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Opportunities in the Global Spirits Sector: Analysis of Opportunities Offered by High Growth Economies

Opportunities in the Global Spirits Sector: Analysis of Opportunities Offered by High Growth Economies

Summary

Global Spirits sector was valued at US$627.6 Billion in 2016 and is forecast to record a CAGR of 8.7% in value terms during 2016-2021. Asia- Pacific was the largest global market for Spirits, accounting for a 51.4% share of total value sales in 2016. Additionally, the region is forecast to record the fastest value growth at a CAGR of 12.9% during 2016-2021. A growing population of youngsters reaching the legal drinking age (LDA), improving economy, and the rising middle income population across APAC, MEA, and LATAM regions will remain the primary factors driving growth in the sector globally. With drinking viewed as a way to unwind & relax after a long day, the large working population worldwide will continue to support growth in demand for Spirits.

Value share of Spirits in the global alcoholic beverages industry is forecast to increase during 2016-2021, led by rising share in Asia-Pacific and North America. However, the value share of Spirits in the overall alcoholic beverages industry is set to witness a decline in the Middle East & Africa, Latin America, Western Europe and Eastern Europe, driven by growing share of Beer & Cider in these regions.

The top 10 high potential countries included Australia, South Korea, the UAE, Brazil, Chile, the US, Canada, Romania, France, and Germany. In Asia- Pacific, Australia emerged as the top high potential country with the largest risk-reward score, while the US emerged as the largest market in North America region. Romania is set to record the fastest CAGR of 5.8% during 2016-2021 in the Eastern Europe region, while Brazil represented the largest market in the Latin American region with a value share of 66.4% in 2016. Germany emerged as the largest market in Western Europe with a value share of 22.4% in 2016, while the UAE was the largest in the MEA region with a value share of 63% in 2016.

Global Spirits sector was dominated by brands based out of the Asia-Pacific region. South Korea based Jinro emerged as the leading Spirits brand in the global Spirits sector with a volume share of 2.6% in 2016. India based Officers Choice was the second largest brand globally with a volume share of 1.2%, followed by China based brands - Red Star Er Guo Tou (1.1%) and Niu Lan Shan (1%).

Hypermarkets & Supermarkets was the leading distribution channel for the global Spirits sector, with a volume share of 36.4% in 2016, followed by Food & Drinks Specialists with a 32.6% share of total volume sales. Large share of Hypermarkets & Supermarkets channel in the distribution of Spirits can be attributed to the developed organized retail industry in major countries, where most consumers prefer to buy Spirits.

The report Opportunities in the Global Spirits Sector report brings together multiple data sources to provide a comprehensive overview of the global Spirits sector as part of our global series. It includes an analysis on global Spirits sector with consumption analysis highlighted for all regions. The report also identifies high potential countries by region that have been identified by creating a risk-reward analysis with multiple parameters.

Companies mentioned in this report: Agave Loco LLC, Alberta Distillers Limited, Asbach Gmbh, Bacardi Limited, Bardinet S.A.S, Blavod Drinks Ltd., Bodegas Rey Fernando de Castilla, Bodegas Williams & Humbert, Brooklyn Gin, Brown-Forman Corporation, Camus, Carrington Distillers (Ont) Ltd, Jun, OAK POLAND General Partnership Jerzy Markiewicz, 3 Medronhos, AB Stumbras, AF INTERNATIONAL CORP, Agave Industries India Ltd., Agave Tequilana Prod. Y Comercializadores, S.A. C.V., Agropecuária Grande Sul Ltda, Aguardiente Llanero, Aivy Vodka, Akwawit-Polmos S.A, Diageo plc, Pernod Ricard and Brown-Forman Corp.

Scope

  • The report provides an overview of global and regional markets covering - Asia-Pacific, Middle East & Africa, North America, Latin America, Western Europe, and Eastern Europe - highlighting sector size, growth drivers, latest developments, and future inhibitors for the region.
  • It also identifies top ten high potential countries and provides deep dive analysis of top countries in each region.
  • The report draws on the sector data by analyzing key distribution channels for Spirits in the global market.
  • Sector data is also used for studying the level of competition in the sector by identifying the top brands at a global and regional level with insights on sector shares of private label products.
Reasons to buy
  • To have a thorough fact based analysis with information about the global Spirits sector across the six regions in value terms and the underlying factors that are driving the sales
  • To gain confidence to make the correct business decisions based on a detailed analysis of the global Spirits sector and to identify high potential countries over the next 5 years
  • The analysts have placed a significant emphasis on the mega trends that drive consumer choice and will provide a clear picture about the future opportunities that can be explored across the region, resulting in revenue expansion
  • To gain competitive intelligence about leading brands in the Spirits sector at global and regional level with information about their sector share, business descriptions and product profiles.


