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Enterprise A2P SMS Market: APEJ Projected to be the Largest Regional Market in Terms of Revenue Throughout the Forecast Period: Global Industry Analysis (2012 - 2016) & Opportunity Assessment (2017 - 2027)

Enterprise A2P SMS Market: APEJ Projected to be the Largest Regional Market in Terms of Revenue Throughout the Forecast Period: Global Industry Analysis (2012 - 2016) & Opportunity Assessment (2017 - 2027)

Future Market Insights offers a 10-year forecast for the global Enterprise A2P SMS market in terms of value for the period 2017 to 2027. This study demonstrates the market dynamics and trends globally across seven regions North America, Latin America, Western Europe, Eastern Europe, APEJ, Japan and MEA that influence the current nature and future status of the Enterprise A2P SMS market over the forecast period.

Report Description & Structure

This research report provides a detailed analysis of the Enterprise A2P SMS market and offers insights on the various factors responsible for the growing popularity of Enterprise A2P SMS. The report includes an extensive analysis of key industry drivers, restraints, market trends and market structure. The market study provides comprehensive assessment of stakeholder strategies and imperatives for succeeding in the business. The report starts with an overview of the Enterprise A2P SMS market in terms of value. In addition, this section includes analysis of key trends, drivers and restraints from the supply, demand and economy side, which are influencing the Enterprise A2P SMS market. The report segregates the market based on tool, application and vertical across different regions globally. A detailed analysis has been provided for every segment in terms of market size analysis for the Enterprise A2P SMS market across the different regions. The report provides a detailed analysis covering key trends and absolute dollar opportunity.

An important section of the report presents a detailed analysis of the global Enterprise A2P SMS market across various countries in each assessed region. It provides a market outlook for 2017 – 2027 and sets the forecast within the context of the Enterprise A2P SMS market, including latest technological developments as well as new offerings in the market. This study discusses key trends within countries contributing to growth of the market, as well as analyses degree at which drivers are influencing this market in each region. This report evaluates the present scenario and future growth prospects of the Enterprise A2P SMS market across various regions globally for the period 2017 –2027. We have considered 2016 as the base year and provided data for the trailing 12 months. In order to offer an accurate forecast, we have started by sizing the current market, which forms the basis of how the Enterprise A2P SMS market will grow in the future. Given the characteristics of the market, we have triangulated the outcome of different types of analyses based on the technology trends.

In the final section of the report, we include a competitive landscape to provide clients with a dashboard view based on categories of providers in the value chain, presence in the Enterprise A2P SMS market portfolio and key differentiators. This section is primarily designed to provide clients with an objective and detailed comparative assessment of key providers specific to a market segment in the Enterprise A2P SMS supply chain and the potential players for the same. Report audiences can gain segment-specific vendor insights to identify and evaluate key competitors based on an in-depth assessment of capabilities and success in the marketplace. Detailed profiles of providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the Enterprise A2P SMS market.

Research Methodology

In this report, we have not only conducted the forecasts in terms of CAGR, but have also analysed the market on the basis of key parameters such as year-on-year (Y-o-Y) growth to understand the predictability of the market and to identify the right opportunities across the market. As previously highlighted, the global Enterprise A2P SMS market is split into a number of segments. All segments have been analysed in terms of basis point share to understand the individual segments’ relative contribution to overall market growth. This detailed level of information is important for identification of various key trends in the global Enterprise A2P SMS market.

