Fuel Cards in Europe, Top 5 Markets 2017: Market and competitor data and insights into the commercial fuel card sector
More than 730,000 fleet cards will be issued across the European top five markets over the next five years, as fleet vehicles are forced to use fuel cards to remain competitive. Heightened competition from foreign markets (especially Eastern Europe) will cause domestic vehicles to use fuel cards for the discounted fuel prices and credit periods offered by fuel cards.
Fleets volumes will make up more than 48% of fuel card volumes in the top five by 2022 and with over 30 million fleet vehicles still without fuel cards; this market has the largest growth potential for card operators. By launching a card aimed at fleets with low volume requirements, credit periods, discounted fuel prices and a range of international services card operators can significantly increase fuel card volumes as they tap into this growing market segment.
On average CRT vehicles account for 52.8% of fuel card volumes sold in the European top five markets, making it the key market segment for card operators, which has led to an abundance of CRT cards in the market in recent years. With most card operators offering a similar range of services, card acceptance networks are often the differentiator which has led to many CRT vehicles to have multiple fuel cards to maximise their network coverage.
Over the next five years the number of electric vehicles in the European top five will increase by over 650,000 as vehicle prices decline and recharging networks expand. In order to reduce transport costs domestic fleets will begin investing in electric vehicles over the next five years. While EV’s currently have high retail costs compared to petrol and diesel vehicles, the growing number of EV models launched towards 2022 will reduce costs, making them a viable option for domestic fleets.
The report Fuel Cards in Europe, Top 5 Markets 2017, is invaluable for issuers of fleet cards, fuel retailers, fleet leasing companies and other suppliers to the sector. Based on research with issuers and fuel retailers it provides commercial (B2B) fuel card volume (split by fleet and CRT), value and market share forecasts to 2022, key data on independent and oil company card issuers and an analysis of fuel card competition in the Top 5 European countries, France, Germany, Italy, Spain and the UK.
Companies mentioned in this report: Shell, BP, Esso, DKV, UTA, TOTAL, Q8, Agip (Eni), ROUTEX, AS24, Aral, OMV, Circle K, OMV, Eurowag, Avia, Auchan, AS24, Aral, Jet.