Opportunities in the Eastern Europe Savory Snacks Sector

Opportunities in the Eastern Europe Savory Snacks Sector

Summary

Eastern Europe held 3.9% value share and 6.3% volume share in the global savory snacks sector in 2018. The Eastern Europe savory snacks sector was valued at US$5,163.1 million in 2018 and is anticipated to reach US$6015.9 million by 2023, registering a value CAGR of 3.1% over 2018-2023. The growth of the savory snacks sector will be largely driven by high popularity and preference for potato chips and nuts and seeds. Potato chips is the largest category in the region, with value sales of US$1,910.8 million in 2018. The category is forecast to grow at a CAGR of 3.3%, to reach US$2,243.8 million by 2023. In the Eastern Europe savory snacks sector, the top five companies accounted for 39.5% of overall value sales, in 2018. The health & wellness market in the Eastern European savory snacks sector stood at US$154.7 million in 2018. Hypermarkets & supermarkets was the most popular distribution channel in the Eastern Europe savory snacks sector with 53.4% share in 2018. Flexible packaging was the most commonly used pack material in the Eastern European savory snacks sector, accounting for a 96.5% volume share in 2018.

This report brings together multiple data sources to provide a comprehensive overview of Eastern Europe savory snacks sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe savory snacks sector, analyzing data from eleven countries in the region. It includes analysis on the following -

  • Market overview: Includes sector size, market size, and growth analysis by category.
  • Change in consumption: Analysis on the shift in consumption of savory snacks by categories across the key countries in Eastern Europe.
  • High potential countries: Provides Risk-Reward analysis of four countries across Eastern Europe based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2018-2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall savory snacks sector during 2013-2023. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of savory snacks products in Eastern Europe, in 2018. It also covers the market share of leading companies offering savory snacks with Health and Wellness attributes in the same year.
  • Competitive Analysis: Provides an overview of leading companies in Eastern Europe, besides analyzing the growth of private labels in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for savory snacks across the key countries in Eastern Europe, in 2018. It covers the following distribution channels - Hypermarkets & Supermarkets, Convenience Stores, E-Retailers, Food & Drinks Specialists, Dollar Stores (variety stores & general merchandise retailers), and Others that include - Vending machines, Cash & carries and warehouse clubs, and other retailers
  • Preferred packaging formats: The report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various pack materials, pack type, closure type, and outer types based on the volume sales (by pack units) of savory snacks.
Reasons to buy
  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion.
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.