Market Segmentation

By Tools

Cloud API Messaging Platform

Traditional And Managed Messaging Services

By Application

Pushed Content Services

Interactive Services

Promotional Campaigns

Customer Relationship Management (CRM) Services

Two factor authentication (includes OTP)

Others (includes product shipment SMS and others)

Others (Inquiry and search related services)

By Vertical

Financial Institutions and Banking

Gaming

Travel and Transport

Health and Hospitality

Retail

Others

By Region

North America

Latin America

APEJ

Japan

Western Europe

Eastern Europe

Middle East & Africa


1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Market Overview
4.1. Introduction
4.1.1. Global Enterprise A2P SMS Market Definition
4.1.2. Global Enterprise A2P SMS Market Taxonomy
4.2. Global Enterprise A2P SMS Market Dynamics
4.2.1. Drivers
4.2.2. Restraints
4.3. Global Enterprise A2P SMS Market Value Chain
4.4. Global Enterprise A2P SMS Market Size and Forecast, 2017-2027
4.4.1. Y-o-Y Growth Projections
4.4.2. Absolute $ Opportunity
4.5. Global Enterprise A2P SMS Market Trends
4.6. Global Enterprise A2P SMS Market Snapshot (2017)
4.6.1. Market Share By Tool
4.6.2. Market Share By Applications
4.6.3. Market Share By Verticals
4.6.4. Market Share By Regions
5. Global Enterprise A2P SMS Market Analysis, By Tool
5.1. Introduction
5.1.1. Y-o-Y Growth Comparison, By Tool
5.1.2. Basis Point Share (BPS) Analysis, By Tool
5.2. Global Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027), By Tool
5.2.1. Cloud API Messaging Platform
5.2.1.1. Market Value Analysis (2012-2016), By Region
5.2.1.2. Market Value Forecast (2017-2027), By Region
5.2.2. Traditional and Managed Messaging Services
5.2.2.1. Market Value Analysis (2012-2016), By Region
5.2.2.2. Market Value Forecast (2017-2027), By Region
5.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Tool
5.4. Prominent Trends
6. Global Enterprise A2P SMS Market, By Applications
6.1. Introduction
6.1.1. Y-o-Y Growth Comparison, By Applications
6.1.2. Basis Point Share (BPS) Analysis, By Applications
6.2. Global Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027), By Applications
6.2.1. Pushed Content Services
6.2.1.1. Market Value Analysis (2012-2016), By Region
6.2.1.2. Market Value Forecast (2017-2027), By Region
6.2.2. Interactive Services
6.2.2.1. Market Value Analysis (2012-2016), By Region
6.2.2.2. Market Value Forecast (2017-2027), By Region
6.2.3. Promotional Campaigns
6.2.3.1. Market Value Analysis (2012-2016), By Region
6.2.3.2. Market Value Forecast (2017-2027), By Region
6.2.4. Customer relationship management (CRM) services
6.2.4.1. Market Value Analysis (2012-2016), By Region
6.2.4.2. Market Value Forecast (2017-2027), By Region
6.2.4.2.1. Two-factor authentication (includes OTP)
6.2.4.2.2. Others (includes product shipment SMS)
6.2.5. Others (Inquiry and search related services)
6.2.5.1. Market Value Analysis (2012-2016), By Region
6.2.5.2. Market Value Forecast (2017-2027), By Region
6.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Applications
6.4. Prominent Trends
7. Global Enterprise A2P SMS Market Analysis, By Verticals
7.1. Introduction
7.1.1. Y-o-Y Growth Comparison, By Verticals
7.1.2. Basis Point Share (BPS) Analysis, By Verticals
7.2. Global Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027), By Verticals
7.2.1. Financial institutions and Banking
7.2.1.1. Market Value Analysis (2012-2016), By Region
7.2.1.2. Market Value Forecast (2017-2027), By Region
7.2.2. Gaming
7.2.2.1. Market Value Analysis (2012-2016), By Region
7.2.2.2. Market Value Forecast (2017-2027), By Region
7.2.3. Travel and Transport
