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GlobalData's Favorite Innovations of 2017: GlobalData looks at its favorite innovations from this year, and what they mean for the future of FMCGs

GlobalData's Favorite Innovations of 2017: GlobalData looks at its favorite innovations from this year, and what they mean for the future of FMCGs

Summary

GlobalData's Favorite Innovations of 2017, report includes some of the most innovative and novel products from 2017, which have been selected and assessed by managers, researchers, and analysts with a wide range of individual specialties. This unique approach provides insight into the sheer variety of innovation in the FMCG market and how the market may develop in the coming years. The 2017 report also provides some action-focused insights based on different innovation types.

GlobalData's industry experts have selected their favorite innovations of the previous 12 months and analyzed why they stand out in their ability to connect with consumers. These products and services provide inspiration for how companies across FMCG markets need to evolve in the following year and predicts what characteristics winning products will have in 2018.

Scope

The aim is to offer inspirations fro how to achieve five common goals in product development across the FMCG sectors -

  • Innovate in flavor and fragrance to create sensory excitement.
  • Adjust ingredients, formulas, or the production process to add functionality.
  • Use packaging to create more benefits.
  • Use techniques such as on-pack marketing and social media advertising to stand out.
  • Target a gap in the market and reach a new audience with unique positioning.
  • Reasons to buy
    • GlobalData's industry experts have selected their favorite innovations of the previous 12 months and analyzed why they stand out in their ability to connect with consumers.
    • These products and services provide inspiration for how companies across FMCG markets need to evolve in the following year and predict what characteristics winning products will have in 2018.


    • Executive summary
      • Introducing our favorite innovations
    • How to innovate in flavor and fragrance to create sensory excitement
      • Innovate in flavor and fragrance to create sensory excitement
      • How to create a multisensory drinking experience with spice
      • How to easily upgrade 3D virtual reality experience into 4D
      • How to utilize cross-category expertise to create sensory excitement
      • How to create a burger that meets demands for sustainability without compromising flavor
      • How to amplify media coverage with a unique, limited-time "twist" on ubiquitous products
      • How to innovate in production method to create sensory excitement in gin
      • How to excite consumers in a niche spirits category
    • How to innovate with ingredients, formulas, or the production process to add functionality
      • How to pack a protein punch without meat and save the planet
      • How to give consumers control over product formulation through customization
      • How to use healthy and natural ingredients to increase product functionality
      • How to differentiate traditional condoms with added antiviral functionality
      • How to create multipurpose products that fit seamlessly into children's lives
      • How to satisfy active consumers by providing sport nutrition to support exercise
      • How to enhance the functionality of alcoholic spirits
      • How to transform format to improve effectiveness and functionality in laundry
      • How to innovate with a formulation that suggests enhanced efficacy without resorting to harsh chemicals
      • How to use scientific advances to stand out from the crowd in baby formula
    • How to use packaging to create more benefits
      • How to create a salon experience that can be enjoyed anywhere with the help of innovative packaging
      • How to innovate in packaging to capitalize on growing demand for instant meals
      • How to reduce the environmental impact of on-the-go eating
      • How to create style and visual pleasure via clever packaging
      • How to enhance convenience and encourage consumer engagement through packaging
      • How to use packaging innovation to create a novel consumption experience
      • How to use packaging designs that create extra value for consumers
      • How to make a new shampoo brand premium
      • How to offer "ultimate convenience" through packaging
      • How to use packaging to create novelty and convenience
    • How to use techniques such as on-pack marketing and social media advertising to stand out
      • How to engage a special subset of consumers and convince them to pay a premium price
      • How to extend the social media trend into pet care
      • How to tap into the localism and novelty trends at the same time
      • How to enhance transparency through cup design
      • How to customize a beer brand for both genders
      • How to integrate your product with the Internet of Things
      • How to create niche marketing strategies through packaging
      • How to challenge the consumer and create strong emotional ties to the brand
    • How to target a gap on the market and reach a new audience with unique positioning
      • How to leverage increasing consumer awareness of food waste with a sustainably sourced beverage
      • How to turn niche into mainstream and expand audiences in nail paints
      • How to challenge the precepts that fast food cannot be healthy, and healthy food cannot taste great
      • How to turn a household care product into a potential learning tool
      • How to take advantage of the "clean" movement in beauty
      • How to attract a young children and families through new technology
      • How to stand out in a crowded market with an on-the-go concept
      • How to capitalize on consumers' individualistic nature and artistic aspirations
      • How to target urban consumers and their concerns around environmental irritants
      • How to expand the target market in tea by spotting an opportunity
      • How to attract a new audience to the beer category
      • How to answer the market's need for sustainable tourism
    • Appendix

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