  • Executive Summary
  • Market Size and Growth Analysis
    • Market Size Analysis- Eastern Europe Compared to Other Regions
      • Table Regional comparison: Market size, growth, and per capita analysis, 2018-2023
    • Growth Analysis by Region
    • Growth Analysis by Country
    • Growth Analysis by Category
  • Identifying High Potential Countries in Eastern Europe
    • High Potential Countries in Eastern Europe
    • Identifying High Potential Countries - Methodology
    • Identifying High Potential Countries
  • Market Size and Growth Analysis
    • High Potential Countries in Eastern Europe - Overview
      • Table Poland led the Eastern European savory snacks sector in both value and volume terms
    • Growth Contribution Analysis by Country
    • Share of Savory Snacks Compared to Other Food Sectors
    • Change in Consumption Levels By Country and Categories
    • Per Capita Consumption Analysis
    • Per Capita Expenditure Analysis
  • Country Profiles
    • Czech Republic
      • Czech Republic Savory Snacks- Overview
      • Czech Republic Savory Snacks - Demographic Analysis*
      • Czech Republic Savory Snacks - Key Trends
    • Poland
      • Poland Savory Snacks - Overview
      • Poland Savory Snacks - Demographic Analysis*
    • Poland Savory Snacks - Key Trends
    • Romania
      • Romania Savory Snacks - Overview
      • Romania Savory Snacks- Demographic Analysis*
      • Romania Savory Snacks - Key Trends
    • Bulgaria
    • Bulgaria Savory Snacks - Overview
    • Bulgaria Savory Snacks - Demographic Analysis*
    • Bulgaria Savory Snacks - Key Trends
  • Success Stories
    • About Case Studies
    • Case Study: Rois Hrrupss
    • Case Study: Pop Crop
    • Case Study: Freeze Dried Raspberry FRUPP
  • Company and Brand Analysis
    • Leading Company Share Analysis in the Eastern Europe Savory Snacks Sector
    • Company and Brand Share Analysis
      • Table Top five companies share by brand (in value terms) in savory snacks, 2018
    • Leading Companies in the Eastern European Savory Snacks Sector
    • Top Brands in the Eastern European Savory Snacks Sector
    • Private Label Penetration in the Savory Snacks Sector
  • Health & Wellness Analysis
    • Health & Wellness Analysis - Overview
      • Table Health & wellness value and its share in overall sales, 2013-2023
    • Health & Wellness Analysis - Growth Contribution by Country
    • Health & Wellness Analysis - Key Product Attributes and Consumer Benefits
    • Leading Health & Wellness Companies by Category Share
  • Key Distribution Channels
    • Leading Distribution Channels by Country
      • Table Leading distribution channels in Eastern Europe region by category, 2018
    • Leading Distribution Channels by Category
      • Table Leading distribution channels in Eastern Europe region by categories, 2018
      • Table Leading distribution channels in Eastern Europe region by categories, 2018
  • Key Packaging Formats
    • Growth Analysis by Key Pack Material and Pack Type
    • Growth Analysis by Closure Type and Primary Outer Type
  • Challenges and Future Outlook
    • Key Challenges
    • Future Outlook - Eastern Europe
  • Appendix
    • Table Global savory snacks - sales, by region - value (US$ million)
    • Table Global savory snacks sales, by region - volume (kg million)
    • Table Growth analysis, by country - value (US$ million)
    • Table Growth analysis, by country - volume (kg million)
    • Table Category growth analysis, by country - ethnic/traditional snacks (US$ million)
    • Table Category growth analysis, by country - meat snacks (US$ million)
    • Table Category growth analysis, by country - nuts and seeds (US$ million)
    • Table Category growth analysis, by country - popcorn (US$ million)
    • Table Category growth analysis, by country - potato chips (US$ million)
    • Table Category growth analysis, by country - pretzels (US$ million)
    • Table Category growth analysis, by processed snacks (US$ million)
    • Table Category growth analysis, by country - ethnic/traditional snacks (kg million)
    • Table Category growth analysis, by country - meat snacks (kg million)
    • Table Category growth analysis, by country - nuts and seeds (kg million)
    • Table Category growth analysis, by country - popcorn (kg million)
    • Table Category growth analysis, by country - potato chips (kg million)
    • Table Category growth analysis, by country - pretzels (kg million)
    • Table Category growth analysis, by country - processed snacks (kg million)
    • Table Global - brands vs. private label value (2018, US$ million)
    • Table Eastern Europe - brands vs. private label value (2018, US$ million)
    • Table Eastern Europe- brands vs. private label value, by country (2018, US$ million)
    • Table Eastern Europe Value Sales, Ethnic/traditional snacks (US$ million)
    • Table Eastern Europe Value Sales, Meat snacks (US$ million)
    • Table Eastern Europe Value Sales, Nuts and seeds (US$ million)
    • Table Eastern Europe Value Sales, Popcorn (US$ million)
    • Table Eastern Europe Value Sales, Potato chips (US$ million)
    • Table Eastern Europe Value Sales, Pretzels (US$ million)
    • Table Eastern Europe Value Sales, Processed snacks (US$ million)
    • Table Health & wellness product attribute analysis for Eastern Europe
    • Table Health & wellness consumer benefit attribute analysis for Eastern Europe
    • Table Leading distribution channels in the Eastern Europe region, 2013-2018
    • Table Volume growth by pack material (2013-2023)
    • Table Volume growth by pack type (2013-2023)
    • Table Volume growth by closure type (2013-2023)
    • Table Volume growth by primary outer type (2013-2023)
    • Country List Analyzed to Identify High-Potential Countries
  • Definitions
    • Category Definition
    • Definitions - Health & Wellness
    • GlobalData's TrendSights Framework
    • GlobalData has identified eight mega-trends that can be broken down into 63 trends
    • Definitions - Trends: Health & Wellness
    • Definitions - Trends: Sensory & Indulgence
    • Definitions - Trends: Comfort & Uncertainty
    • Definitions - Trends: Sustainability & Ethics
    • Definitions - Trends: Individualism & Expression
    • Definitions - Trends: Smart & Connected
    • Definitions - Trends: Easy & Affordable
    • Definitions - trends: evolving landscapes

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