7.2.3.1. Market Value Analysis (2012-2016), By Region
7.2.3.2. Market Value Forecast (2017-2027), By Region
7.2.4. Health and Hospitality
7.2.4.1. Market Value Analysis (2012-2016), By Region
7.2.4.2. Market Value Forecast (2017-2027), By Region
7.2.5. Retail
7.2.5.1. Market Value Analysis (2012-2016), By Region
7.2.5.2. Market Value Forecast (2017-2027), By Region
7.2.6. Others
7.2.6.1. Market Value Analysis (2012-2016), By Region
7.2.6.2. Market Value Forecast (2017-2027), By Region
7.3. Global Enterprise A2P SMS Market Attractiveness Analysis, By Verticals
7.4. Prominent Trends
8. Global Enterprise A2P SMS Market Analysis, By Region
8.1. Introduction
8.1.1. Y-o-Y Growth Projections, By Region
8.1.2. Basis Point Share (BPS) Analysis, By Region
8.2. Global Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027), By Region
8.2.1. North America Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.2.2. Latin America Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.2.3. Asia Pacific excluding Japan Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.2.4. Japan Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.2.5. Eastern Europe Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.2.6. Western Europe Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.2.7. Middle East & Africa Market Value Analysis (2012-2016) and Forecast (2017-2027)
8.3. Regional Attractiveness Analysis
9. North America Enterprise A2P SMS Market Analysis
9.1. Introduction
9.1.1. Y-o-Y Growth Projections, By Country
9.1.2. Basis Point Share (BPS) Analysis, By Country
9.1.3. Key Regulations
9.1.4. Key Trends
9.2. North America Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
9.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Country
9.2.1.1. U.S.
9.2.1.2. Canada
9.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
9.2.2.1. Cloud API Messaging Platform
9.2.2.2. Traditional and Managed Messaging Services
9.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
9.2.3.1. Pushed Content Services
9.2.3.2. Interactive Services
9.2.3.3. Promotional Campaigns
9.2.3.4. Customer relationship management (CRM) service
9.2.3.4.1. Two factor authentication
9.2.3.4.2. Others
9.2.3.5. Others (Inquiry and search related services)
9.2.4. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
9.2.4.1. Financial institutions and Banking
9.2.4.2. Gaming
9.2.4.3. Travel and Transport
9.2.4.4. Health and Hospitality
9.2.4.5. Retail
9.2.4.6. Others
9.2.5. Enterprise A2P SMS Market Attractiveness Analysis
9.2.5.1. By Country
9.2.5.2. By Tool
9.2.5.3. By Applications
9.2.5.4. By Verticals
9.2.6. Drivers & Restraints: Impact Analysis
10. Latin America Enterprise A2P SMS Market Analysis
10.1. Introduction
10.1.1. Y-o-Y Growth Projections, By Country
10.1.2. Basis Point Share (BPS) Analysis, By Country
10.1.3. Key Regulations
10.1.4. Key Trends
10.2. Latin America Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
10.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Country
10.2.1.1. Mexico
10.2.1.2. Brazil
10.2.1.3. Rest of Latin America
10.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
10.2.2.1. Cloud API Messaging Platform
10.2.2.2. Traditional and Managed Messaging Services
10.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
10.2.3.1. Pushed Content Services
10.2.3.2. Interactive Services
10.2.3.3. Promotional Campaigns
10.2.3.4. Customer relationship management (CRM) service
10.2.3.4.1. Two factor authentication
10.2.3.4.2. Others
10.2.3.5. Others (Inquiry and search related services)
10.2.4. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
10.2.4.1. Financial institutions and Banking
10.2.4.2. Gaming
