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Top Trends in Tobacco and Anti-Smoking Products 2018: The latest trends in cigarettes, e-cigarettes, cigars, smoking tobacco and heat not burn products

Top Trends in Tobacco and Anti-Smoking Products 2018: The latest trends in cigarettes, e-cigarettes, cigars, smoking tobacco and heat not burn products

Top Trends in Tobacco and Anti-Smoking Products 2018: The latest trends in cigarettes, e-cigarettes, cigars, smoking tobacco and heat not burn products

Summary

The tobacco sector is set to be in long-term decline due to rising consumer awareness about its possible health effects, though there are still opportunities for growth within certain markets and consumer segments. However, anti-smoking products are replacing them for many consumers, and understanding the trends powering their rapid growth is crucial for growth in this sector.

The tobacco sector is an evolving one. In developed countries, consumers are gradually moving from traditional tobacco smoking to technological tobacco alternatives. However in many developing countries, tobacco smoking is growing, albeit under increasing regulation. The influence of health concerns, desire for experiences, social occasions and authenticity are all important trends in this market.

The report Top Trends in Tobacco and Anti-Smoking Products 2018, has identified key trends within Tobacco and Anti Smoking aids -

  • Compromising on Smoking: Anti tobacco legislation and education has persuaded many consumers to stop smoking. However, this opens up a new market, that of tobacco alternatives, as they want a safer but similar habit instead.
  • Experiential Smokers: Smoking is an enjoyable experience for many, a habit to be engaged with rather than put up with. These consumers enjoy a variety of smoking products but are also excited about novel new tobacco alternative sectors.
  • Social Vaping: Younger consumers are now so aware of the health effects of smoking that they wish to avoid even occasional consumption or see it as a habit for previous generations. They are now attracted to vaping as a risqué social habit.
  • The Authentic Smoker: Regular smokers feel increasingly under siege, but view smoking as an ingrained part of their persona. They want tobacco products they see as authentic, traditional or with heritage.
Companies mentioned in this report: PMI, BAT, Imperial, JTI, China Tobacco Fujian Industrial Co., Al Matuco Tobacco Company, Korea Tobacco & Ginseng Corp, .Shanghai Tobacco (Group) Corp., Miquel y Costas & Miquel, S.A., Illusione Cigars , Shenzhen Dayou Jiankang Co., Ltd., Avoria GmbH, Vandenberg GmbH, Promotorzy Trading Sp.zo.o. sp.k, Fantasi , Formula2 OOO

Scope
  • Anti-tobacco legislation and education has persuaded many consumers to stop smoking, but this has been replaced by a new market, that of tobacco alternatives, as they want a safer but similar habit instead.
  • Smoking is an enjoyable experience for many, a habit to be engaged with rather than put up with. These consumers enjoy a variety of smoking products but are also excited about novel tobacco alternative sectors.
  • Younger consumers are now so aware of the health effects of smoking that they are now attracted to vaping as a risqué social habit.
  • Regular smokers feel increasingly under siege, but view smoking as an ingrained part of their persona. They want tobacco products they see as authentic or traditional.
Reasons to buy
  • Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.


Executive Summary
1. Introduction
2. Innovation Trends in Tobacco and Tobacco Alternatives
Trend 1: Compromising on Smoking
Trend 2: Experiential Smokers
Trend 3: Social Vaping
Trend 4: Authentic Smoker
3. The Future
4. Appendix

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