Market Research Logo

UK Retail Occasions Market, 2018

UK Retail Occasions Market, 2018

Summary


Christmas is by far the most important occasion, as it makes up 45.3% of the total key occasions market, but expenditure growth on the occasion has remained fairly stable from 2014 to 2018. Key occasions, including Valentine's Day, Easter and Halloween, accounted for 10.9% of the total retail market in 2018 as Black Friday has driven growth since 2014.

The total key occasion’s market has grown 7.6% from 2014 to 2018, driven in particular by Black Friday as it gained importance in the UK. Grocers dominate the overall market shares of key occasions, including Christmas and Easter, due to the importance of food & grocery items for occasions and the convenience of these retailers.

The UK Retail Occasions Market, 2018, report forms part of Retail Occasions series and offers a comprehensive overview of the market size for key occasions from 2014 to 2018. The report analyses the market growth and the market shares of the top five retailers for each key occasion overall, and for core categories.

* The key occasions market consists of the following occasions only: Valentine’s Day, Mother’s Day, Easter, Father’s Day, Summer holiday, back to school, Halloween, Black Friday and Christmas.Scope

  • The total key occasions market has grown 7.6% from 2014 to 2018, driven in particular by Black Friday as it gained importance in the UK.
  • Christmas is by far the most important occasion, as it makes up 45.3% of the total key occasions market, but expenditure growth on the occasion has remained fairly stable from 2014 to 2018.
  • Grocers dominate the overall market shares of key occasions, including Christmas and Easter, due to the importance of food & grocery items for occasions and the convenience of these retailers.
Reasons to buy
  • Use our in-depth market insight to gain knowledge of the market sizes of key retail occasions from 2014 to 2018, including Christmas, Mother's Day and Black Friday.
  • Understand which retailers perform well in different categories, such as seasonal food & grocery and gifts, within the key occasions using our detailed market shares.


