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Opportunities in the Global Make-Up Sector: Analysis of Opportunities Offered by High Growth Economies

Opportunities in the Global Make-Up Sector: Analysis of Opportunities Offered by High Growth Economies

Summary

Global Make-Up sector was valued at US$45 Billion in 2016 and is forecast to record a CAGR of 4.9% during 2016-2021. North America was the leading region with a value share of 30.4% in 2016, whilst Asia-Pacific is forecast to record the fastest value CAGR of 7.3% during 2016-2021. Improving economy and rising women workforce resulting in increasing purchasing power will remain the major macroeconomic factors driving the sector globally. Growth will primarily be driven by the image-conscious trend, especially among the working women population across all regions.

Share of the global Make-Up sector as a percentage of the overall Cosmetics &Toiletries industry is expected to decrease during 2010-2020, due to the falling consumption levels in Asia-Pacific. However, consumption is set to rise in the North American, Western European, Latin American, and Middle East & African regions during the same period. A total of 50 countries were analyzed based on risk-reward analysis to identify the top four countries by region. The risk-reward analysis is based on multiple metrics, including market size and growth assessment, economic development indicators, socio-demographic factors, governance indicators, and technological infrastructure.

Global Make-Up sector is highly fragmented with the top four brands - Maybelline, L’Oréal Paris, Avon, and Lancôme - accounting for a combined value share of 22.9% in 2016. L’Oréal S.A. emerged as the leading player, owning three of the top four brands in 2016. The overall share of private label products in the global Make-Up sector increased from 2.6% in 2011 to 2.7% in 2016. This growth can be attributed to changing consumer perceptions regarding private label products. Western Europe held the highest value share for private label Make-Up accounting for 6% of total sales in 2016, followed by North America with a value share of 2.2%.

Hypermarkets & Supermarkets was the leading distribution channel for the global Make-Up sector, with a value share of 27.8% in 2016, followed by Department Stores with a 20.5% share. While the Hypermarkets & Supermarkets distribution channel dominated in Asia-Pacific, Middle East & Africa, Western Europe, and Latin America in 2016, the Department Stores channel held the highest share in North America and Health & Beauty Stores dominated the Eastern Europe region during the same year.

The report Opportunities in the Global Make-Up Sector, provide a comprehensive overview of the global Make-Up sector as part of our global series. It includes an analysis on global Make-Up sector with consumption analysis highlighted for all regions.

In depth, this report provides the following analysis -

  • Provides an overview of current sector scenario regarding the future outlook in terms of ingredients, product claims, labeling, and packaging. The analysis also covers regional overview across six regions - Asia-Pacific, Middle East & Africa, North America, Latin America, Western Europe, and Eastern Europe - highlighting sector size, growth drivers, latest developments, and future inhibitors for the region.
  • Provides a shift in the consumption of Make-Up as compared to other major sectors such as Skincare and Suncare during 2010-2020 at global and regional level.
  • Provides Risk-Reward analysis of top four high potential countries by region, based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Provides deep-dive analysis of 10 high potential countries across the regions covering value growth during 2016-2021, key challenges, consumer demographics, and key trends. It also includes regional analysis covering future outlook for the region.
  • Provides an overview of leading brands at global and regional level, besides analyzing the product profile, country level presence, market share, and growth of private labels in each region.
  • Provides analysis on the leading distribution channels in the global Make-Up sector in 2016. It covers four distribution channels: Hypermarkets & Supermarkets, Department Stores, Health & Beauty Stores and Others, which includes Drug stores & Pharmacies, Convenience Stores, eRetailers, “Dollar Stores”, Variety Stores & General Merchandise Retailers, and Cash & Carries & Warehouse Clubs.
Companies mentioned in this report: L`Oreal, Carslan, LVMH Moet Hennessy - Louis Vuitton, Mary Kay, Shiseido Company Limited, Kao, Kose Corporation, Chanel S.A., The Estee Lauder Companies Inc., Procter & Gamble, Revlon, Coty, Avon Products, Grupo Boticario, Natura Cosmeticos S A, Risque Cosmetics L.L.C., Jafra Cosmetics International SA, Tupperware Brands Corp, Alliance Boots Gmbh, Cosnova Gmbh, Yves Rocher International, Oriflame Cosmetics S.A.

