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Service Station Retail Poland Report

Service Station Retail Poland Report

Summary

Service Station Retail Poland Report , a Sector Report by GlobalData, provides an executive-level overview of the Polish service station market today, with forecasts of values and volumes up to 2021. It delivers deep quantitative and qualitative insight into the fuel market, analyzing key trends in the market based on in depth interviews with major fuel card operators across Europe and proprietary data from GlobalData’s service station retail databases. It provides: National Fuel Volumes and Values - Forecasted to 2021. Breakdown of fuel retailer shop, car wash, company owned, motorway and unmanned sites. Company Fuel Volumes, Values and Market Shares - Forecasted to 2021. Major competitor analysis by country. Average fuel volumes per site, motorist and nationally.

Total fuel consumption in Poland rose by 3.5% during 2015 and will continue this trend to 2021. The total number of service stations in Poland grew by 1.0% to 6,552 sites in 2015. As of 2015, 65.9% of service stations in Poland featured a shop. The total number of service stations with a car wash in Poland increased by 1.8% to 1,626 sites.

Scope

  • Total fuel consumption in Poland rose by 3.5% during 2015 and will continue this trend to 2021. The total number of service stations in Poland grew by 1.0% to 6,552 sites in 2015.
  • As of 2015, 65.9% of service stations in Poland featured a shop. The total number of service stations with a car wash in Poland increased by 1.8% to 1,626 sites.
Reasons to buy
  • Identify who are the top five players in each of the service station retail markets in Southern Europe and how many fuel outlets, motorway & unmanned sites, shops & car wash they have. Plan effect market strategies by uncovering market share and average fuel throughput per site of the top five players in the market.
  • Understand how the service station network evolving and which players are opening new outlets as well as increasing forecourt shops and car washes.
  • Identify what strategies the key players have across their fuel and non- fuel offerings in terms of products sold, branding, partnerships and suppliers used.


  • Service station competitor overview
  • Service station market overview
    • PKN Orlen operates over a quarter of sites in Poland
    • The top four fuel retailers increased their market share between 2011 and 2016
    • PKN Orlen, Grupa Lotos and BP operate 87.5% of Polish motorway service stations
    • Competitor ranking in 2014 compared to 2015
  • Market Size - PKN Orlen
    • Table PKN Orlen closed 19 service stations in 2015
  • Market Size - BP
    • Table BP increased its site network 8.2% in 2015
  • Market Size - Shell
    • Table Shell's CLUBSMART card rewards motorists for using Shell sites
  • Market Size - Grupa Lotos
    • Table Grupa Lotos has two fuel brands in Poland
  • Market Size - Circle K
    • Table Circle K unmanned network is branded 1-2-3
  • Service station shop network
    • The number of service station shops rose 3.5% in 2015
  • The top five fuel retailers accounted for 75.7% of service station shops
  • Service station shops- PKN Orlen
    • Table PKN Orlen shops and network penetration
  • Service station shops- BP
    • Table BP shops and network penetration
  • Service station shops- Shell
    • Table Shell shops and network penetration
  • Service station shops- Grupa Lotos
    • Table Grupa Lotos shops and network penetration
  • Service station shops- Circle K
    • Table Circle K shops and network penetration
  • Service station car wash network
    • Car wash installations grew 1.9% at service stations in 2015
    • BP has the largest network of car wash installations in 2015
  • Service station car wash- PKN Orlen
    • Table PKN Orlen sites with a car wash and network penetration
  • Service station car wash- BP
    • Table BP sites with a car wash and network penetration
  • Service station car wash- Shell
    • Table Shell sites with a car wash and network penetration
  • Service station car wash- Grupa Lotos
    • Table Esso sites with a car wash and network penetration
  • Service station car wash- Circle K
    • Table Circle K sites with a car wash and network penetration
    • Service station market overview
    • The number of service stations in Poland rose 1.0% in 2015
    • Vehicle parc has risen annually since 2012
    • The proportion of petrol vehicles declined annually between 2012 and 2015
    • Fuel volumes have risen 8.5% since 2013
    • Diesel accounts for 70.0% of fuel value in Poland
    • Rising wholesale oil costs in 2016 will cause fuel prices to increase
    • Motorway service stations grew 12.7% in 2015
    • Unmanned service stations will grow in 2016 as retailers use low fuel prices to entice motorists
  • Appendix
  • Methodology

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