Key occasions overall: market sizes & growth rates
Christmas: market sizes & growth rates
Christmas: market shares
Valentine's Day: market sizes & growth rates
Valentine's Day: market shares
Mother's Day: market sizes & growth rates
Mother's Day: market shares
Easter: market sizes & growth rates
Easter: market shares
Father's Day: market sizes & growth rates
Father's Day: market shares
Summer: market sizes & growth rates
Summer: market shares
Back to school: market sizes & growth rates
Back to school: market shares
Halloween: market sizes & growth rates
Halloween: market shares
Black Friday: market sizes & growth rates
Black Friday: market shares
METHODOLOGY
Technical details: consumer survey work
List of Tables
Key occasions market sizes, 2014 & 2018 and growth rates
List of Figures
Key occasions share of the total key occasions market, 2018
Total key occasions retail spend, 2014 - 2018 and annual growth rates
Key occasions share of total retail, 2014 & 2018
Total key occasions growth compared to key occasions, 2014 - 2018
Total Christmas retail spend, 2014 - 2018
Overall Christmas retail market shares, top 5, 2017 & 2018
Total Christmas gift retail spend, 2014 - 2018
Christmas gifts market shares, top 5, 2017 & 2018
Total Christmas food & grocery retail spend, 2014 - 2018
Christmas food & grocery market shares, top 5, 2017 & 2018
Total festive items retail spend, 2014 - 2018
Festive items market shares, top 5, 2017 & 2018
Total Valentine's Day retail spend, 2014 - 2018
Overall Valentine's Day retail market shares, top 5, 2017 & 2018
Total Valentine's Day gift retail spend, 2014 - 2018
Valentine's Day gifts market shares, top 5, 2017 & 2018
Total Valentine's Day food & grocery retail spend, 2014 - 2018
Valentine's Day food & grocery market shares, top 5, 2017 & 2018
Total Valentine's Day non-food items retail spend, 2014 - 2018
Valentine's Day non-food market shares, top 5, 2014 - 2018
Total Mother's Day retail spend, 2014 - 2018
Overall Mother's Day retail market shares, top 5, 2017 & 2018
Total Mother's Day gift retail spend, 2014 - 2018
Mother's Day gifts market shares, top 5, 2017 & 2018
Total Mother's Day food & grocery retail spend, 2014 - 2018
Mother's Day food & grocery market shares, top 5, 2017 & 2018
Total Mother's Day non-food items retail spend, 2014 - 2018
Mother's Day non-food market shares, top 5, 2017 & 2018
Total Easter retail spend, 2014 - 2018
Overall Easter retail market shares, top 5, 2017 & 2018
Total Easter gift retail spend, 2014-2018
Easter gifts market shares, top 5, 2017 & 2018
Total Easter food & grocery retail spend, 2014 - 2018
Easter food & grocery market shares, top 5, 2017 & 2018
Total Easter non-food items retail spend, 2014 - 2018
Easter non-food market shares, top 5, 2017 & 2018
Total Father's Day retail spend, 2014 - 2018
Overall Father's Day retail market shares, top 5, 2017 & 2018
Total Father's Day gift retail spend, 2014 - 2018
Father's Day gifts market shares, top 5, 2017 & 2018
Total Father's Day food & grocery retail spend, 2014 - 2018
Father's Day food & grocery market shares, top 5, 2017 & 2018
Total Father's Day non-food items retail spend, 2014 - 2018
Father's Day non-food market shares, top 5, 2017 & 2018
Total summer holidays retail spend, 2014 - 2018
Overall summer holiday retail market shares, top 5, 2017 & 2018
Total buying for summer holidays retail spend, 2014 - 2018
Buying for summer holidays market shares, top 5, 2017 & 2018
Total summer holiday food & grocery retail spend, 2014 - 2018
Summer holiday food & grocery market shares, top 5, 2017 & 2018
Total general summer spend, 2014 - 2018
General summer market shares, top 5, 2017 & 2018
Total back to school retail spend, 2014 - 2018
Overall back to school retail market shares, top 5, 2017 & 2018
Total back to school uniform retail spend, 2014 - 2018
Back to school uniform market shares, top 5, 2017 & 2018
Total back to school sports retail spend, 2014 - 2018
Back to school sports market shares, top 5, 2017 & 2018
Total back to school stationery retail spend, 2014 - 2018
Back to school stationery market shares, top 5, 2017 & 2018
Total back to school accessories retail spend, 2014 - 2018
Back to school accessories market shares, top 5, 2017 & 2018
Total back to school books retail spend, 2014 - 2018
Back to school books market shares, top 5, 2017 & 2018
Total Halloween retail spend, 2014 - 2018
Overall Halloween retail market shares, top 5, 2017 & 2018
Total Halloween decorations retail spend, 2014 - 2018
Halloween decorations market shares, top 5, 2017 & 2018
Total Halloween costumes retail spend, 2014 - 2018
Halloween costumes market shares, top 5, 2017 & 2018
Total Halloween food & drink retail spend, 2014 - 2018
Halloween food & drink market shares, top 5, 2017 & 2018
Total Halloween entertainment & stationery retail spend, 2014 - 2018
Halloween entertainment & stationery market shares, top 5, 2017 & 2018
Total Black Friday retail spend, 2014 - 2018
Overall Black Friday retail market shares, top 5, 2017 & 2018
Total Black Friday electricals & technology retail spend, 2014 - 2018
Black Friday electricals & technology market shares, top 5, 2017 & 2018
Total Black Friday fashion & beauty retail spend, 2014 - 2018
Black Friday fashion & beauty market shares, top 5, 2017 & 2018
Total Black Friday entertainment & leisure retail spend, 2014 - 2018
Black Friday entertainment & leisure market shares, top 5, 2017 & 2018
Total Black Friday home retail spend, 2014 - 2018
Black Friday home market shares, top 5, 2017 & 2018
Total Black Friday food & drink retail spend, 2014 - 2018
Black Friday food & drink market shares, top 5, 2017 & 2018
Total Black Friday miscellaneous retail spend, 2014 - 2018
Black Friday miscellaneous market shares, top 5, 2017 & 2018

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report