10.2.4.3. Travel and Transport
10.2.4.4. Health and Hospitality
10.2.4.5. Retail
10.2.4.6. Others
10.2.5. Enterprise A2P SMS Market Attractiveness Analysis
10.2.5.1. By Country
10.2.5.2. By Tool
10.2.5.3. By Applications
10.2.5.4. By Verticals
10.2.6. Drivers & Restraints: Impact Analysis
11. Asia Pacific excluding Japan (APEJ) Enterprise A2P SMS Market Analysis
11.1. Introduction
11.1.1. Y-o-Y Growth Projections, By Country
11.1.2. Basis Point Share (BPS) Analysis, By Country
11.1.3. Key Regulations
11.1.4. Key Trends
11.2. APEJ Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
11.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Country
11.2.1.1. China
11.2.1.2. India
11.2.1.3. ASEAN
11.2.1.4. Australia and New Zealand
11.2.1.5. Rest of APEJ
11.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
11.2.2.1. Cloud API Messaging Platform
11.2.2.2. Traditional and Managed Messaging Services
11.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
11.2.3.1. Pushed Content Services
11.2.3.2. Interactive Services
11.2.3.3. Promotional Campaigns
11.2.3.4. Customer relationship management (CRM) service
11.2.3.4.1. Two factor authentication
11.2.3.4.2. Others
11.2.3.5. Others (Inquiry and search related services)
11.2.4. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
11.2.4.1. Financial institutions and Banking
11.2.4.2. Gaming
11.2.4.3. Travel and Transport
11.2.4.4. Health and Hospitality
11.2.4.5. Retail
11.2.4.6. Others
11.2.5. Enterprise A2P SMS Market Attractiveness Analysis
11.2.5.1. By Country
11.2.5.2. By Tool
11.2.5.3. By Applications
11.2.5.4. By Verticals
11.2.6. Drivers & Restraints: Impact Analysis
12. Japan Enterprise A2P SMS Market Analysis
12.1. Introduction
12.1.1. Absolute $ Opportunity
12.1.2. Y-o-Y Growth Projections
12.1.3. Key Regulations
12.1.4. Key Trends
12.2. Japan Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
12.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
12.2.1.1. Cloud API Messaging Platform
12.2.1.2. Traditional and Managed Messaging Services
12.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
12.2.2.1. Pushed Content Services
12.2.2.2. Interactive Services
12.2.2.3. Promotional Campaigns
12.2.2.4. Customer relationship management (CRM) service
12.2.2.4.1. Two factor authentication
12.2.2.4.2. Others
12.2.2.5. Others (Inquiry and search related services)
12.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
12.2.3.1. Financial institutions and Banking
12.2.3.2. Gaming
12.2.3.3. Travel and Transport
12.2.3.4. Health and Hospitality
12.2.3.5. Retail
12.2.3.6. Others
12.2.4. Enterprise A2P SMS Market Attractiveness Analysis
12.2.4.1. By Tool
12.2.4.2. By Applications
12.2.4.3. By Verticals
12.2.5. Drivers & Restraints: Impact Analysis
13. Eastern Europe Enterprise A2P SMS Market Analysis
13.1. Introduction
13.1.1. Y-o-Y Growth Projections, By Country
13.1.2. Basis Point Share (BPS) Analysis, By Country
13.1.3. Key Regulations
13.1.4. Key Trends
13.2. Eastern Europe Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
13.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Country
13.2.1.1. Russia
13.2.1.2. Poland
13.2.1.3. Rest of Eastern Europe
13.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
13.2.2.1. Cloud API Messaging Platform
13.2.2.2. Traditional and Managed Messaging Services
13.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
13.2.3.1. Pushed Content Services
13.2.3.2. Interactive Services
13.2.3.3. Promotional Campaigns
13.2.3.4. Customer relationship management (CRM) service
13.2.3.4.1. Two factor authentication
13.2.3.4.2. Others
13.2.3.5. Others (Inquiry and search related services)
