Poland Cards and Payments - Opportunities and Risks to 2026

Poland Cards and Payments - Opportunities and Risks to 2026

Summary

GlobalData’s ‘Poland Cards and Payments - Opportunities and Risks to 2026' report provides detailed analysis of market trends in the Polish cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including cards, cash, credit transfers, mobile wallet, direct debits and cheques during the review-period (2018-22e).

The report also analyzes various payment card markets operating in the industry and provides detailed information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2022e-26f). It also offers information on the country's competitive landscape, including market shares of issuers and schemes.

The report brings together GlobalData’s research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers detailed regulatory policies and recent changes in regulatory structure.

The report provides top-level market analysis, information and insights into the Polish cards and payments industry, including -

Current and forecast values for each market in the Polish cards and payments industry, including debit, credit and charge cards.
Detailed insights into payment instruments including cards, cash, credit transfers, mobile wallet, direct debits and cheques. It also, includes an overview of the country's key alternative payment instruments.
Ecommerce market analysis.
Analysis of various market drivers and regulations governing the Polish cards and payments industry.
Detailed analysis of strategies adopted by banks and other institutions to market debit, credit and charge cards.
Comprehensive analysis of consumer attitudes and buying preferences for cards.
The competitive landscape of the Polish cards and payments industry.

Scope

• As a part of the new Polish Order, several regulations were introduced by the government. Effective from January 1, 2022, all the businesses using a cash register are obliged to provide cashless payments means such as cards, bank transfer, or mobile wallets such as BILK to their customers, regardless of place of business (a store, taxi, or a trade fare). Effective from January 1, 2023, a cash transaction limit of PLN20,000 ($4,958.14) between businesses and customers will be introduced. Furthermore, the cash payment limit between businesses is also set to reduce to PLN8,000 ($1,983.26), from the current PLN15,000 ($3,718.61), effective from January 1, 2023. This will further drive electronic payments growth in Poland.
• The Polish mobile proximity payments market is growing at a fast pace, partly thanks to continued innovations in this space. These payments are also influenced by the rising use of contactless payments by Polish consumers, which has made them more comfortable using mobile wallets. To further increase its usage and acceptance for in-store payments, in July 2021 BLIK launched a contactless payments feature in collaboration with Mastercard. The service allows users to make contactless payments using their NFC-enabled Android cell phone at any Mastercard-accepting merchants, via their BLIK-enabled mobile banking app of participating banks. The amount is directly debited from their bank account. By the end of March 2022, six banks—Alior Bank, ING Bank Śląski, Millennium Bank, mBank, PKO Bank Polski, and Santander—enabled the service for their customers, and over 800,000 users activated the BLIK contactless service. The number of BLIK contactless payments increased to 8.6 million in Q1 2022, from 2.8 million in Q4 2021.
• Buy now pay later (BNPL) is gradually gaining traction in the Polish payments market, with an increasing number of merchants, banks, and payment providers now offering this service. Allegro Pay, the BNPL service offered by the ecommerce platform Allegro, recorded a transaction value of PLN965 million ($239.2 million) in Q1 2022, an increase of 440% from Q1 2021. In addition to banks and retailers, several third-party providers such as PayU, PayPo, Dotpay, Tpay, and Twisto also offer BNPL services in Poland. As of July 2022, PayPo had 750,000 active users and 25,000 merchants. The market is becoming crowded with the entry of new solutions. In August 2021, Klarna launched its BNPL services in Poland. In May 2022, PKO Bank Polski announced its BNPL service will launch by the end of the year.

• Make strategic business decisions, using top-level historic and forecast market data, related to the Polish cards and payments industry and each market within it.
• Understand the key market trends and growth opportunities in the Polish cards and payments industry.
• Assess the competitive dynamics in the Polish cards and payments industry.
• Gain insights into marketing strategies used for various card types in Poland.
• Gain insights into key regulations governing the Polish cards and payments industry.