Tissue Towel Market: Food & Beverages Sector and Hospitality Industry to Sustain Tissue Towel Sales in Developing Regions: Global Industry Analysis (2012 -2016) & Opportunity Assessment (2018 - 2028)

Tissue Towel Market: Food & Beverages Sector and Hospitality Industry to Sustain Tissue Towel Sales in Developing Regions: Global Industry Analysis (2012 -2016) & Opportunity Assessment (2018 - 2028)

As indicated by the WTO (World Tourism Organization) ranking of international tourist arrivals, China is the only one Asian destination that secures the 4th position with 57 million international tourist arrivals. The rising tourism in Asia is expected to stir the demand for tissue towels from café’s, restaurants, and hotel chains for owing to the growing consumption after having the meals. For instance, as per UN WTO (World Tourism Organization), Asia Pacific is the second-most visited region in the world after Europe.

China has evolved as the fastest growing market, supplemented by rising incomes, appreciating currency, upgraded travel facilitation, and an ease of restriction on foreign travel. The rising tourism sector in Asia Pacific is paving way for opportunities for the manufacturers to capitalize on and provide the best and convenient solution for cleaning hands.

Stakeholders in the Food & Beverages Sector of APEJ Strive for Extended Product Portfolio in a Bid to Uplift Sales

Asia Pacific excluding Japan (APEJ) remains one of the most prominent markets for food and beverage manufacturers globally. The region is home to the world’s leading food producers, importers, and exporters; and opportunities galore as it is home to some of the world’s most populous countries. Satisfying the growing and evolving needs of such a large consumer base will entail new solutions. It is estimated that by the end of 2050, the global population will reach nearly 10 billion, and a large percentage of this population will be based in APEJ. Policymakers are aware of the challenges and opportunities in APEJ’s food and beverage market, and there is a heightened pace of activity among players looking to enter or consolidate their position in this market.

Thinking of Asia Pacific excluding Japan as a homogenous demographic and concentrating only on volume sales can be a mistake, as consumers in many urban centers have the same set of demands and preferences as consumers in the U.S. and Europe. As disposable incomes increase, and urbanization leads to massive alternations in lifestyle, demand for processed and ready-to-cook food is increasing in many cities of APEJ. The global trends related to healthy, organic, and natural are also being witnessed in the APEJ’s food and beverage sector, and manufacturers with a diverse portfolio have an increasing likelihood of succeeding in this marketplace.

Fierce Competition Crops up Between North America and APEJ

The food and beverage industry in North America rests on a steady pitch, owing to the stability in consumer spending in the region. In the U.S., alterations in the Food Safety Modernization Act (FSMA) can mean that America’s food safety laws will focus more on prevention of food contamination, rather than responding to claims of food adulteration. Rising awareness on the role of food in health and well-being has made consumers in the U.S. and Canada more attentive towards the ingredients used by manufacturers. The growing preference of healthy foods has made

North American food and beverage companies develop new portfolios. Instead of spending resources and capital on manufacturing these new portfolios in-house, food and beverage companies seem more interested in acquiring smaller companies that have a strong reputation in specialty foods. The trend of acquiring smaller companies at lower cost is likely to continue in the near future. The food and beverage industry in North America is also adapting to new modes of delivery, benefitting the tissue towel market in return.


