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Atmel Corporation - Strategic SWOT Analysis Review

Atmel Corporation - Strategic SWOT Analysis Review

- provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


  • Business description – A detailed description of the company’s operations and business divisions.
  • Corporate strategy – GlobalData’s summarization of the company’s business strategy.
  • SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
  • Company history – Progression of key events associated with the company.
  • Major products and services – A list of major products, services and brands of the company.
  • Key competitors – A list of key competitors to the company.
  • Key employees – A list of the key executives of the company.
  • Executive biographies – A brief summary of the executives’ employment history.
  • Key operational heads – A list of personnel heading key departments/functions.
  • Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.

Atmel Corporation (Atmel), a subsidiary of Microchip Technology Incorporated, is a leading designer, developer, manufacturer and supplier of microcontrollers. Its major product include microcontrollers, capacitive touch solutions, automobile access solutions, advanced logic integrated circuits, nonvolatile memory, radio frequency and mixed-signal components and application specific integrated circuits (ASIC). The company’s microcontrollers find application in automotive, building automation, home appliances, home entertainment, industrial automation, lighting, smart energy, mobile electronics and PC peripherals domains. The company provides its products to seven major markets, namely, industrial, mobile devices, communications, networking and telecommunications products, automotive, military and aerospace and consumer goods. It operates in the Americas, Europe, the Middle East, Africa and Asia-Pacific. Atmel is headquartered in San Jose, US.

Reasons to Buy
  • Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
  • Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
  • Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
  • Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.
Note: Some sections may be missing if data is unavailable for the company.

Section 1 - About the Company 5
Atmel Corporation - Key Facts 5
Atmel Corporation - Key Employees 6
Atmel Corporation - Key Operational Employees 7
Atmel Corporation - Major Products and Services 8
Atmel Corporation - History 10
Atmel Corporation - Company Statement 14
Atmel Corporation - Locations And Subsidiaries 15
Head Office 15
Other Locations & Subsidiaries 15
Section 2 – Company Analysis 18
Atmel Corporation - Business Description 18
Atmel Corporation - Corporate Strategy 19
Atmel Corporation - SWOT Analysis 20
SWOT Analysis - Overview 20
Atmel Corporation - Strengths 20
Atmel Corporation - Weaknesses 21
Atmel Corporation - Opportunities 22
Atmel Corporation - Threats 23
Atmel Corporation - Key Competitors 24
Atmel Corporation, Recent Deals Summary 25
Section 3 – Appendix 26
Methodology 26
About GlobalData 26
Contact Us 26
Disclaimer 26
List of Tables
Atmel Corporation, Key Facts 5
Atmel Corporation, Key Employees 6
Atmel Corporation, Key Operational Employees 7
Atmel Corporation, Major Products and Services 8
Atmel Corporation, History 10
Atmel Corporation, Other Locations 15
Atmel Corporation, Subsidiaries 16
Atmel Corporation, Key Competitors 24
Atmel Corporation, Recent Deals Summary 25

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