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Opportunities in the Asia-Pacific Meat Sector: Analysis of Opportunities Offered by High Growth Economies

Opportunities in the Asia-Pacific Meat Sector: Analysis of Opportunities Offered by High Growth Economies

Summary

Global Meat sector was valued at US$909.3 Billion in 2016 and is forecasted to register a CAGR of 2.4% during 2016-2021, to reach US$1026 Billion by 2021. Asia-Pacific, with a value share of 31% in the global Meat sector in 2016, represents the largest regional market with value sales in the region forecasted to grow at a CAGR of 3.8% during 2016-2021. On the other hand, the Asia-Pacific region registered the lowest per capita consumption and per capita expenditure when compared to other regions in the world.

Fresh Meat (Counter) is the largest market in the Asia-Pacific Meat sector accounting for 71% of the overall value sales in 2016. Value sales in this market are expected to grow from US$200,254.3 Million in 2016 to US$242,590.6 Million in 2021, registering a CAGR of 3.9%. China is the largest Fresh Meat (Counter) market in the Asia-Pacific region with 79.1% of value share in 2016. Japan and South Korea are the other leading Fresh Meat (Counter) markets in the region. Fresh Meat (Counter) is followed by Chilled Raw Packaged Meat - Whole Cuts and Chilled Raw Packaged Meat - Processed markets with shares of 11.3% and 7.6% in 2016.

Based on the relative performance of countries on multiple metrics, China, The Philippines, Thailand and New Zealand were shortlisted as high potential countries primarily owing to the large Meat sector size, projected high value growth rates, and projected rising per capita value growth levels. China is the largest contributor in terms of market value as of 2016, while Thailand is forecasted to witness the highest CAGR of 5.8% during 2016-2021. Rising income levels and growing urbanization in the developing economies of the region are driving the growth of packaged Meat products market.

Value sales of Meat with Health & Wellness attributes stood at US$1,511.7 Million (0.2% of the overall Meat sector) in 2016 and are forecasted to reach US$1,687.6 Million in 2021, witnessing a CAGR of 2.2%. Rising awareness of diet related health issues such as obesity, cholesterol and gluten intolerance is driving the growth of Health & Wellness products in the Asia-Pacific region. Also, with rising economic standards consumers are able to afford better-for-you variants over regular/standard varieties.

Food & Drinks Specialists is the leading distribution channel in the Asia-Pacific Meat sector with a total value share of 48.1% in 2016, followed by Hypermarkets & Supermarkets, which accounted for 39.3% value share in the same year. However, Hypermarkets & Supermarkets is the leading distribution channel in most of the high potential countries (since consumers in many countries prefer local/specialist shops over large supermarkets) except China.

The report Opportunities in the Asia-Pacific Meat Sector: Analysis of Opportunities Offered by High Growth Economies, provide a comprehensive overview of the Asia-Pacific Meat sector.

Specifically, this report enables the following analysis -

  • Market overview: Includes sector size, market size and growth analysis by markets
  • Change in consumption: Provides a shift in the consumption of Meat by markets across different countries in the Asia-Pacific region.
  • High potential countries: Provides Risk-Reward analysis of 12 countries across the Asia-Pacific region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of 12, a total of 4 high potential countries are shortlisted.
  • Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Meat sector during 2011-2021. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Meat in 2016. It also covers the market share of leading companies offering Meat with health and wellness attributes in the same year.
  • Brand Analysis: Provides an overview of leading brands in the Asia-Pacific region, besides analyzing the growth of private labels in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels in the global Meat sector in 2016. It covers five distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include - Cash & Carries and Warehouse Clubs, ‘Dollar Stores’, e-Retailers, and General retailers.
  • Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Meat.
Companies mentioned in this report: WH Group, Nichirei Corporation, Neimenggu Foods, NH Foods, Jaro Development Corp, Itoham Foods, Inner Mongolia Praire Xingfa, China Agri Industries Holdings, Beijing Jinluyi Foods, Beijing Ershang Dahongmen Meat.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific Meat sector. It includes analysis on the following -
  • Market overview: Includes sector size, market size and growth analysis by markets
  • Change in consumption: Provides a shift in the consumption of Meat by markets across different countries in the Asia-Pacific region.
  • High potential countries: Provides Risk-Reward analysis of 12 countries across the Asia-Pacific region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of 12, a total of 4 high potential countries are shortlisted.
  • Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Meat sector during 2011-2021. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Meat in 2016. It also covers the market share of leading companies offering Meat with health and wellness attributes in the same year.
  • Brand Analysis: Provides an overview of leading brands in the Asia-Pacific region, besides analyzing the growth of private labels in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels in the global Meat sector in 2016. It covers five distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include - Cash & Carries and Warehouse Clubs, ‘Dollar Stores’, e-Retailers, and General retailers.
  • Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Meat.
Reasons to buy
  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the APAC region.
  • The report provides a detailed analysis of the high potential countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates


  • Executive Summary
  • Market size and growth analysis Regional analysis
    • Market Size in Context - Asia-Pacific compared to other regions
      • Table Regional comparison: Market size, growth, and per capita analysis, 2016-2021
    • Growth Analysis by region
    • Growth Analysis by country
    • Growth Analysis by Market
  • Identifying high potential countries in Asia-Pacific
    • High potential countries in Asia-Pacific
    • Identifying high potential countries - Methodology
    • Identifying high potential countries - Risk, reward and opportunity analysis
  • Market size and growth analysis High potential countries in Asia-Pacific
    • High potential countries in Asia-Pacific - Overview
    • Growth Contribution Analysis by Country
  • Growth Analysis Contribution by Country
    • Share of Meat compared to other Food sectors
    • Change in consumption levels by country and markets
    • Per Capita Consumption analysis
    • Per Capita Expenditure analysis
  • Country Profiles High potential countries in Asia-Pacific
    • China
      • Chinese Meat- Overview
        • Table % Value Share, 2016
      • Chinese Meat - Demographic analysis
    • China Meat - Key trends
    • Philippines
      • Filipino Meat - Overview
        • Table % Value Share, 2016
      • Filipino Meat- Demographic analysis
      • Filipino Meat - Key trends
    • Thailand
      • Thailand Meat- Overview
        • Table % Value Share, 2016
      • Thailand Meat - Demographic analysis
      • Thailand Meat- Key trends
    • New Zealand
      • New Zealand Meat- Overview
        • Table % Value Share, 2016
      • New Zealand Meat - Demographic analysis
      • New Zealand Meat- Key trends
  • Success Stories
    • About Case Studies
    • Case Study: Jack's Creek - Wagyu Beef
    • Case Study: ALDI BERG DELI HAM OFF THE BONE
    • Case Study: Ayamas Golden Nuggets
  • Company and Brand Analysis
    • Brand Share analysis in the Meat sector
    • Top companies in Asia-Pacific Meat
    • Top brands in the Asia-Pacific Meat sector
    • Private Label penetration in the Meat sector
      • Table Private Label penetration (in value terms) in the Meat sector, 2016
  • Health & Wellness Analysis
    • Health & Wellness Analysis - Overview
      • Table Health & Wellness value and its share in overall sales, 2011-2021
    • Health & Wellness Analysis - Growth contribution by country
    • Health & Wellness Analysis - Key product attributes and consumer benefits
    • Leading Health & Wellness companies by market share
  • Key Distribution Channels
    • Leading Distribution Channels by countries
      • Table Leading Distribution Channels in the Asia-Pacific region by markets, 2016
    • Leading Distribution Channels by categories
      • Table Leading Distribution Channels in the Asia-Pacific region by markets, 2016
  • Key Packaging Formats
    • Growth analysis by key packaging material and container type
    • Growth analysis by closure type and outer type
  • Challenges and Future Outlook
    • Key Challenges
    • Future Outlook - Asia-Pacific
  • Appendix
    • Table Global - Meat Sales, by Region - Value (US$ Million)
    • Table Global Meat Sales, by Region- Volume (Kg Million)
    • Table Growth Analysis, by Country- Value (US$ Million)
    • Table Growth Analysis, by Country- Volume (Kg Million)
    • Table Market Growth Analysis, by Country - Ambient Meat (US$ Million)
    • Table Market Growth Analysis, by Country - Chilled Raw Packaged Meat - Processed (US$ Million)
    • Table Market Growth Analysis, by Country - Chilled Raw Packaged Meat - Whole Cuts (US$ Million)
    • Table Market Growth Analysis, by Country - Cooked Meats - Counter (US$ Million)
    • Table Market Growth Analysis, by Country - Cooked Meats - Packaged (US$ Million)
    • Table Market Growth Analysis, by Country - Fresh Meat (Counter) (US$ Million)
    • Table Market Growth Analysis, by Country - Frozen Meat (US$ Million)
    • Table Market Growth Analysis, by Country - Ambient Meat (Kg Million)
    • Table Market Growth Analysis, by Country - Chilled Raw Packaged Meat - Processed (Kg Million)
    • Table Market Growth Analysis, by Country - Chilled Raw Packaged Meat - Whole Cuts (Kg Million)
    • Table Market Growth Analysis, by Country - Cooked Meats - Counter (Kg Million)
    • Table Market Growth Analysis, by Country - Cooked Meats - Packaged (Kg Million)
    • Table Market Growth Analysis, by Country - Fresh Meat (Counter) (Kg Million)
    • Table Market Growth Analysis, by Country - Frozen Meat (Kg Million)
    • Table Global - Brands vs. Private Label Value by Markets (US$ Million), 2016
    • Table Asia-Pacific - Brands vs. Private Label Value by Markets (US$ Million), 2016
    • Table Asia-Pacific- Brands vs. Private Label Value, by Country (US$ Million), 2016
    • Table Top five Brands value sales, Chilled Raw Packaged Meat - Processed (US$ Million), 2016
    • Table Top five Brands value sales, Ambient Meat (US$ Million), 2016
    • Table Top five Brands value sales, Chilled Raw Packaged Meat - Whole Cuts (US$ Million), 2016
    • Table Top five Brands value sales, Cooked Meats - Packaged (US$ Million), 2016
    • Table Top five Brands value sales, Cooked Meats - Counter (US$ Million), 2016
    • Table Top five Brands value sales, Fresh Meat (Counter) (US$ Million), 2016
    • Table Top five Brands value sales, Frozen Meat (US$ Million), 2016
    • Table Health & Wellness product attribute analysis in Asia-Pacific (US$ Million), 2016-2021
    • Table Health & Wellness consumer benefit attribute analysis in Asia-Pacific (US$ Million), 2016-2021
    • Table Leading Distribution Channels in the Asia-Pacific region (US$ Million)
    • Table Volume (Units) Growth by Packaging Material (2011-2021)
    • Table Volume (Units) Growth by Container Type (2011-2021)
    • Table Volume (Units) Growth by Outer Type (2011-2021)
    • Table Volume (Units) Growth by Closure Type (2011-2021)
  • About Global Data

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