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Heart Health Functional Food Market: APAC Industry Analysis and Opportunity Assessment, 2016-2026

1. Executive Summary
2. Assumptions and Acronyms
3. Research Methodology
4. Market Overview
4.1. Market Taxonomy
4.2. Introduction
5. Market Dynamics
5.1. Drivers
5.1.1. Country wise Impact Analysis
5.1.2. Supply Side
5.1.3. Economic Side
5.2. Restraints
5.3. Key Regulation
5.4. Functional Food Growth Strategy in Asia Pacific
5.5. Heart Health Functional Food Key Ingredient Cost Structure
5.5.1. Soy Protein
5.5.2. Omega 3
5.5.3. Plant Sterols
5.5.4. Beta Glucan
5.6. Trends- By Ingredients
6. Asia Pacific Heart Health Functional Food Market Size & Forecast
7. Asia Pacific Heart Health Functional Food Market, by Type
7.1. Market Share & Basis Point (BPS) Analysis
7.2. Market Value Forecast
7.2.1. Y-o-Y Growth Projection
7.2.2. Absolute $ Opportunity
7.3. Asia Pacific Heart Health Functional Food Market, by Type
7.3.1. Breakfast Cereals
7.3.2. Dairy Products
7.3.3. Edible Oil
7.3.4. Nutritional Bar
7.3.5. Others
7.4. Market Attractiveness Analysis by Type
8. Asia Pacific Heart Health Functional Food Market, by Distribution Channel
8.1. Market Share & Basis Point (BPS) Analysis
8.2. Market Value Forecast
8.2.1. Y-o-Y Growth Projection
8.2.2. Absolute $ Opportunity
8.3. Asia Pacific Heart Health Functional Food Market, by Distribution Channel
8.3.1. Hypermarket
8.3.2. Supermarket
8.3.3. Departmental Stores
8.3.4. Grocery/ Retailers
8.4. Market Attractiveness Analysis by Distribution Channel
9. Asia Pacific Heart Health Functional Food Market, by Countries
9.1. Market Share & Basis Point (BPS) Analysis
9.2. Market Value Forecast
9.2.1. Y-o-Y Growth Projection
9.2.2. Absolute $ Opportunity
9.3. Food Market Attractiveness Analysis by Country
10. India Heart Health Functional Food Market Analysis & Forecast
10.1. Market Value Forecast
10.1.1. Y-o-Y Growth Projection
10.1.2. Absolute $ Opportunity
10.2. Market Analysis & Forecast By Type
10.2.1. Breakfast Cereals
10.2.2. Dairy Products
10.2.3. Edible Oil
10.2.4. Nutritional Bars
10.2.5. Others
10.3. BPS Analysis And Y-o-Y Growth Comparison By Type
10.4. Market Analysis & Forecast By Distribution Channel
10.4.1. Hypermarket
10.4.2. Supermarket
10.4.3. Departmental Stores
10.4.4. Grocery/ Retailers
10.5. BPS Analysis And Y-o-Y Growth Comparison By Distribution Channel
10.6. Market Attractiveness Analysis
10.7. Trends in India
11. China Heart Health Functional Food Market
11.1. Market Value Forecast
11.1.1. Y-o-Y Growth Projection
11.1.2. Absolute $ Opportunity
11.2. Market Analysis & Forecast By Type
11.2.1. Breakfast Cereals
11.2.2. Dairy Products
11.2.3. Edible Oil
11.2.4. Nutritional Bars
11.2.5. Others
11.3. BPS Analysis And Y-o-Y Growth Comparison By Type
11.4. Market Analysis & Forecast By Distribution Channel
11.4.1. Hypermarket
11.4.2. Supermarket
11.4.3. Departmental Stores
11.4.4. Grocery/ Retailers
11.5. BPS Analysis Y-o-Y Growth Comparison By Distribution Channel
11.6. Market Attractiveness Analysis
11.7. Trends in China
12. Japan Heart Health Functional Food Market
12.1. Market Value Forecast
12.1.1. Y-o-Y Growth Projection
12.1.2. Absolute $ Opportunity
12.2. Market Analysis & Forecast By Type
12.2.1. Breakfast Cereals
12.2.2. Dairy Products
12.2.3. Edible Oil
