Vegan Foods

Global Vegan Foods Market to Reach US$34.9 Billion by 2030

The global market for Vegan Foods estimated at US$19.7 Billion in the year 2024, is expected to reach US$34.9 Billion by 2030, growing at a CAGR of 10.0% over the analysis period 2024-2030. Meat & Seafood, one of the segments analyzed in the report, is expected to record a 11.6% CAGR and reach US$10.8 Billion by the end of the analysis period. Growth in the Creamer segment is estimated at 7.5% CAGR over the analysis period.

The U.S. Market is Estimated at US$5.4 Billion While China is Forecast to Grow at 13.9% CAGR

The Vegan Foods market in the U.S. is estimated at US$5.4 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$7.2 Billion by the year 2030 trailing a CAGR of 13.9% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 7.0% and 8.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 7.9% CAGR.

Global Vegan Foods Market – Key Trends & Drivers Summarized

Why Is the Shift Toward Vegan Foods Gaining Unprecedented Global Momentum?

The global momentum behind vegan foods is no longer a trend but a transformative movement reshaping how people eat, shop, and think about food. Driven by a combination of ethical, environmental, and health considerations, the surge in vegan food consumption spans across age groups, cultures, and income levels. Consumers are becoming more conscious of the impact of animal agriculture on climate change, water use, and biodiversity loss, pushing them to seek plant-based alternatives that align with their values. At the same time, the growing prevalence of chronic health conditions such as obesity, heart disease, and diabetes has led many to adopt vegan diets as a proactive wellness strategy. As veganism evolves from a niche identity to a mainstream lifestyle, its influence is now visible in everyday grocery baskets, restaurant menus, and fast-food chains. The product range has also grown exponentially—from plant-based meat, dairy, and eggs to frozen meals, condiments, snacks, desserts, and beverages—making it easier than ever for consumers to make the switch. This increased accessibility, coupled with social media advocacy, celebrity influence, and community-led activism, has cemented vegan food as a compelling and inclusive choice for modern consumers worldwide.

How Is Food Innovation Revolutionizing the Vegan Food Landscape?

Innovation is at the heart of the vegan food revolution, empowering manufacturers to create plant-based products that closely replicate the taste, texture, and functionality of their animal-based counterparts. Advanced food technologies such as extrusion, fermentation, and cell culturing are enabling new levels of realism in vegan meats, cheeses, and eggs, helping to bridge the gap for consumers transitioning from traditional diets. Ingredient innovation is also thriving, with new sources of plant protein—such as pea, fava bean, lentil, chickpea, algae, and jackfruit—being incorporated into increasingly diverse formulations. Food scientists and startups are leveraging these ingredients not only for protein content but also for fiber, micronutrients, and enhanced mouthfeel. Moreover, clean-label and minimally processed vegan options are being developed to meet the demands of health-conscious consumers seeking transparency and functionality in their food choices. Gluten-free, soy-free, and allergen-friendly innovations are opening the market to previously underserved demographics. Brands are also using AI and data analytics to identify emerging consumer preferences and accelerate product development. Packaging innovation, sustainability credentials, and extended shelf life technologies further enhance the scalability and environmental appeal of vegan food products. Collectively, these advancements are enabling the vegan food industry to thrive not just in specialty segments but across mainstream retail and foodservice platforms.

Why Are Retailers and Foodservice Providers Championing the Plant-Based Transition?

Retailers and foodservice operators are playing a decisive role in mainstreaming vegan foods by increasing visibility, accessibility, and culinary innovation across all touchpoints. Major grocery chains are dedicating significant space to plant-based sections, launching in-house vegan product lines, and creating dedicated promotions and seasonal campaigns. Supermarkets are also integrating vegan products across traditional categories—placing plant-based meat near real meat, or dairy-free cheese alongside traditional cheese—to normalize plant-based options and encourage cross-shopping. In foodservice, the rise of vegan menus is not limited to niche vegan cafés or health food spots; QSR giants, casual dining restaurants, and meal delivery platforms are embracing the plant-based wave to attract new customers and retain loyal diners. Culinary creativity is flourishing, with chefs and restaurateurs reimagining global cuisines using vegan ingredients—from sushi and burgers to curries, pizzas, and gourmet desserts. This inclusivity is expanding vegan food appeal across cultures, age groups, and eating occasions. Strategic partnerships between plant-based brands and foodservice operators are driving trial, co-branding opportunities, and product launches. Additionally, institutional food programs in schools, hospitals, and corporate campuses are introducing vegan meals as part of health and sustainability commitments. This deepening ecosystem of retail and dining options is accelerating the transition toward a more plant-centric global food culture.

What’s Powering the Global Expansion of the Vegan Foods Market?

The growth in the vegan foods market is driven by several factors directly tied to technological innovation, consumer lifestyle shifts, evolving dietary preferences, and industry-wide adoption. One of the most powerful drivers is the widespread awareness of climate change and the role of animal agriculture in greenhouse gas emissions, deforestation, and water consumption, pushing both individuals and organizations to embrace plant-based alternatives. The increasing availability of high-quality, flavorful, and affordable vegan products across both developed and emerging markets is expanding the consumer base well beyond traditional vegans and vegetarians. Advances in food processing technologies are enabling the mass production of plant-based items with improved taste, texture, and nutritional profiles, making them more competitive with animal-based counterparts. Retail expansion, enhanced product placement, and aggressive marketing are creating high visibility in brick-and-mortar and online channels alike. Furthermore, health and wellness trends—including the rise of clean eating, digestive health, and allergen awareness—are propelling the adoption of vegan products, especially among Millennials, Gen Z, and urban professionals. Social media platforms and influencers are playing a critical role in normalizing vegan lifestyles and creating global demand. Strategic investments, mergers, and partnerships within the food and beverage industry are also accelerating innovation, scale, and cross-border growth. Altogether, these forces are converging to drive the vegan foods market into a high-growth, globally integrated industry reshaping the future of food.

SCOPE OF STUDY:

The report analyzes the Vegan Foods market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Product (Meat & Seafood, Creamer, Ice Cream & Frozen Novelties, Yogurt, Cheese, Butter, Meals, Protein Bars, Others); Distribution Channel (Offline, Online)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 41 Featured) -

• Alpro
• Amy`s Kitchen Inc.
• Beyond Meat Inc.
• Daiya Foods Inc.
• Danone S.A.
• Eden Foods Inc.
• Flora Food Group B.V.
• Follow Your Heart
• Garden Protein International Inc. (Gardein)
• Impossible Foods Inc.
• Lightlife Foods Inc.
• Miyoko`s Creamery
• Nature`s Path Foods Inc.
• Oatly Group AB
• Plamil Foods Ltd.
• Quorn Foods
• Ripple Foods PBC
• Tofutti Brands Inc.
• Upfield Holdings B.V.
• Vitasoy International Holdings Ltd.

AI INTEGRATIONS
We`re transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR
Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

Please note: Reports are sold as single-site single-user licenses. Electronic versions require 24-48 hours as each copy is customized to the client with digital controls and custom watermarks. The Publisher uses digital controls protecting against copying and printing is restricted to one full copy to be used at the same location.

The latest version of Adobe Acrobat Reader is required to view the report. Upon ordering an electronic version, the Publisher will provide a link to download the purchased report.

Prior to fulfillment of an order, the client will be required to sign a document detailing the purchase terms for a publication from this publisher.