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Mobile Marketing

Mobile Marketing

Mobile Marketing market worldwide is projected to grow by US$195.1 Billion, driven by a compounded growth of 26.8%. SMS, one of the segments analyzed and sized in this study, displays the potential to grow at over 25.3%. The shifting dynamics supporting this growth makes it critical for businesses in this space to keep abreast of the changing pulse of the market. Poised to reach over US$79.8 Billion by the year 2025, SMS will bring in healthy gains adding significant momentum to global growth.

Representing the developed world, the United States will maintain a 30.1% growth momentum. Within Europe, which continues to remain an important element in the world economy, Germany will add over US$6.3 Billion to the region's size and clout in the next 5 to 6 years. Over US$9 Billion worth of projected demand in the region will come from Rest of Europe markets. In Japan, SMS will reach a market size of US$6.4 Billion by the close of the analysis period. As the world’s second largest economy and the new game changer in global markets, China exhibits the potential to grow at 25.8% over the next couple of years and add approximately US$32.9 Billion in terms of addressable opportunity for the picking by aspiring businesses and their astute leaders. Presented in visually rich graphics are these and many more need-to-know quantitative data important in ensuring quality of strategy decisions, be it entry into new markets or allocation of resources within a portfolio. Several macroeconomic factors and internal market forces will shape growth and development of demand patterns in emerging countries in Asia-Pacific. All research viewpoints presented are based on validated engagements from influencers in the market, whose opinions supersede all other research methodologies.

Competitors identified in this market include, among others, Adobe Systems, Inc.; AT&T, Inc.; IBM Corporation; Mobivity Holdings Inc.; Oracle Corporation; Salesforce.com, Inc.; Salmat Limited; SAP SE; SAS Institute, Inc.; Vibes Media, LLC.

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I. METHODOLOGY
II. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
Global Competitor Market Shares
Mobile Marketing Competitor Market Share Scenario Worldwide (in %): 2019 & 2025
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
TABLE 1: Mobile Marketing Global Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025
TABLE 2: Mobile Marketing Global Retrospective Market Scenario in US$ Million by Region/Country: 2009-2017
TABLE 3: Mobile Marketing Market Share Shift across Key Geographies Worldwide: 2009 VS 2019 VS 2025
TABLE 4: SMS (Solution) World Market by Region/Country in US$ Million: 2018 to 2025
TABLE 5: SMS (Solution) Historic Market Analysis by Region/Country in US$ Million: 2009 to 2017
TABLE 6: SMS (Solution) Market Share Breakdown of Worldwide Sales by Region/Country: 2009 VS 2019 VS 2025
TABLE 7: QR Codes (Solution) Potential Growth Markets Worldwide in US$ Million: 2018 to 2025
TABLE 8: QR Codes (Solution) Historic Market Perspective by Region/Country in US$ Million: 2009 to 2017
TABLE 9: QR Codes (Solution) Market Sales Breakdown by Region/Country in Percentage: 2009 VS 2019 VS 2025
TABLE 10: Mobile Web (Solution) Geographic Market Spread Worldwide in US$ Million: 2018 to 2025
TABLE 11: Mobile Web (Solution) Region Wise Breakdown of Global Historic Demand in US$ Million: 2009 to 2017
TABLE 12: Mobile Web (Solution) Market Share Distribution in Percentage by Region/Country: 2009 VS 2019 VS 2025
TABLE 13: Location-Based Marketing (Solution) World Market Estimates and Forecasts by Region/Country in US$ Million: 2018 to 2025
TABLE 14: Location-Based Marketing (Solution) Market Historic Review by Region/Country in US$ Million: 2009 to 2017
TABLE 15: Location-Based Marketing (Solution) Market Share Breakdown by Region/Country: 2009 VS 2019 VS 2025
TABLE 16: Other Solutions (Solution) World Market by Region/Country in US$ Million: 2018 to 2025