  • Executive Summary
  • Sector Overview
    • Future Outlook
    • Global Overview
    • Asia-Pacific Overview
    • Middle East & Africa Overview
    • North America Overview
    • Latin America Overview
    • Western Europe Overview
    • Eastern Europe Overview
    • Spirits: Global challenges
  • Shift in Alcohol Consumption Patterns
    • Change in consumption levels in the overall alcoholic beverage industry, 2011-2021
    • Change in Consumption Levels: Asia-Pacific, 2011-2021
    • Change in Consumption Levels: Middle East & Africa, 2011-2021
    • Change in Consumption Levels: North America, 2011-2021
    • Change in Consumption Levels: Latin America, 2011-2021
    • Change in Consumption Levels: Western Europe, 2011-2021
    • Change in Consumption Levels: Eastern Europe, 2011-2021
  • Identifying High Potential Countries by Region
    • Identifying High Potential Countries
    • GlobalData's opportunity scoring methodology
    • Identifying High Potential Countries
  • Regional Analysis: Asia-Pacific
    • High Potential Country Analysis: Asia-Pacific
      • South Korea
        • Table Key Markets Value Share, 2016
      • Australia
        • Table Key Markets Value Share, 2016
  • Future Outlook: Asia-Pacific
  • Regional Analysis: Middle East & Africa
    • High Potential Country Analysis: Middle East & Africa
      • UAE
        • Table Key Markets Value Share, 2016
  • Future Outlook: Middle East & Africa
  • Regional Analysis: North America
    • High Potential Country Analysis: North America
      • US
        • Table Key Markets Value Share, 2016
      • Canada
        • Table Key Markets Value Share, 2016
  • Future Outlook: North America
  • Regional Analysis: Latin America
    • High Potential Country Analysis: Latin America
      • Brazil
        • Table % Value Share, 2016
      • Chile
        • Table Key Markets Value Share, 2016
  • Future Outlook: Latin America
  • Regional Analysis: Western Europe
    • High Potential Country Analysis: Western Europe
      • Germany
        • Table Key Markets Value Share, 2016
      • France
        • Table Key Markets Value Share, 2016
  • Future Outlook: Western Europe
  • Regional Analysis: Eastern Europe
    • High Potential Country Analysis: Eastern Europe
      • Romania
        • Table Key Markets Value Share, 2016
  • Future Outlook: Eastern Europe
  • Case Studies
    • About Case Studies
    • Jovo Baijiu
    • Fireball
    • Yamazaki Single Malt Sherry Cask 2013
    • Haig Club Single Grain Scotch Whisky
  • Competitive Landscape: Global and Regional Analysis
    • Leading Brands by Volume Sales- Global
    • Leading Brands by Volume Sales- Asia-Pacific
    • Leading Brands by Volume Sales- Middle East & Africa
    • Leading Brands by Volume Sales- North America
    • Leading Brands by Volume Sales- Latin America
    • Leading Brands by Volume Sales- Western Europe
    • Leading Brands by Volume Sales- Eastern Europe
  • Competitive Landscape - Market Analysis
    • Key Brands by Market- Brandy
    • Key Brands by Market- Gin & Genever
    • Key Brands by Market- Liqueurs
    • Key Brands by Market- Rum
    • Key Brands by Market- Specialty Spirits
    • Key Brands by Market- Tequila & Mezcal
    • Key Brands by Market- Vodka
    • Key Brands by Market- Whiskey
  • Market Share of Private Label
    • Private Label Share in Spirits Sector - by region
    • Private Label Share in Spirits Sector - by market
      • Table Specialty Spirits held the largest share of Private Label penetration in the global Spirits sector
  • Key Distribution Channels
    • Key Distribution Channels: Overview
      • Table Leading distribution channels by region (% share by volume), 2016
  • Key Packaging Formats
    • Growth Analysis - by packaging material and container type
    • Growth Analysis - by closure type and outers
  • Appendix
    • Global Level Sales - 2011-2021
      • Table Global market sales - value (US$ Million)
      • Table Global market sales - volume (Million Ltr)
    • Regional Level Sales - 2011-2021
      • Table Regional sales - value (US$ Million)
      • Table Regional sales - volume (Million Ltr)
    • Distribution by Value - global & regional, 2011 Vs. 2016
      • Table Global - Spirits distribution (Million Ltr) in 2011 Vs. 2016
      • Table Asia-Pacific - Spirits distribution (Million Ltr) in 2011 Vs. 2016
      • Table Middle East & Africa - Spirits distribution (Million Ltr) in 2011 Vs. 2016
      • Table North America - Spirits distribution (Million Ltr) in 2011 Vs. 2016
      • Table Latin America - Spirits distribution (Million Ltr) in 2011 Vs. 2016
      • Table Western Europe - Spirits distribution (Million Ltr) in 2011 Vs. 2016
    • Distribution by Value - global & regional, 2016 Vs. 2021
      • Table Eastern Europe - Spirits distribution (Million Ltr) in 2011 Vs. 2016
    • Leading Brands Data
      • Table Global - Leading Brands - retail sales volume (Million Ltr), 2016
    • Brands Vs. Private Label Sales in 2016
      • Table Global - brands vs. private label value (Million Ltr), 2016
      • Table Asia-Pacific - brands vs. private label value (Million Ltr), 2016
      • Table Eastern Europe - brands vs. private label value (Million Ltr), 2016
      • Table Latin America - brands vs. private label value (Million Ltr), 2016
      • Table North America - brands vs. private label value (Million Ltr), 2016
      • Table Western Europe - brands vs. private label value (Million Ltr), 2016
    • Packaging Materials & Container Types - 2016 Vs. 2021
      • Table Packaging Materials in 2016 Vs. 2021 (Million Units)
      • Table Container Types in 2016 Vs. 2021 (Million Units)
    • Closure Types & Outer Types - 2016 Vs. 2021
      • Table Closure Types in 2016 Vs. 2021 (Million Units)
      • Table Outer Types in 2016 Vs. 2021 (Million Units)
    • Definitions - Markets
    • Definitions - Risk Reward Parameters
    • Country list analyzed for identifying high potential countries
    • GlobalData's TrendSights Framework
    • GlobalData has identified eight mega-trends that can be broken down into 63 trends
    • Definitions - Trends: Health & Wellness
    • Definitions - Trends: Sensory & Indulgence
    • Definitions - Trends: Comfort & Uncertainty
    • Definitions - Trends: Sustainability & Ethics
    • Definitions - Trends: Individualism & Expression
    • Definitions - Trends: Smart & Connected
    • Definitions - Trends: Easy & Affordable
    • Distribution Channels
    • Methodology

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