1. Executive Summary
1.1. Market Overview
1.2. Market Analysis
1.3. FMI Analysis and Recommendations
1.4. Wheel of Fortune
2. Market Introduction
2.1. Market Definition
2.2. Market Taxonomy
3. Tissue Towel Market Background
3.1. Macro-Economic Factors
3.2. Global Tissue Towel Market Scenario
3.3. Opportunity Analysis
3.4. Global Economic Outlook
3.4.1. Global GDP by Region and Country, 2006–2021
3.5. Global Tissue Towel Market : Overview
3.6. Global Tissue Towel Consumption : 2015
3.7. Global Pulp Production Scenario
3.8. Global Pulp and Paper Market Scenario
3.9. Consumer Sentiment Analysis
3.10. Value Chain Analysis
3.11. Market Dynamics
3.11.1. Drivers
3.11.2. Restraints
3.11.3. Trends
3.12. Forecast Factors – Relevance and Impact
4. Global Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
4.1. Market Volume (Metric Tons) Projections
4.2. Market Size (US$ Mn) Projections
4.2.1. Y-o-Y Projections
4.2.2. Absolute $ Opportunity Analysis
5. Global Tissue Towel Market Pricing Analysis
5.1. Regional Average Pricing Analysis
5.1.1. North America
5.1.2. Latin America
5.1.3. Western Europe
5.1.4. Eastern Europe
5.1.5. China
5.1.6. Japan
5.1.7. India
5.1.8. Southeast Asia & Rest of Asia Pacific
5.1.9. Middle East & Africa
5.2. Pricing Analysis, By Product Type
6. Global Supply/Demand Analysis and Trade Scenario, By Region
6.1. North America Analysis
6.2. Latin America Analysis
6.3. Western Europe Analysis
6.4. Eastern Europe Analysis
6.5. China Analysis
6.6. Japan Analysis
6.7. India Analysis
6.8. Southeast Asia & Rest of Asia Pacific Analysis
6.9. Middle East & Africa Analysis
7. Global Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028, by Product Type
7.1. Introduction
7.1.1. Market Value Share Analysis By Product Type
7.1.2. Y-o-Y Growth Analysis By Product Type
7.2. Historical Market Size (US$ Mn) and Volume By Product Type, 2013–2017
7.3. Market Size (US$ Mn) and Volume Forecast By Product Type, 2018-2028
7.3.1. Rolled Tissue Towel
7.3.1.1. Standard Rolls
7.3.1.2. Center Pull Rolls
7.3.1.3. Perforated Rolls
7.3.2. Folded Paper Towels
7.3.2.1. Center-fold
7.3.2.2. Multi-fold
7.3.3. Napkins and Luxury towels
7.3.4. Boxed Tissue Towels
7.4. Market Attractiveness Analysis By Product Type
8. Global Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028, by End Use
8.1. Introduction
8.1.1. Market Value Share Analysis By End Use
8.1.2. Y-o-Y Growth Analysis By End Use
8.2. Historical Market Size (US$ Mn) and Volume By End Use, 2013–2017
8.3. Market Size (US$ Mn) and Volume Forecast By End Use, 2018-2028
8.3.1. Residential
8.3.2. Commercial
8.3.2.1. Offices
8.3.2.2. Restaurants
8.3.2.3. Others
8.3.3. Hospitals and Healthcare
8.3.4. Schools and Universities
8.3.5. Hospitality
8.3.6. Industrial
8.3.7. Public Washrooms
8.3.8. Others
8.4. Market Attractiveness Analysis By End Use
9. Global Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028, by Distribution Channel
9.1. Introduction
9.1.1. Market Value Share Analysis By Distribution Channel
9.1.2. Y-o-Y Growth Analysis By Distribution Channel
9.2. Historical Market Size (US$ Mn) and Volume By Distribution Channel, 2013–2017
9.3. Market Size (US$ Mn) and Volume Forecast By Distribution Channel, 2018-2028
9.3.1. Direct Sales
9.3.2. E-commerce
9.3.3. Traditional Retailer
9.3.4. Modern Retailer
9.3.4.1. Hypermarket/Supermarket
9.3.4.2. Discount Stores
9.3.4.3. Specialty Retail Stores
9.3.4.4. Wholesale Club Stores
9.4. Market Attractiveness Analysis By Distribution Channel
10. Global Tissue Towel Market Analysis and Forecast, By Region
10.1. Introduction