13.2.4. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
13.2.4.1. Financial institutions and Banking
13.2.4.2. Gaming
13.2.4.3. Travel and Transport
13.2.4.4. Health and Hospitality
13.2.4.5. Retail
13.2.4.6. Others
13.2.5. Enterprise A2P SMS Market Attractiveness Analysis
13.2.5.1. By Country
13.2.5.2. By Tool
13.2.5.3. By Applications
13.2.5.4. By Verticals
13.2.6. Drivers & Restraints: Impact Analysis
14. Western Europe Enterprise A2P SMS Market Analysis
14.1. Introduction
14.1.1. Y-o-Y Growth Projections, By Country
14.1.2. Basis Point Share (BPS) Analysis, By Country
14.1.3. Key Regulations
14.1.4. Key Trends
14.2. Western Europe Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
14.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Country
14.2.1.1. Germany
14.2.1.2. France
14.2.1.3. U.K.
14.2.1.4. Spain
14.2.1.5. Italy
14.2.1.6. Nordic
14.2.1.7. Benelux
14.2.1.8. Rest of Western Europe
14.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
14.2.2.1. Cloud API Messaging Platform
14.2.2.2. Traditional and Managed Messaging Services
14.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
14.2.3.1. Pushed Content Services
14.2.3.2. Interactive Services
14.2.3.3. Promotional Campaigns
14.2.3.4. Customer relationship management (CRM) service
14.2.3.4.1. Two factor authentication
14.2.3.4.2. Others
14.2.3.5. Others (Inquiry and search related services)
14.2.4. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
14.2.4.1. Financial institutions and Banking
14.2.4.2. Gaming
14.2.4.3. Travel and Transport
14.2.4.4. Health and Hospitality
14.2.4.5. Retail
14.2.4.6. Others
14.2.5. Enterprise A2P SMS Market Attractiveness Analysis
14.2.5.1. By Country
14.2.5.2. By Tool
14.2.5.3. By Applications
14.2.5.4. By Verticals
14.2.6. Drivers & Restraints: Impact Analysis
15. MEA Enterprise A2P SMS Market Analysis
15.1. Introduction
15.1.1. Y-o-Y Growth Projections, By Country
15.1.2. Basis Point Share (BPS) Analysis, By Country
15.1.3. Key Regulations
15.1.4. Key Trends
15.2. MEA Enterprise A2P SMS Market Value Analysis (2012-2016) and Forecast (2017-2027)
15.2.1. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Country
15.2.1.1. GCC
15.2.1.2. North Africa
15.2.1.3. South Africa
15.2.1.4. Rest of MEA
15.2.2. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Tool
15.2.2.1. Cloud API Messaging Platform
15.2.2.2. Traditional and Managed Messaging Services
15.2.3. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Applications
15.2.3.1. Pushed Content Services
15.2.3.2. Interactive Services
15.2.3.3. Promotional Campaigns
15.2.3.4. Customer relationship management (CRM) service
15.2.3.4.1. Two factor authentication
15.2.3.4.2. Others
15.2.3.5. Others (Inquiry and search related services)
15.2.4. Market Value Analysis (2012-2016) and Forecast (2017-2027) By Verticals
15.2.4.1. Financial institutions and Banking
15.2.4.2. Gaming
15.2.4.3. Travel and Transport
15.2.4.4. Health and Hospitality
15.2.4.5. Retail
15.2.4.6. Others
15.2.5. Enterprise A2P SMS Market Attractiveness Analysis
15.2.5.1. By Country
15.2.5.2. By Tool
15.2.5.3. By Applications
15.2.5.4. By Verticals
15.2.6. Drivers & Restraints: Impact Analysis
16. Competition Landscape
16.1. Competition Dashboard
16.2. Market Structure
16.3. Company Profiles
16.3.1. OpenMarket Inc.
16.3.1.1. Revenue
16.3.1.2. Products/Brand Offerings
16.3.1.3. Company Highlights
16.3.2. SAP Mobile Services
16.3.3. Syniverse Holdings Inc.
16.3.4. Twilio Inc.
16.3.5. Nexmo Inc.
16.3.6. CLX Communications AB
16.3.7. Mblox Inc.
16.3.8. FortyTwo Telecom AB
16.3.9. AMD Telecom S.A
16.3.10. Infobip Limited

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