TABLE 17: Other Solutions (Solution) Historic Market Analysis by Region/Country in US$ Million: 2009 to 2017
TABLE 18: Other Solutions (Solution) Market Share Distribution in Percentage by Region/Country: 2009 VS 2019 VS 2025
TABLE 19: Retail (End-Use Industry) Sales Estimates and Forecasts in US$ Million by Region/Country for the Years 2018 through 2025
TABLE 20: Retail (End-Use Industry) Analysis of Historic Sales in US$ Million by Region/Country for the Years 2009 to 2017
TABLE 21: Retail (End-Use Industry) Global Market Share Distribution by Region/Country for 2009, 2019, and 2025
TABLE 22: Financial Services (End-Use Industry) Global Opportunity Assessment in US$ Million by Region/Country: 2018-2025
TABLE 23: Financial Services (End-Use Industry) Historic Sales Analysis in US$ Million by Region/Country: 2009-2017
TABLE 24: Financial Services (End-Use Industry) Percentage Share Breakdown of Global Sales by Region/Country: 2009 VS 2019 VS 2025
TABLE 25: Automotive (End-Use Industry) Worldwide Sales in US$ Million by Region/Country: 2018-2025
TABLE 26: Automotive (End-Use Industry) Historic Demand Patterns in US$ Million by Region/Country: 2009-2017
TABLE 27: Automotive (End-Use Industry) Market Share Shift across Key Geographies: 2009 VS 2019 VS 2025
TABLE 28: Telecom (End-Use Industry) Global Market Estimates & Forecasts in US$ Million by Region/Country: 2018-2025
TABLE 29: Telecom (End-Use Industry) Retrospective Demand Analysis in US$ Million by Region/Country: 2009-2017
TABLE 30: Telecom (End-Use Industry) Market Share Breakdown by Region/Country: 2009 VS 2019 VS 2025
TABLE 31: Consumer Electronics (End-Use Industry) Demand Potential Worldwide in US$ Million by Region/Country: 2018-2025
TABLE 32: Consumer Electronics (End-Use Industry) Historic Sales Analysis in US$ Million by Region/Country: 2009-2017
TABLE 33: Consumer Electronics (End-Use Industry) Share Breakdown Review by Region/Country: 2009 VS 2019 VS 2025
TABLE 34: Media & Entertainment (End-Use Industry) Worldwide Latent Demand Forecasts in US$ Million by Region/Country: 2018-2025
TABLE 35: Media & Entertainment (End-Use Industry) Global Historic Analysis in US$ Million by Region/Country: 2009-2017
TABLE 36: Media & Entertainment (End-Use Industry) Distribution of Global Sales by Region/Country: 2009 VS 2019 VS 2025
TABLE 37: Travel & Logistics (End-Use Industry) Sales Estimates and Forecasts in US$ Million by Region/Country for the Years 2018 through 2025
TABLE 38: Travel & Logistics (End-Use Industry) Analysis of Historic Sales in US$ Million by Region/Country for the Years 2009 to 2017
TABLE 39: Travel & Logistics (End-Use Industry) Global Market Share Distribution by Region/Country for 2009, 2019, and 2025
TABLE 40: Other End-Use Industries (End-Use Industry) Global Opportunity Assessment in US$ Million by Region/Country: 2018-2025
TABLE 41: Other End-Use Industries (End-Use Industry) Historic Sales Analysis in US$ Million by Region/Country: 2009-2017
TABLE 42: Other End-Use Industries (End-Use Industry) Percentage Share Breakdown of Global Sales by Region/Country: 2009 VS 2019 VS 2025
III. MARKET ANALYSIS
GEOGRAPHIC MARKET ANALYSIS
UNITED STATES
Market Facts & Figures
US Mobile Marketing Market Share (in %) by Company: 2019 & 2025
TABLE 43: United States Mobile Marketing Market Estimates and Projections in US$ Million by Solution: 2018 to 2025
TABLE 44: Mobile Marketing Market in the United States by Solution: A Historic Review in US$ Million for 2009-2017
TABLE 45: United States Mobile Marketing Market Share Breakdown by Solution: 2009 VS 2019 VS 2025
TABLE 46: United States Mobile Marketing Latent Demand Forecasts in US$ Million by End-Use Industry: 2018 to 2025
TABLE 47: Mobile Marketing Historic Demand Patterns in the United States by End-Use Industry in US$ Million for 2009-2017
TABLE 48: Mobile Marketing Market Share Breakdown in the United States by End-Use Industry: 2009 VS 2019 VS 2025
CANADA
