Country Profile: Dairy & Soy Food Sector in Canada

Country Profile: Dairy & Soy Food Sector in Canada

Summary

Canada’s GDP per capita grew at a CAGR of 1.5% during 2011-2016 to reach C$55,589.2 in 2016. A rebounding Canadian economy coupled with low consumer prices has a positive impact on the Dairy & Soy Food sector.

Canadian Dairy & Soy Food sector accounted for a volume share of 1.8% of the global market in 2016. The sector was valued at C$23,062.4 Million (US$17,396.9 Million) in 2016 and is forecast to grow during 2016-2021. Increasing disposable income and growing consumer demand for high protein diets are the key growth drivers for the sector. Per capita consumption of Dairy & Soy Food products in Canada stood at 128.2kg when compared to the global and North American levels of 50kg and 94.3kg, respectively, in 2016.

Cheese is the largest with value sales of C$7,581 Million (US$5,718.7 Million) in 2016. Furthermore, it is expected to grow at a CAGR of 2+% during the forecast period (2016-2021), while the Drinkable Yogurt market is expected to record the fastest CAGR during the same period.

Hypermarkets & Supermarkets is the leading distribution channel in the Canadian Dairy & Soy Food sector. On-trade transactions accounted for 39.7% in the distribution of Dairy & Soy Food products in Canada, in the same year. Convenience Stores and Food & Drinks Specialists accounted for shares of 7.5% and 6.5% shares, respectively in 2016. Rigid Plastics was the most commonly used packaging material in the Canadian Dairy & Soy Food sector. It was followed by Flexible Packaging and Paper & Board with shares of 28.6% and 14.6% respectively.

Health & Wellness attributes such as ‘Food Minus’ and ‘Functional & Fortified’ and consumer benefits such as ‘Weight & Shape Management’ and ‘General Wellbeing’ are the most sought after Health & Wellness claims in the Canadian Dairy & Soy Food sector.

Dairyland is the leading brand in the Canadian Dairy & Soy Food sector. The top five brands in the sector accounted for 24.2% value share, while private labels held 6.7% share by value in 2016.

The report Country Profile: Dairy & Soy Food Sector in Canada provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

In particular, this report provides the following analysis -

• Market data: Overall market value and volume data with growth analysis for 2011-2021. The overall market value and volume included in the report is split on the basis of On-trade and Off-trade
• Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
• Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
• Distribution data: Percentage of sales within each market through distribution channels such as On-trade, Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
• Packaging data: consumption breakdown for packaging materials and container types in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.

Companies mentioned in this report: Saputo Inc., Groupe Lactalis, Agropur Cooperative, Groupe Danone S.A., General Mills, Inc., Unilever Plc, Ultima Foods inc., The Kraft Heinz Company, Gay Lea Foods Co-Operative Ltd, Nutrisoya Foods Inc, Conagra Foods, Inc

Scope

• The Dairy & Soy Food sector in Canada is forecast to grow at 3.8% CAGR in value terms during 2016-2021
• Per capita consumption in the Milk market is noticeably higher compared to other markets in Canada
• Hypermarkets & Supermarkets is the largest distribution channel in the Canadian Dairy & Soy Food sector
• Dairyland is the leading brand in the Canadian Dairy & Soy Food sector
• Rigid Plastics is the most commonly used packaging material in the Canadian Dairy & Soy Food sector

Reasons to buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
• Manufacturers can identify the opportunities to position products with H&W attributes/benefits
• Access the key and most influential consumer trends driving Dairy & Soy Food products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.