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Super League In-Depth Analysis: HSBC Private Bank 2017 - Tracking the world’s major competitors in wealth management

Super League In-Depth Analysis: HSBC Private Bank 2017 - Tracking the world’s major competitors in wealth management

Summary

Super League In-Depth Analysis: HSBC Private Bank 2017, is a comprehensive analysis of HSBC’s private bank operations. It offers insight into the company’s strategy, financial results, marketing activities, customer targeting, and product innovation.

Headquartered in London, HSBC Holdings is a global universal bank. HSBC Private Bank is a brand used by its Global Private Banking division that caters to individuals with more than $5m (or local currency equivalent) in assets. Some wealth management operations are also run within HSBC’s Retail Banking and Wealth Management business.

The report includes -

  • Insight into HSBC Private Bank’s growth strategy.
  • Overview of the firm’s organizational structure.
  • Clear presentation of its geographical coverage and expansion strategy.
  • Analysis of the firm’s financial performance, including comparison with other global wealth managers.
  • Examination of key target client groups.
  • Analysis of HSBC Private Bank’s product and service proposition and how it is unique compared to those of its competitors.
  • Review of HSBC Private Bank’s marketing and social media activities.
Scope
  • HSBC Private Bank aims to be the private bank of choice for wealthy clients already banking with HSBC divisions, particularly entrepreneurs and family business owners.
  • HSBC is withdrawing from non-core markets, focusing on selected hubs in Europe and Asia Pacific.
  • In light of regulatory scrutiny and cost inefficiencies, HSBC Private Bank is dedicated to reducing staff numbers and operations in key markets.
  • HSBC Private Bank’s assets under management (AUM) decreased for the fourth consecutive year in 2016, reflecting the company’s divestment activities. Net new money dropped into the red, down from £1bn in 2015.
Reasons to buy
  • Examine the financial performance and key ratios for HSBC Private Bank and benchmark this competitor against other global wealth managers.
  • Explore HSBC Private Bank’s geographical positioning and growth strategy.
  • Understand HSBC Private Bank’s client targeting strategies and examine whether these have been successful.
  • Learn more about HSBC Private Bank’s marketing strategy, social media presence, and digital innovations.


  • Executive Summary
    • Competitor overview
    • 2016 financial figures
    • Key findings
    • SWOT analysis
  • Strategy
    • Organizational structure: HSBC Private Bank operates as part of the universal bank
    • HSBC management works to increase the bank's efficiency
    • Staff efficiency
    • Market coverage: HSBC Private Bank's operations are focused around hubs in Asia, Europe, and the US
    • Market coverage: HSBC has 24 private banking offices in Europe
    • HSBC has been divesting from non-core markets
  • Financial Performance
    • HSBC Holdings' profits nosedived in 2016
    • Group performance
    • HSBC Private Bank operating expenses and revenues continue to drop
    • HSBC Private Bank performance
    • HSBC Private Bank's cost/revenue ratio has been increasing
    • HSBC Private Bank's cost/revenue ratio
    • HSBC Private Bank's contribution to group performance
    • AUM has decreased, and net new money continues to take a hit
    • HSBC Private Bank performance
  • Customers & Products
    • Businesspeople are a key target group for HSBC Private Bank
    • HSBC Private Bank offers a range of products and services
    • HSBC Private Bank's range of products and services
    • HSBC provides access to hedge funds, private equity, and real estate through HSBC Alternative Investment Group
    • HSBC Private Bank offers discretionary portfolio management
    • HSBC provides access to multiple communication channels
  • Marketing & Advertising
    • Sponsorships and entrepreneurial initiatives form HSBC's strategy
    • HSBC's social media activity is focused on a group level
  • Appendix
    • Abbreviations, acronyms, and definitions
    • Exchange rates
    • Methodology
    • Primary sources
    • Secondary sources

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