TABLE 49: Canadian Mobile Marketing Market Estimates and Forecasts in US$ Million by Solution: 2018 to 2025
TABLE 50: Canadian Mobile Marketing Historic Market Review by Solution in US$ Million: 2009-2017
TABLE 51: Mobile Marketing Market in Canada: Percentage Share Breakdown of Sales by Solution for 2009, 2019, and 2025
TABLE 52: Canadian Mobile Marketing Market Quantitative Demand Analysis in US$ Million by End-Use Industry: 2018 to 2025
TABLE 53: Mobile Marketing Market in Canada: Summarization of Historic Demand Patterns in US$ Million by End-Use Industry for 2009-2017
TABLE 54: Canadian Mobile Marketing Market Share Analysis by End-Use Industry: 2009 VS 2019 VS 2025
JAPAN
TABLE 55: Japanese Market for Mobile Marketing: Annual Sales Estimates and Projections in US$ Million by Solution for the Period 2018-2025
TABLE 56: Mobile Marketing Market in Japan: Historic Sales Analysis in US$ Million by Solution for the Period 2009-2017
TABLE 57: Japanese Mobile Marketing Market Share Analysis by Solution: 2009 VS 2019 VS 2025
TABLE 58: Japanese Demand Estimates and Forecasts for Mobile Marketing in US$ Million by End-Use Industry: 2018 to 2025
TABLE 59: Japanese Mobile Marketing Market in US$ Million by End-Use Industry: 2009-2017
TABLE 60: Mobile Marketing Market Share Shift in Japan by End-Use Industry: 2009 VS 2019 VS 2025
CHINA
TABLE 61: Chinese Mobile Marketing Market Growth Prospects in US$ Million by Solution for the Period 2018-2025
TABLE 62: Mobile Marketing Historic Market Analysis in China in US$ Million by Solution: 2009-2017
TABLE 63: Chinese Mobile Marketing Market by Solution: Percentage Breakdown of Sales for 2009, 2019, and 2025
TABLE 64: Chinese Demand for Mobile Marketing in US$ Million by End-Use Industry: 2018 to 2025
TABLE 65: Mobile Marketing Market Review in China in US$ Million by End-Use Industry: 2009-2017
TABLE 66: Chinese Mobile Marketing Market Share Breakdown by End-Use Industry: 2009 VS 2019 VS 2025
EUROPE
Market Facts & Figures
European Mobile Marketing Market: Competitor Market Share Scenario (in %) for 2019 & 2025
TABLE 67: European Mobile Marketing Market Demand Scenario in US$ Million by Region/Country: 2018-2025
TABLE 68: Mobile Marketing Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2009-2017
TABLE 69: European Mobile Marketing Market Share Shift by Region/Country: 2009 VS 2019 VS 2025
TABLE 70: European Mobile Marketing Market Estimates and Forecasts in US$ Million by Solution: 2018-2025
TABLE 71: Mobile Marketing Market in Europe in US$ Million by Solution: A Historic Review for the Period 2009-2017
TABLE 72: European Mobile Marketing Market Share Breakdown by Solution: 2009 VS 2019 VS 2025
TABLE 73: European Mobile Marketing Addressable Market Opportunity in US$ Million by End-Use Industry: 2018-2025
TABLE 74: Mobile Marketing Market in Europe: Summarization of Historic Demand in US$ Million by End-Use Industry for the Period 2009-2017
TABLE 75: European Mobile Marketing Market Share Analysis by End-Use Industry: 2009 VS 2019 VS 2025
FRANCE
TABLE 76: Mobile Marketing Market in France by Solution: Estimates and Projections in US$ Million for the Period 2018-2025
TABLE 77: French Mobile Marketing Historic Market Scenario in US$ Million by Solution: 2009-2017
TABLE 78: French Mobile Marketing Market Share Analysis by Solution: 2009 VS 2019 VS 2025
TABLE 79: Mobile Marketing Quantitative Demand Analysis in France in US$ Million by End-Use Industry: 2018-2025
TABLE 80: French Mobile Marketing Historic Market Review in US$ Million by End-Use Industry: 2009-2017
TABLE 81: French Mobile Marketing Market Share Analysis: A 17-Year Perspective by End-Use Industry for 2009, 2019, and 2025
GERMANY
TABLE 82: Mobile Marketing Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Solution for the Period 2018-2025
TABLE 83: German Mobile Marketing Historic Market Analysis in US$ Million by Solution: 2009-2017
TABLE 84: German Mobile Marketing Market Share Breakdown by Solution: 2009 VS 2019 VS 2025