Scope
  • The report provides an overview of global and regional markets covering - Asia-Pacific, Middle East & Africa, North America, Latin America, Western Europe, and Eastern Europe - highlighting sector size, growth drivers, latest developments, and future inhibitors for the region.
  • It also identifies top ten high potential countries and provides deep dive analysis of top countries in each region.
  • The report draws on the sector data by analyzing key distribution channels for Make-Up in the global market.
  • Sector data is also used for studying the level of competition in the sector by identifying the top brands at a global and regional level with insights on sector shares of private label products.
Reasons to buy
  • To have a thorough fact based analysis with information about the global Make-Up sector across the six regions in value terms and the underlying factors that are driving the sales
  • To gain confidence to make the correct business decisions based on a detailed analysis of the global Make-Up sector and to identify high potential countries over the next 5 years
  • The analysts have placed a significant emphasis on the mega trends that drive consumer choice and will provide a clear picture about the future opportunities that can be explored across the regions, resulting in revenue expansion
  • To gain competitive intelligence about leading brands in the Make-Up sector at global and regional level with information about their sector share, business descriptions and product profiles.


  • Executive Summary
  • Sector Overview
    • Future Outlook
    • Global Overview
    • Asia-Pacific Overview
    • Middle East & Africa Overview
    • North America Overview
    • Latin America Overview
    • Western Europe Overview
    • Eastern Europe Overview
    • Make-Up: Global challenges
  • Shift in Costoil Consumption Patterns
    • Change in consumption levels in the overall Cosmetics &Toiletries industry, 2010–20
    • Change in Consumption Levels: Asia-Pacific, 2010–2020
    • Change in Consumption Levels: Middle East & Africa, 2010–2020
    • Change in Consumption Levels: North America, 2010–2020
    • Change in Consumption Levels: Latin America, 2010–2020
    • Change in Consumption Levels: Western Europe, 2010–2020
    • Change in Consumption Levels: Eastern Europe, 2010–2020
  • Identifying High Potential Countries by Region
    • Identifying High Potential Countries
    • GlobalData's opportunity scoring methodology
    • Identifying High Potential Countries
  • Regional Analysis: Asia-Pacific
  • High Potential Country Analysis: Asia-Pacific
  • China
    • Chinese Make-Up – Overview
    • Chinese Make-Up – Demographic analysis
    • Chinese Make-Up – Key trends
  • Japan
    • Japanese Make-Up – Overview
    • Japanese Make-Up – Demographic analysis
    • Japanese Make-Up – Key trends
  • Future Outlook: Asia-Pacific
    • Future Outlook - Asia-Pacific
  • Regional Analysis: Middle East & Africa
  • High Potential Country Analysis: Middle East & Africa
  • Saudi Arabia
    • Saudi Arabian Make-Up – Overview
    • Saudi Arabian Make-Up – Demographic analysis
    • Saudi Arabian Make-Up – Key trends
  • Future Outlook: Middle East & Africa
    • Future Outlook – Middle East & Africa
  • Regional Analysis: North America
  • High Potential Country Analysis: North America
  • The US
    • The US Make-Up – Overview
    • The US Make-Up – Demographic analysis
    • The US Make-Up – Key trends
  • Canada
    • Canadian Make-Up – Overview
    • Canadian Make-Up – Demographic analysis
    • Canadian Make-Up – Key Trends
  • Future Outlook: North America
    • Future Outlook – North America
  • Regional Analysis: Latin America
  • High Potential Country Analysis: Latin America
  • Brazil
    • Brazilian Make-Up – Overview
    • Brazilian Make-Up – Demographic analysis
    • Brazilian Make-Up – Key trends
  • Mexico
    • Mexican Make-Up – Overview
    • Mexican Make-Up – Demographic analysis
    • Mexican Make-Up – Key trends
  • Future Outlook: Latin America
    • Future Outlook – Latin America
  • Regional Analysis: Western Europe
  • High Potential Country Analysis: Western Europe
  • The UK
    • The UK Make-Up – Overview
    • The UK Make-Up – Demographic analysis
    • The UK Make-Up – Key trends
  • Germany
    • German Make-Up – Overview
    • German Make-Up – Demographic analysis
    • German Make-Up – Key trends
  • Future Outlook: Western Europe
