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Quarterly Beverage Tracker Fourth Quarter 2017: Italy

Quarterly Beverage Tracker Fourth Quarter 2017: Italy

Summary

GlobalData’s Italy Quarterly Beverage Tracker Q4-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

  • Top line consumption volumes for Q4-2017 vs Q4-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories.
  • Carbonates consumption data for Q4-2017 vs Q4-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor.
  • An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
  • Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017.
  • Scope
    • In Q3-17 the GDP grew by 1.7% compared to Q3-16, driven by an increase in domestic consumption and gross fixed investment
    • November 2017 saw a significant fall in youth unemployment with a 6.4% decrease compared to 2016
    • Consumer confidence also ended the year with a negative index of -6.4 points, the least pessimistic index recorded throughout 2017
    • In Q4-17 sales for soft drinks grew by 4%, mainly due to the success of packaged water. Growth was primarily driven by packaged water's healthy image and affordable price positioning
    • Sales of alcoholic drinks grew by 1%, primarily thanks to the success of beer which is viewed as a natural, versatile and value for money option
    • Volume sales of dairy drinks decreased by over 3%, mainly due to the continued consumer disaffection towards white milk
    Reasons to buy
    • Gain an in-depth understanding of the most up-to-date trends in the Italy beverage industry to support and enhance your strategic planning.
    • Investigate the latest quarterly and emerging annual trends in Italy to back your marketing initiatives.
    • Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
    • View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
    • Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation.


    • At A Glance
      • Table Italy at a Glance - Quarterly Performance and Latest Forecast
    • Impact Of The Economic Situation
      • Table Impact Of The Economic Situation
    • Highlights
    • Market Drivers
    • Market Trends
      • Soft Drinks
        • Packaged Water
        • Bulk/HOD Water
        • Carbonates
        • Enhanced Water
        • Flavored Water
        • Juice
        • Nectars
        • Still Drinks
        • Squash/Syrups
        • Iced/RTD Tea Drinks
        • Iced/RTD Coffee Drinks
        • Sports Drinks
        • Energy Drinks
      • Alcoholic Drinks
      • Dairy Drinks
      • Hot Beverages
    • Soft Drinks Quarterly Update
      • Industry News
      • Distribution News
      • New Products & Photo Shots
    • Focus On Adult Soft Drinks
    • Data Tables
      • Table Commercial Beverage Market Trends - Million Liters, 2017P-2018F
      • Table Commercial Beverage Market Trends - Million Unit Cases, 2017P-2018F
      • Table Soft Drinks Market Trends - Million Liters, 2017P-2018F
      • Table Soft Drinks Market Trends - Million Unit Cases, 2017P-2018F
      • Table Carbonates Market Trends - Million Liters, 2017P-2018F
      • Table Carbonates Market Trends - Million Unit Cases, 2017P-2018F
    • Appendix
      • What is this Report About?
      • About GlobalData
        • Table Figure 1: Global Data at a glance
      • Disclaimer

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