TABLE 85: Mobile Marketing Market in Germany: Annual Sales Estimates and Forecasts in US$ Million by End-Use Industry for the Period 2018-2025
TABLE 86: German Mobile Marketing Market in Retrospect in US$ Million by End-Use Industry: 2009-2017
TABLE 87: Mobile Marketing Market Share Distribution in Germany by End-Use Industry: 2009 VS 2019 VS 2025
ITALY
TABLE 88: Italian Mobile Marketing Market Growth Prospects in US$ Million by Solution for the Period 2018-2025
TABLE 89: Mobile Marketing Historic Market Analysis in Italy in US$ Million by Solution: 2009-2017
TABLE 90: Italian Mobile Marketing Market by Solution: Percentage Breakdown of Sales for 2009, 2019, and 2025
TABLE 91: Italian Demand for Mobile Marketing in US$ Million by End-Use Industry: 2018 to 2025
TABLE 92: Mobile Marketing Market Review in Italy in US$ Million by End-Use Industry: 2009-2017
TABLE 93: Italian Mobile Marketing Market Share Breakdown by End-Use Industry: 2009 VS 2019 VS 2025
UNITED KINGDOM
TABLE 94: United Kingdom Market for Mobile Marketing: Annual Sales Estimates and Projections in US$ Million by Solution for the Period 2018-2025
TABLE 95: Mobile Marketing Market in the United Kingdom: Historic Sales Analysis in US$ Million by Solution for the Period 2009-2017
TABLE 96: United Kingdom Mobile Marketing Market Share Analysis by Solution: 2009 VS 2019 VS 2025
TABLE 97: United Kingdom Demand Estimates and Forecasts for Mobile Marketing in US$ Million by End-Use Industry: 2018 to 2025
TABLE 98: United Kingdom Mobile Marketing Market in US$ Million by End-Use Industry: 2009-2017
TABLE 99: Mobile Marketing Market Share Shift in the United Kingdom by End-Use Industry: 2009 VS 2019 VS 2025
REST OF EUROPE
TABLE 100: Rest of Europe Mobile Marketing Market Estimates and Forecasts in US$ Million by Solution: 2018-2025
TABLE 101: Mobile Marketing Market in Rest of Europe in US$ Million by Solution: A Historic Review for the Period 2009-2017
TABLE 102: Rest of Europe Mobile Marketing Market Share Breakdown by Solution: 2009 VS 2019 VS 2025
TABLE 103: Rest of Europe Mobile Marketing Addressable Market Opportunity in US$ Million by End-Use Industry: 2018-2025
TABLE 104: Mobile Marketing Market in Rest of Europe: Summarization of Historic Demand in US$ Million by End-Use Industry for the Period 2009-2017
TABLE 105: Rest of Europe Mobile Marketing Market Share Analysis by End-Use Industry: 2009 VS 2019 VS 2025
ASIA-PACIFIC
TABLE 106: Mobile Marketing Market in Asia-Pacific by Solution: Estimates and Projections in US$ Million for the Period 2018-2025
TABLE 107: Asia-Pacific Mobile Marketing Historic Market Scenario in US$ Million by Solution: 2009-2017
TABLE 108: Asia-Pacific Mobile Marketing Market Share Analysis by Solution: 2009 VS 2019 VS 2025
TABLE 109: Mobile Marketing Quantitative Demand Analysis in Asia-Pacific in US$ Million by End-Use Industry: 2018-2025
TABLE 110: Asia-Pacific Mobile Marketing Historic Market Review in US$ Million by End-Use Industry: 2009-2017
TABLE 111: Asia-Pacific Mobile Marketing Market Share Analysis: A 17-Year Perspective by End-Use Industry for 2009, 2019, and 2025
REST OF WORLD
TABLE 112: Rest of World Mobile Marketing Market Estimates and Forecasts in US$ Million by Solution: 2018 to 2025
TABLE 113: Rest of World Mobile Marketing Historic Market Review by Solution in US$ Million: 2009-2017
TABLE 114: Mobile Marketing Market in Rest of World: Percentage Share Breakdown of Sales by Solution for 2009, 2019, and 2025
TABLE 115: Rest of World Mobile Marketing Market Quantitative Demand Analysis in US$ Million by End-Use Industry: 2018 to 2025
TABLE 116: Mobile Marketing Market in Rest of World: Summarization of Historic Demand Patterns in US$ Million by End-Use Industry for 2009-2017
TABLE 117: Rest of World Mobile Marketing Market Share Analysis by End-Use Industry: 2009 VS 2019 VS 2025
IV. COMPETITION
AT&T
ADOBE SYSTEMS
IBM CORPORATION
MOBIVITY HOLDINGS
ORACLE CORPORATION
SAP SE
SAS INSTITUTE
SALESFORCE.COM
SALMAT LIMITED
VIBES MEDIA
V. CURATED RESEARCH

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