  • Regional Analysis: Eastern Europe
  • High Potential Country Analysis: Eastern Europe
  • Russia
    • Russian Make-Up – Overview
    • Russian Make-Up – Demographic analysis
    • Russian Make-Up – Key trends
  • Future Outlook: Eastern Europe
  • Case Studies
    • About Case Studies
    • Case Study: Milk Makeup
    • Case Study: Urban Decay Naked Eye shadow Palette
    • Case Study: Inglot Freedom System
    • Case Study: L'Oréal Paris – Makeup Genius App
  • Competitive Landscape: Global and Regional Analysis
    • Leading Make-Up brands by value – Global
    • Leading Make-Up brands by value – Asia-Pacific
    • Leading Make-Up brands by value – Middle East & Africa
    • Leading Make-Up brands by value – North America
    • Leading Make-Up brands by value – Latin America
    • Leading Make-Up brands by value – Western Europe
    • Leading Make-Up brands by value – Eastern Europe
  • Competitive Landscape – Market Analysis
    • Key Brands – Eye Make-Up
    • Key Brands – Face Make-Up
    • Key Brands – Lip Make-Up
    • Key Brands – Nail Make-Up
  • Market Share of Private Label
    • Private Label Share in Make-Up Sector – by region
      • Table Private label value (US$ Million) and share (%) by region, 2011–2016
    • Private Label Share in Make-Up Sector – by market
      • Table Private label value sales (US$ Million) and share (%) by market, 2016
  • Key Distribution Channels
    • Key Distribution Channels: Overview
      • Table Leading distribution channels by region (% share by value), 2016
  • Key Packaging Formats
    • Growth Analysis - by package material and pack type
    • Growth Analysis - by closure type and primary outer type
  • Appendix
    • Global Level Sales – 2011–2021
      • Table Global market sales – value (US$ Million)
      • Table Global market sales – volume (Million Units)
    • Regional Level Sales – 2011–2021
      • Table Regional sales – value (US$ Million)
      • Table Regional sales – volume (Million Units)
    • Distribution by Value – global & regional, 2011 Vs. 2016
      • Table Global – Make-Up distribution (US$ Million) in 2011 Vs. 2016
      • Table Asia-Pacific – Make-Up distribution (US$ Million) in 2011 Vs. 2016
      • Table Middle East & Africa – Make-Up distribution (US$ Million) in 2011 Vs. 2016
      • Table North America – Make-Up distribution (US$ Million) in 2011 Vs. 2016
      • Table Latin America – Make-Up distribution (US$ Million) in 2011 Vs. 2016
    • Distribution by Value – global & regional, 2016 Vs. 2021
      • Table Western Europe – Make-Up distribution (US$ Million) in 2011 Vs. 2016
      • Table Eastern Europe – Make-Up distribution (US$ Million) in 2011 Vs. 2016
    • Leading Brands Data
      • Table Global – Leading Brands/Players – retail sales value/(US$ Million), 2016
    • Brands Vs. Private Label Sales in 2016
      • Table Global – brands vs. private label value (US$ Million)
      • Table Asia-Pacific – brands vs. private label value (US$ Million)
      • Table Eastern Europe – brands vs. private label value (US$ Million)
      • Table Latin America – brands vs. private label value (US$ Million)
      • Table Middle East & Africa – brands vs. private label value (US$ Million)
      • Table North America – brands vs. private label value (US$ Million)
      • Table Western Europe – brands vs. private label value (US$ Million)
    • Package Materials & Pack Types – 2016 Vs. 2021
      • Table Package Materials in 2016 Vs. 2021 (Million Units)
      • Table Pack Types in 2016 Vs. 2021 (Million Units)
    • Closure Types & Primary Outer Types – 2016 Vs. 2021
      • Table Closure Types in 2016 Vs. 2021 (Million Units)
      • Table Primary Outer Types in 2016 Vs. 2021 (Million Units)
    • Definitions - Markets
    • Definitions – Risk Reward Parameters
    • Country list analyzed for identifying high potential countries
    • GlobalData's TrendSights Framework
    • GlobalData has identified eight mega-trends that can be broken down into 63 trends
    • Definitions – Trends: Health & Wellness
    • Definitions – Trends: Sensory & Indulgence
    • Definitions – Trends: Comfort & Uncertainty (1/2)
    • Definitions – Trends: Sustainability & Ethics
    • Definitions – Trends: Individualism & Expression
    • Definitions – Trends: Smart & Connected
    • Definitions – Trends: Easy & Affordable
    • Methodology
    • Distribution Channels

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