10.1.1. Market Value Share Analysis By Region
10.1.2. Y-o-Y Growth Analysis By Region
10.2. Historical Market Size (US$ Mn) and Volume By Region, 2013–2017
10.3. Market Size (US$ Mn) and Volume Forecast By Region, 2018-2028
10.3.1. North America
10.3.2. Latin America
10.3.3. Western Europe
10.3.4. Eastern Europe
10.3.5. China
10.3.6. Japan
10.3.7. India
10.3.8. Southeast Asia & Rest of Asia Pacific
10.3.9. Middle East & Africa
10.4. Market Attractiveness Analysis By Region
11. North America Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
Market analysis and forecast in U.S. and Canada
11.1. Introduction
11.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
11.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
11.3.1. By Country
11.3.1.1. U.S.
11.3.1.2. Canada
11.3.2. By Product Type
11.3.3. By End Use
11.3.4. By Distribution Channel
11.4. Market Attractiveness Analysis
11.4.1. By Country
11.4.2. By Product Type
11.4.3. By End Use
11.4.4. By Distribution Channel
11.5. Drivers and Restraints: Impact Analysis
11.6. Key Participants Market Presence Intensity Mapping
12. Latin America Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
12.1. Introduction
12.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
12.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
12.3.1. By Country
12.3.1.1. Brazil
12.3.1.2. Mexico
12.3.1.3. Rest of Latin America
12.3.2. By Product Type
12.3.3. By End Use
12.3.4. By Distribution Channel
12.4. Market Attractiveness Analysis
12.4.1. By Country
12.4.2. By Product Type
12.4.3. By End Use
12.4.4. By Distribution Channel
12.5. Drivers and Restraints: Impact Analysis
12.6. Key Participants Market Presence Intensity Mapping
13. Western Europe Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
13.1. Introduction
13.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
13.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
13.3.1. By Country
13.3.1.1. Germany
13.3.1.2. United Kingdom
13.3.1.3. France
13.3.1.4. Italy
13.3.1.5. Spain
13.3.1.6. Benelux
13.3.1.7. Nordic Region
13.3.1.8. Rest of Western Europe
13.3.2. By Product Type
13.3.3. By End Use
13.3.4. By Distribution Channel
13.4. Market Attractiveness Analysis
13.4.1. By Country
13.4.2. By Product Type
13.4.3. By End Use
13.4.4. By Distribution Channel
13.5. Drivers and Restraints: Impact Analysis
13.6. Key Participants Market Presence Intensity Mapping
14. Eastern Europe Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
14.1. Introduction
14.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
14.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
14.3.1. By Country
14.3.1.1. Russia
14.3.1.2. Poland
14.3.1.3. Rest of Eastern Europe
14.3.2. By Product Type
14.3.3. By End Use
14.3.4. By Distribution Channel
14.4. Market Attractiveness Analysis
14.4.1. By Country
14.4.2. By Product Type
14.4.3. By End Use
14.4.4. By Distribution Channel
14.5. Drivers and Restraints: Impact Analysis
14.6. Key Participants Market Presence Intensity Mapping
15. Asia Pacific Excluding Japan Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
15.1. Introduction
15.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
15.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
15.3.1. By Country
15.3.1.1. China
15.3.1.2. India
15.3.1.3. Australia and New Zealand
15.3.1.4. ASEAN
15.3.1.5. Rest of APAC
15.3.2. By Product Type
15.3.3. By End Use
15.3.4. By Distribution Channel
15.4. Market Attractiveness Analysis
15.4.1. By Country
15.4.2. By Product Type
15.4.3. By End Use
15.4.4. By Distribution Channel
15.5. Drivers and Restraints: Impact Analysis
