Taiwan Wine - Market Assessment and Forecasts to 2025

Taiwan Wine - Market Assessment and Forecasts to 2025

Summary

The Taiwanese wine sector is led by the still wine category in both value and volume terms in 2020. The still wine category is also forecast to register the fastest value growth during 2020-2025. Food & drinks specialists is the leading channel in distribution of wine in the country. Taiwan Tobacco & Liquor Corporation, Casella Family Brands, and E. & J. Gallo Winery are the leading companies in the Taiwanese wine sector.

This Country Profile report on the wine sector in Taiwan provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

What else is contained?

• Sector data: Overall sector value and volume data with growth analysis for 2015-2025
• Category coverage: Value and growth analysis for fortified wine, sparkling wine and still wine with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025
• Leading players: Market share of compaines (in value terms) and private labels (in value terms) in 2020
• Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, food & drinks specialists, hypermarkets & supermarkets, e-retailers, “dollar stores”, variety stores & general merchandise retailers other general retailers
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, speciality container, stand up pouch, carton - folding, can, pod and other pack type, closure type for: flip/snap top, screw top, prize off, twist off, plastic tie and other closure types, primary outer types for: carton - folding, bag, sleeve and shrink wrap.

• The per capita expenditure of wine in Taiwan was higher than the regional level in 2020
• Per capita consumption of still wine was higher in Taiwan when compared to sparkling wine in 2020
• On-trade transactions accounted for a volume share of 39.2% in the Taiwanese wine sector, in 2020
• Taiwan Tobacco & Liquor Corporation accounted for a volume share of 21.5% in the Taiwanese wine sector in 2020
• Still wine was the consolidated category, with the top three companies accounting for a 44.8% volume share in 2020

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.