12.2.4. Nutritional Bars
12.2.5. Others
12.3. BPS Analysis And Y-o-Y Growth Comparison By Type
12.4. Market Analysis & Forecast By Distribution Channel
12.4.1. Hypermarket
12.4.2. Supermarket
12.4.3. Departmental Stores
12.4.4. Grocery/ Retailers
12.5. BPS Analysis Y-o-Y Growth Comparison By Distribution Channel
12.6. Market Attractiveness Analysis
12.7. Trends in Japan
13. Singapore Heart Health Functional Food Market
13.1. Market Value Forecast
13.1.1. Y-o-Y Growth Projection
13.1.2. Absolute $ Opportunity
13.2. Market Analysis & Forecast By Type
13.2.1. Breakfast Cereals
13.2.2. Dairy Products
13.2.3. Edible Oil
13.2.4. Nutritional Bars
13.2.5. Others
13.3. BPS Analysis And Y-o-Y Growth Comparison By Type
13.4. Market Analysis & Forecast By Distribution Channel
13.4.1. Hypermarket
13.4.2. Supermarket
13.4.3. Departmental Stores
13.4.4. Grocery/ Retailers
13.5. BPS Analysis Y-o-Y Growth Comparison By Distribution Channel
13.6. Market Attractiveness Analysis
13.7. Trends in Singapore
14. Thailand Heart Health Functional Food Market
14.1. Market Value Forecast
14.1.1. Y-o-Y Growth Projection
14.1.2. Absolute $ Opportunity
14.2. Market Analysis & Forecast By Type
14.2.1. Breakfast Cereals
14.2.2. Dairy Products
14.2.3. Edible Oil
14.2.4. Nutritional Bars
14.2.5. Others
14.3. BPS Analysis And Y-o-Y Growth Comparison By Type
14.4. Market Analysis & Forecast By Distribution Channel
14.4.1. Hypermarket
14.4.2. Supermarket
14.4.3. Departmental Stores
14.4.4. Grocery/ Retailers
14.5. BPS Analysis Y-o-Y Growth Comparison By Distribution Channel
14.6. Market Attractiveness Analysis
14.7. Trends in Thailand
15. Indonesia Heart Health Functional Food Market
15.1. Market Value Forecast
15.1.1. Y-o-Y Growth Projection
15.1.2. Absolute $ Opportunity
15.2. Market Analysis & Forecast By Type
15.2.1. Breakfast Cereals
15.2.2. Dairy Products
15.2.3. Edible Oil
15.2.4. Nutritional Bars
15.2.5. Others
15.3. BPS Analysis And Y-o-Y Growth Comparison By Type
15.4. Market Analysis & Forecast By Distribution Channel
15.4.1. Hypermarket
15.4.2. Supermarket
15.4.3. Departmental Stores
15.4.4. Grocery/ Retailers
15.5. BPS Analysis Y-o-Y Growth Comparison By Distribution Channel
15.6. Market Attractiveness Analysis
15.7. Trends in Indonesia
16. Malaysia Heart Health Functional Food Market
16.1. Market Value Forecast
16.1.1. Y-o-Y Growth Projection
16.1.2. Absolute $ Opportunity
16.2. Market Analysis & Forecast By Type
16.2.1. Breakfast Cereals
16.2.2. Dairy Products
16.2.3. Edible Oil
16.2.4. Nutritional Bars
16.2.5. Others
16.3. BPS Analysis And Y-o-Y Growth Comparison By Type
16.4. Market Analysis & Forecast By Distribution Channel
16.4.1. Hypermarket
16.4.2. Supermarket
16.4.3. Departmental Stores
16.4.4. Grocery/ Retailers
16.5. BPS Analysis Y-o-Y Growth Comparison By Distribution Channel
16.6. Market Attractiveness Analysis
16.7. Trends in Malaysia
17. Competition Landscape
17.1. Competition Dashboard
17.2. Company Profile
17.2.1. Marico Ltd.
17.2.1.1. Company Overview
17.2.1.2. Operating Brands
17.2.1.3. Key Development
17.2.1.4. Key Strategies
17.2.1.5. Financial Highlights
17.2.2. Kellogg Company
17.2.3. Raisio Plc
17.2.4. Nestle S.A.
17.2.5. Kalbe Farma Tbk
17.2.6. Associated British Foods
17.2.7. Ruchi Soya Industries Ltd.
17.2.8. Bagrry’s India Ltd.
17.2.9. PepsiCo, Inc.
17.2.10. ConAgra Foods, Inc.

