2027 owing to increasing demand for healthy food among young generation across the globe
  • Offline distribution channel held the largest share of more than 75.0% in 2019 and is expected to maintain its lead in future due to increasing consumer preferences for brick and mortar stores that offer a choice of physical verification while purchasing
  • Asia Pacific is anticipated to exhibit the fastest CAGR of 7.1% from 2020 to 2027 owing to growing trend of ready-to-eat breakfast among the working class people as well as college grads of countries, such as China and India
  • Key market players include Nestlé S.A.; The Kellogg Company; General Mills Inc.; The Quaker Oats Company; Dr. August Oetker KG; PepsiCo Inc.; Bagrry's India Ltd.; Marico Ltd.; H. & J. Brüggen KG; and Nature's Path Foods.


Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segmental Outlook
2.3. Competitive Insights
Chapter 3. Edible Flakes Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Sales/Retail Channel Analysis
3.3.2. Profit Margin Analysis
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Industry Challenges
3.4.4. Industry Opportunities
3.5. Business Environment Analysis
3.5.1. Industry Analysis - Porter’s
3.5.1.1. Supplier Power
3.5.1.2. Buyer Power
3.5.1.3. Substitution Threat
3.5.1.4. Threat from New Entrant
3.5.1.5. Competitive Rivalry
3.6. Roadmap of Edible Flakes Market
3.7. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations
Chapter 5. Edible Flakes Market: Product Estimates & Trend Analysis
5.1. Product Movement Analysis & Market Share, 2019 & 2027
5.2. Corn
5.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
5.3. Oat
5.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
5.4. Wheat
5.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
5.5. Others
5.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
Chapter 6. Edible flakes Market: Distribution Channel Estimates & Trend Analysis
6.1. Distribution Channel Movement Analysis & Market Share, 2019 & 2027
6.2. Online
6.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
6.3. Offline
6.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
Chapter 7. Edible Flakes Market: Regional Estimates & Trend Analysis
7.1. Regional Movement Analysis & Market Share, 2019 & 2027
7.2. North America
7.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.2.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.2.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.2.4. U.S.
7.2.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.2.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.2.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.3. Europe
7.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.3.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.3.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.3.4. U.K.
7.3.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.3.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.3.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.3.5. Germany
7.3.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.3.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.3.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.3.6. France
7.3.6.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.3.6.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.3.6.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.4. Asia Pacific
7.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.4.4. China
7.4.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.4.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.4.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.4.5. India
7.4.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.4.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.4.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.5. Central & South America
7.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.5.4. Brazil
7.5.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.5.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.5.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.6. Middle East & Africa (MEA)
7.6.1. Market estimates and forecast, 2016 - 2027 (USD Million)
7.6.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
7.6.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
Chapter 8. Competitive Analysis
8.1. Key global players, recent developments & their impact on the industry
8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
8.3. Vendor Landscape
8.3.1. Key company market share analysis, 2019
Chapter 9. Company Profiles
9.1. Nestlé S.A.
9.1.1. Company Overview
9.1.2. Financial Performance
9.1.3. Technology Benchmarking
9.1.4. Strategic Initiatives
9.2. The Kellogg Company
9.2.1. Company Overview
9.2.2. Financial Performance
9.2.3. Technology Benchmarking
9.2.4. Strategic Initiatives
9.3. General Mills Inc.
9.3.1. Company Overview
9.3.2. Financial Performance
9.3.3. Technology Benchmarking
9.3.4. Strategic Initiatives
9.4. The Quaker Oats Company
9.4.1. Company Overview
9.4.2. Financial Performance
9.4.3. Technology Benchmarking
9.4.4. Strategic Initiatives
9.5. Dr. August Oetker KG
9.5.1. Company Overview
9.5.2. Financial Performance
9.5.3. Technology Benchmarking
9.5.4. Strategic Initiatives
9.6. Bagrry's India Ltd.
9.6.1. Company Overview
9.6.2. Financial Performance
9.6.3. Technology Benchmarking
9.6.4. Strategic Initiatives
9.7. PepsiCo Inc.
9.7.1. Company Overview
9.7.2. Financial Performance
9.7.3. Technology Benchmarking
9.7.4. Strategic Initiatives
9.8. Marico Ltd.
9.8.1. Company Overview
9.8.2. Financial Performance
9.8.3. Technology Benchmarking
9.8.4. Strategic Initiatives
9.9. H. & J. Brüggen KG
9.9.1. Company Overview
9.9.2. Financial Performance
9.9.3. Technology Benchmarking
9.9.4. Strategic Initiatives
9.10. Nature's Path Foods
9.10.1. Company Overview
9.10.2. Financial Performance
9.10.3. Technology Benchmarking
9.10.4. Strategic Initiatives
List of Tables
1. Edible flakes - Key market driver analysis
2. Edible flakes - Key market restraint analysis
3. Global corn edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
4. Global oat edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
5. Global wheat edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
6. Global other edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
7. Global edible flakes market estimates and forecast, by offline, 2016 - 2027 (USD Million)
8. Global edible flakes market estimates and forecast, by online, 2016 - 2027 (USD Million)
9. North America edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
10. North America edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
11. North America edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
12. U.S. edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
13. U.S. edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
14. U.S. edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
15. Europe edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
16. Europe edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
17. Europe edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
18. U.K. edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
19. U.K. edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
20. U.K. edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
21. Germany edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
22. Germany edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
23. Germany edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
24. France edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
25. France edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
26. France edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
27. Asia Pacific edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
28. Asia Pacific edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
29. Asia Pacific edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
30. China edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
31. China edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
32. China edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
33. India edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
34. India edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
35. India edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
36. Central & South America edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
37. Central & South America edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
38. Central & South America edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
39. Brazil edible flakes market estimates and forecast, 2016 - 2027 (USD Million)
40. Brazil edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
41. Brazil edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
42. Middle East & Africa Edible flakes market estimates and forecast, 2016- 2027 (USD Million)
43. Middle East & Africa edible flakes market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
44. Middle East & Africa edible flakes market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
45. Vendor landscape
List of Figures
1. Edible flakes market snapshot
2. Edible flakes market segmentation & scope
3. Edible flakes market penetration & growth prospect mapping
4. Edible flakes value chain analysis
5. Edible flakes market dynamics
6. Edible flakes market Porter's analysis
7. Edible flakes market: Product movement analysis
8. Edible flakes market: Distribution Channel movement analysis
9. Edible flakes market: Regional movement analysis

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