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Strategic Portfolio of SAIC

Strategic Portfolio of SAIC

This research service is a strategic corporate profile on SAIC, China, one of the largest Chinese state-owned automotive manufacturers. This study examines in detail the strategies adopted by SAIC to overcome competition and emerge as one of the key automotive manufacturers in China. The study includes an executive summary, research scope, objectives, background and methodology, an overview of the SAIC Group, its corporate strategy and regional strategies, R&D and sales strategies, product portfolio, technology focus and manufacturing strategy, and conclusions.


  • Executive Summary
    • Key Findings
  • Research Scope, Objectives, Background, and Methodology
    • Research Scope
    • Research Aim and Objectives
    • Key Questions This Study Will Answer
    • Research Background
    • Research Methodology
  • Overview of the SAIC Group
    • SAIC Snapshot
    • SAIC Group Snapshot
    • SAIC Key Facts
    • Objectives and Strategies
    • SAIC-SWOT Analysis
  • Corporate Strategy
    • SAIC Corporate Objectives
    • SAIC Brand Positioning-MG, Roewe, and Maxus
      • Table SAIC Profile: Unit Sales, China, 2014-2015
    • SAIC Brand Positioning-Volkswagen and Skoda
      • Table SAIC Profile: Unit Sales, China, 2014-2015
    • SAIC Brand Positioning-Buick, Chevrolet, and Cadillac
      • Table SAIC Profile: Unit Sales, China, 2014-2015
    • SAIC Brand Positioning-Wuling and Baojun
      • Table SAIC Profile: Unit Sales, China, 2014-2015
  • SAIC Group's Regional Strategies
    • SAIC Product Segment Share
    • SAIC Sales Performance in Top 5 Overseas Markets
  • R&D Strategy
    • R&D Budget as a Percent of Net Sales
    • SAIC R&D Centers
    • SAIC Key Alliances
    • SAIC-R&D Future Focus
  • Sales Strategy
    • Unit Shipment Forecast
      • Table SAIC Profile: Unit Shipment Forecast, China, 2012-2022
    • Global Revenue and Operating Profit.
      • Table SAIC Profile: Revenue and Operating Profit, Global, 2010-2015
      • Table SAIC Profile: Operating Margin, Global, 2010-2015
    • Export Unit Sales
      • Table SAIC Profile: Export Unit Sales, Global, 2010-2015
    • Unit Shipment Forecast by Category
    • SAIC Worldwide Sales Outlook
  • Product Portfolio
    • SAIC Product Launching Timeline-Self-owned Brands
    • SAIC Product Launching Timeline-JV Brands
    • SAIC Current and Future Presence in Products Segments
    • SAIC Product Portfolio-Roewe 360
      • Table SAIC Profile: Product Portfolio: Roewe 360, China, 2015
    • SAIC Product Portfolio-Maxus G10
      • Table SAIC Profile: Product Portfolio: Maxus G10, China, 2015
    • SAIC Product Portfolio-Chevrolet Sail
      • Table SAIC Profile: Product Portfolio-Chevrolet Sail, China, 2015
  • Technology Focus
    • SAIC Key Technology Focus
    • SAIC Powertrain Technology
    • SAIC Safety and Multimedia Technology
    • SAIC Car on the Internet Technology
  • Manufacturing Strategy
    • SAIC Global Manufacturing Plants
    • SAIC Major Overseas Plants
      • Table SAIC Profile: Overseas Production Bases, Global, 2015
    • SAIC Domestic Major Production Plants
    • Domestic Major Production Plants Outlook
  • Key Conclusions
    • SAIC Future Outlook
    • The Last Word-3 Big Predictions
  • Appendix
    • Table of Abbreviations

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