15.6. Key Participants Market Presence Intensity Mapping
16. Middle East & Africa Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
16.1. Introduction
16.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
16.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
16.3.1. By Country
16.3.1.1. GCC Countries
16.3.1.2. South Africa
16.3.1.3. Rest of MEA
16.3.2. By Product Type
16.3.3. By End Use
16.3.4. By Distribution Channel
16.4. Market Attractiveness Analysis
16.4.1. By Country
16.4.2. By Product Type
16.4.3. By End Use
16.4.4. By Distribution Channel
16.5. Drivers and Restraints: Impact Analysis
16.6. Key Participants Market Presence Intensity Mapping
17. Japan Tissue Towel Market Analysis 2013–2017 and Forecast 2018–2028
17.1. Introduction
17.2. Historical Market Size (US$ Mn) and Volume By Market Segments, 2013–2017
17.3. Market Size (US$ Mn) and Volume Forecast By Market Segments, 2018-2028
17.3.1. By Product Type
17.3.2. By End Use
17.3.3. By Nature
17.3.4. By Distribution Channel
17.4. Market Attractiveness Analysis
17.4.1. By Product Type
17.4.2. By End Use
17.4.3. By Nature
17.4.4. By Distribution Channel
17.5. Drivers and Restraints: Impact Analysis
17.6. Key Participants Market Presence Intensity Mapping
18. Tissue Towel Market Industry Structure
18.1. Market Analysis by Tier of Companies
18.1.1. By Large, Medium and Small
19. Competition Analysis
19.1. Competition Dashboard
19.2. Competitive Benchmarking
19.3. Profitability and Gross Margin Analysis By Competition
19.4. Competition Developments (Mergers, Acquisitions and Expansions)
19.5. Competition Deepdive
19.5.1. Sofidel Group
19.5.1.1. Overview
19.5.1.2. Product Portfolio
19.5.1.3. Profitability by Market Segments (Product/Channel/Region)
19.5.1.4. Production Footprint
19.5.1.5. Sales Footprint
19.5.1.6. Channel Footprint
19.5.1.7. Gross Margin Benchmarking
19.5.1.8. Strategy Overview
19.5.1.8.1. Marketing Strategy
19.5.1.8.2. Product Strategy
19.5.1.8.3. Channel Strategy
19.5.2. CARTIERE CARRARA S.p.A.
19.5.2.1. Overview
19.5.2.2. Product Portfolio
19.5.2.3. Profitability by Market Segments (Product/Channel/Region)
19.5.2.4. Production Footprint
19.5.2.5. Sales Footprint
19.5.2.6. Channel Footprint
19.5.2.7. Gross Margin Benchmarking
19.5.2.8. Strategy Overview
19.5.2.8.1. Marketing Strategy
19.5.2.8.2. Product Strategy
19.5.2.8.3. Channel Strategy
19.5.3. Kimberly-Clark
19.5.3.1. Overview
19.5.3.2. Product Portfolio
19.5.3.3. Profitability by Market Segments (Product/Channel/Region)
19.5.3.4. Production Footprint
19.5.3.5. Sales Footprint
19.5.3.6. Channel Footprint
19.5.3.7. Gross Margin Benchmarking
19.5.3.8. Strategy Overview
19.5.3.8.1. Marketing Strategy
19.5.3.8.2. Product Strategy
19.5.3.8.3. Channel Strategy
19.5.4. WEPA Hygiene Products GmbH
19.5.4.1. Overview
19.5.4.2. Product Portfolio
19.5.4.3. Profitability by Market Segments (Product/Channel/Region)
19.5.4.4. Production Footprint
19.5.4.5. Sales Footprint
19.5.4.6. Channel Footprint
19.5.4.7. Gross Margin Benchmarking
19.5.4.8. Strategy Overview
19.5.4.8.1. Marketing Strategy
19.5.4.8.2. Product Strategy
19.5.4.8.3. Channel Strategy
19.5.5. Lucart S.p.A
19.5.5.1. Overview
19.5.5.2. Product Portfolio
19.5.5.3. Profitability by Market Segments (Product/Channel/Region)
19.5.5.4. Production Footprint
19.5.5.5. Sales Footprint
19.5.5.6. Channel Footprint
19.5.5.7. Gross Margin Benchmarking
19.5.5.8. Strategy Overview
19.5.5.8.1. Marketing Strategy
19.5.5.8.2. Product Strategy
19.5.5.8.3. Channel Strategy

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