Top Growth Opportunities: Dairy & Soy in Japan

Top Growth Opportunities: Dairy & Soy in Japan


Top Growth Opportunities for Dairy & Soy in Japan provides recommended actions and detailed analysis of how to target the best growth opportunities for Dairy & Soy producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of Dairy & Soy markets in Japan through GlobalData’s detailed and robust data, expert insight, and case studies.

This report use a risk versus reward opportunity model to identify the best growth markets for Dairy & Soy producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.

Among the top 10 high-potential countries, the Japanese Dairy & Soy sector ranked sixth on the GlobalData Opportunity Score and was valued at US$18,731.3 million in 2018. With a laggard economic performance in recent decades, Japanese GDP only grew by 0.8% in 2018, Nevertheless, the Japanese Dairy & Soy market is poised to record a CAGR of 6.2% from 2018-2023. This can be attributed to the Japanese penchant for dairy products, but also to the new developments in the market. These developments include increased application for soy but also other plant-based dairy products.

Get access to -

  • Key consumer demographic groups driving consumption within the Japanese market. Improve your consumer targeting by understanding who’s driving the market, what they want, and why
  • A study of market value and volumes over 2013-2018 for the Japanese, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2018-2023 period
  • White space analysis, to pinpoint attractive spaces in the market and the key actions to take
  • Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future
  • Examples of international and regional product innovation targeting key consumer needs
  • The Japanese economy has endured decades of stuttering since its flatlining in the 90's. Moreover, with its population on the decline, from a macroeconomic perspective, Japan lacks opportunity for growth across much of its economy.
  • The Japanese Dairy & Soy sector will register strong value growth of 6.2% CAGR 2018-2023, significantly higher than the 1.3% volume growth forecasted for the same period
  • Hypermarkets & Supermarkets accounted for the largest channel in the Japanese Dairy & Soy sector, whilst simultaneously recording the fastest growth compared to all other channels
Reasons to buy
  • This report brings together consumer analysis and market data to provide actionable insight into the behavior of the Japanese Dairy & Soy consumers.
  • This is based on GlobalData's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Dairy & Soy sector.
  • Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the market.

  • GlobalData Consumer's opportunity scoring methodology
  • Top opportunity markets for Dairy & Soy Food
  • Top 10 global growth opportunities scores
  • Top global issues
  • Assessment against global strategic issues
  • GlobalData's strategic issues map
  • Predicted future issues for the global Dairy & Soy Food sector
  • Strategic issues map - pitfalls and opportunities
  • The Japanese reward and risk assessment
  • Opportunity score - Japan overview
  • Consumer Dairy & Soy Food spending trends - peer group comparisons
  • Political, economic, social and technological: analysis
  • Enablers and inhibitors of growth
  • Dairy & Soy Food - rewards and opportunities for growth
    • Table Market value of the Japanese Dairy & Soy Food sector, 2013-2023
  • Summary of the Dairy & Soy Food sector in Japan
  • Market insight - identifying the opportunities to move into
    • Sector growth by category
    • Value growth of the Japanese Dairy & Soy Food sector by category
    • Contribution to change by value
      • Table Category values (US$ million)
    • Volume growth of the Japanese Dairy & Soy Food sector by category
    • Contribution to change by volume
      • Table Category volumes (million kg)
    • Level of premiumization by category
    • Category analysis - key drivers of change in Dairy & Soy Food
  • Retail and distribution insight - key channels and retailers driving growth
    • Dairy & Soy Food retail channel share - Japan
    • Key Retail Channel trends
    • Routes to market - retail overview
    • Routes to market - key retailers
    • Drivers of change in the Dairy & Soy Food sector
  • Company and brand insight - the competitive landscape defined
    • Dairy & Soy Food category fragmentation
    • Company and brand strength
    • Private label penetration
      • Table Private label growth compared to brands by category (in value terms), 2013-2018
    • Leading trademark owner's share for Dairy & Soy Food in Japan
    • International and domestic trademark owner analysis
      • Table Top international Dairy & Soy Food trademark owners
      • Table Top domestic Dairy & Soy Food trademark owners
    • Company and brand strength
  • Consumer insight - who, what, when, where, and why
    • Strategic issues map - pitfalls and opportunities
    • Key consumer drivers for Dairy & Soy Food
    • Key consumers trends in the Japanese Dairy & Soy Food sector
    • Consumer groups - key consumer targets
      • Table 2016 consumption volume shares by consumer group
    • Key Health & Wellness trends
    • How Health & Wellness benefits will contribute to growth
    • Penetration of Health & Wellness claims by category
    • Consumer trends summary
  • Product and packaging insights
    • Key product insights in Dairy & Soy Food
    • Trends and strategic issues - other notable product trends
    • Product & packaging insights - key product innovation case studies
    • Key product innovation case study: Ísey Skyr
    • Key packaging insights
    • Trends and strategic issues - pack material trends
    • Trends and strategic issues - closure material trends
    • Product launch key takeouts
  • White spaces and innovation opportunities - space to move into
    • Highest growth segments to target when entering the Japanese Dairy & Soy Food sector
    • Segment focus - opportunities
    • Consumer spaces to target when entering the Japanese Dairy & Soy Food sector
      • Table 2016 consumption volume shares by consumer group
    • Pricing strategies - movements in average prices for leading brands
      • Table Monthly average unit price point, (J¥)*

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