Heart Health Functional Food Market: APAC Industry Analysis and Opportunity Assessment, 2016-2026

The Asia Pacific (APAC) heart health market is expected to reach US$ 655.7 Mn by the end of 2026. The sales revenue is also expected to increase at a CAGR of 6.8% over the forecast period. As people aged 45 years and above are more prone to chronic diseases, people prefer to take preventive measures instead of cures, which is a factor driving demand for health supplements and functional foods. A continuous increase in heart patients is expected to impact growth of the heart health functional food market across APAC during the forecast period. Natural ingredients such as plant sterol and soy protein are the most preferred in the heart health functional food market, especially by consumers who are vegetarian or those seeking halal products.

Market Dynamics

Increasing life expectancy and rising health consciousness among the populace is prompting health care professionals, researchers, government, and functional food manufacturing companies to meet the changing demands of consumers efficiently. As a result, demand for heart health functional foods is expected to increase significantly in APAC over the forecast period owing to an increasing number of consumers opting for preventive measures rather than cures.

Various government healthcare bodies across the region are setting up and enforcing new laws regarding consumption of heart health products, especially omega3 fortified food. This is a factor encouraging manufacturers to introduce new products for specific target audiences. Growing health concerns have resulted in an increased demand for dietary supplement products over the last few years. Drug manufacturing companies have also shown keen interest in enhancing their market presence through new product development and are increasing production capacities of existing plants.

Over the last decade, revenue from the APAC heart health functional food market has increased exponentially, due to which manufacturers in emerging economies are focusing on exporting products to cater to the growing demand from developed economies. In addition, raw material manufacturers and end retailers can leverage the opportunity to earn higher profit margins in the APAC market.

Market forecast

Among all product type segments in the heart health functional food market, revenue from the dairy product segment is anticipated to lead with a CAGR of 7.7% (2016–2026). This segment is expected to remain dominant and anticipated to account for 31.8% value share over the forecast period. The edible oil segment is estimated to account for major value share in 2016, owing to continuous development and launch of edible oils with omega 3 and plant sterol, which is expected to fuel growth of this segment over the forecast period.

The supermarkets segment is expected to contribute comparatively high revenue among the distribution segments over the forecast period, and is estimated to account for around 35.8% value share of the overall APAC market by 2016 end. The hypermarkets segment is also expected to witness favorable revenue growth in the Asia Pacific heart health functional food market, registering a CAGR of 7.2% over the forecast period. This segment is projected to create incremental $ opportunity of US$ 128.9 Mn between 2016 and 2026.

Markets in China and Japan are expected to contribute significantly to the overall revenue growth of the APAC heart health functional food market. Increasing prevalence of chronic diseases, coupled with rising inclination of consumers towards preventive measures in the region are factors expected to fuel growth of the APAC heart health functional food market. Among countries in the region, Japan is estimated to account for majority in terms of revenue share at 28.7% in 2016, followed by China. Sales of breakfast cereals in China, Japan and India is estimated to collectively account for over 68% revenue share of the Asia Pacific heart health functional food market by 2016 end.

apac-heart-health-functional-food_Image-for-preview-analysis

Market players

Key players in the Asia Pacific heart health functional food market covered in the report include Marico Ltd., Kellogg Company, Raisio Plc, Nestlé S.A., Kalbe Farma Tbk, Associated British Foods, Ruchi Soya Industries Ltd., Bagrry’s India Ltd., PepsiCo Inc., and ConAgra Foods, Inc.


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