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Opportunities in the Western Europe Savory & Deli Sector: Analysis of Opportunities Offered by High Growth Economies

Opportunities in the Western Europe Savory & Deli Sector: Analysis of Opportunities Offered by High Growth Economies

Summary

The Western European savory & deli sector was valued at US$45.7 billion in 2017 and is forecast to record a CAGR of 5% during 2017-2022, to reach US$58.5 billion by 2022. Western Europe, with a value share of 35.2%, represented the largest regional market in the global savory & deli sector in 2017. Based on the relative performance of countries on multiple metrics, Belgium, the UK, Italy, and Sweden were shortlisted as high-potential countries, primarily due to their large savory & deli sector sizes, projected high value growth rates, and projected rising per capita value growth levels. The UK was the largest contributor in terms of market value as of 2017, while Belgium is forecast to witness the highest CAGR of 6.25% during 2017-2022.

The overall savory & deli sector in the Western Europe region is highly fragmented, with the top five brands - Ginsters, Fratelli Beretta, Florette, Casa Modena, and Negroni - accounting for 7.7% of the market value in 2017.

Pre-packed sandwiches was the largest category in the Western Europe savory & deli sector in 2017, with US$17,136.4 million (37.4% of the overall savory & deli sector) and is expected to reach US$21,508.2 million in 2022, growing at a CAGR of 4.6%. In terms of growth, cured meats is forecast to witness the highest CAGR of 6% during 2017-2022. The focus on health & wellness (H&W) is less prominent in the Western Europe region (1.6% of the overall savory & deli value sales in 2017) compared to the global share (2.9%). However, a large aging population (especially in high-potential countries) and rising concerns related to health issues such as obesity, are driving the growth of savory & deli with health & wellness attributes in Western Europe.

Hypermarkets & supermarkets was the most popular distribution channel for savory & deli in the Western Europe region, accounting for 59.9% of overall sales in 2017, followed by convenience stores with a 24% share. Rigid plastics was the most commonly used packaging material in the Western Europe savory & deli sector, accounting for 56.8% of the sector (in packaging unit terms) in 2017, while tray was the most used pack type, accounting for 62.6% during the same year.

The report Opportunities in the Western Europe Savory & Deli Sector, brings together multiple data sources to provide a comprehensive overview of the region's savory & deli sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Companies mentioned: Ginsters Campofrío Food Group, S.A., Salumificio Fratelli Beretta S.P.A., Agrial S.A., Great Italian Sausage Spa, Negroni S.P.A., Groupe Bonduelle, Nestle SA, Vismara S.P.A., Bolton Group S.p.A.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe Savory & Deli sector. It includes analysis on the following -

  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
  • Change in consumption: Analysis on the shift in consumption of Savory & Deli by markets across the key countries in the region.
  • High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure
  • Country analysis: Provides deep-dive analysis of high potential countries covering value growth during 2017-2022, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: Provides an overview of leading brands in the region, besides analyzing the growth of Private Label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for hot drinks across the key countries in the region, in 2017. It covers these distribution channels - hypermarkets & supermarkets, convenience stores, health & beauty stores, dollar stores, which include variety stores & general merchandisers and others, which includes cash & carries & warehouse clubs and others.
  • Preferred packaging formats: The report provides percentage share (in 2017) and growth analysis (during 2012-2022) for various packaging materials, container, closure, and outer types based on the volume sales (units) of Savory & Deli.
Reasons to buy
  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.


1. Executive summary
2. Market size and growth analysis (region analysis)
Market size in context - Western Europe compared to other regions
Growth analysis by region
Growth analysis by country
Growth analysis by category
3. Identifying high-potential countries in Western Europe
High-potential countries in Western Europe
Identifying high-potential countries - Methodology
Identifying high-potential countries - Risk, reward and opportunity analysis
4. Market size and growth analysis (high-potential countries in Western Europe )
High-potential countries in Western Europe - Overview
Growth contribution analysis by country
Share of savory & deli compared to other food sectors
Change in consumption levels by country and categories
Per capita consumption and expenditure analysis
5. Country profiles (high-potential countries in Western Europe )
Sweden
The UK
France
Germany
6. Success stories
7. Company and Brand Analysis
Brand Share analysis in the savory & deli sector
Top companies in Western Europe savory & deli
Top brands in Western Europe savory snacks
Private Label penetration in the savory & deli sector
8. Health & Wellness Analysis
Health & Wellness Analysis - Overview
Health & Wellness Analysis - Growth contribution by country
Health & Wellness Analysis - Key product attributes and consumer benefits
Health & wellness analysis - Key product attributes and consumer benefits
Leading health & wellness companies by market share
9. Key Distribution Channels
Leading Distribution Channels by countries
Leading Distribution Channels by categories
10. Key Packaging Formats
Growth analysis by key pack material and pack type
Growth analysis by closure type and primary outer type
11. Challenges and Future Outlook
Key Challenges
Future Outlook
12. Appendix
List of Tables
Regional comparison: market size, growth, and per capita analysis, 2017-2022
Identifying high-potential countries - risk, reward and opportunity analysis
high-potential countries in Western Europe - overview
Value share of savory & deli sector as a proportion of overall food by country
Change in consumption by market within savory & deli (value terms), 2017-2022
Per capita consumption in Western Europe and high-potential countries, 2017
Per capita expenditure in Western Europe and high-potential countries, 2017
Swedish savory & deli - overview, % value share by market, 2017
The UK savory & deli - overview % value share by market, 2017
French savory & deli - overview % value share by market, 2017
German savory & deli - overview % value share by market, 2017
Leading brands in the Western Europe savory & deli sector and markets by value, 2017
Leading companies in the Western Europe savory & deli sector by value sales (US$ million), 2017
Leading brands (including private label) in the Western Europe savory sector by value sales (US$ million), 2017
Private label penetration in the savory & deli sector
Health & wellness value and its share in overall sales, 2012-2022
Share of product attributes and consumer benefits in high-potential countries Western Europe, 2017
Leading health & wellness companies with market share by savory & deli markets (2017)
Leading distribution channels in Western Europe region by countries, 2017
Leading distribution channels in Western Europe region by categories, 2017
List of Figures
Annual value growth analysis by region (2017-2022)
Annual volume growth analysis by region (2017-2022)
Value and volume growth analysis by country (2017-2022)
Value and volume growth analysis by market (2017-2022)
Country level contribution to the growth by markets in Western Europe region, 2017-2022
Swedish savory & deli - demographic analysis
The UK savory & deli - demographic analysis
French savory & deli - demographic analysis
German savory & deli - demographic analysis
Country level contribution to the growth of H&W market in Western Europe region, 2017-2022
Key package material volume (units) share, 2017
Unit volume growth by package material (2012-2022)
Key pack type volume (units) share, 2017
Unit volume growth by pack type (2012-2022)
Key closure type volume (units) share, 2017
Unit volume growth by closure type (2012-2022)
Key primary outer type volume (units) share, 2017
Unit volume growth by primary outer type (2012-2022)

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