Strategic Analysis of the European and North American Peer-to-Peer Carsharing Market
By 2025, the number of total peer-to-peer (P2P) carsharing members are expected to cross million in Europe and North America. Over vehicles are expected to be in the P2P carsharing fleet by 2025.
Total P2P Carsharing Market: Key Takeaways, Europe and North America, 2014
The P2P carsharing market in Europe and North America is expected to grow at a compound annual growth rate (CAGR) of % from 2014 to 2025 in terms of members to reach 9.8 million in 2025 from million in 2014.
As of 2014, the European P2P carsharing market had approximately 1 million members and is expected to a grow at a CAGR of % to 2025, to reach million members due to the entry of foreign participants.
Traditional carsharing operators (CSOs) in North America are expected to enter the P2P carsharing market by 2016. The North American market expected to grow at a CAGR of % from 2014 to 2025 in terms of vehicles and hold a fleet of in 2025, up from in 2014.
The P2P carsharing model—with an average rental of to days—is evolving to fill the gap between car rental (average rental duration of over 1 week) and traditional carsharing (average rental duration of less than a day). Traditional P2P CSOs are beginning to diversify their business models by expanding their service offerings to provide airport and train station rentals.
Growth of P2P carsharing is underpinned by the growth of the sharing economy. This will lead virtual marketplace providers and operators in the P2P market to include vehicles in their platform, such as Zilok and e-loue.
Legal regulations are anticipated to change in order to facilitate growth of P2P carsharing. Restrictions on insurance laws (e.g., age restrictions and insurance type) and keyless entry systems on personal vehicles (e.g., warranty issues and vehicle registration) are expected to be alleviated by 2017 allowing the growth of shared vehicles globally.
About this report
This research service offers a strategic insight into the peer-to-peer (P2P) carsharing market, with snapshots of the emerging business models associated with traditional and P2P carsharing. The study examines the growth of carsharing from 2013, and provides growth forecasts for membership, number of vehicles, and revenue in North America and Europe until 2025. It examines the factors which are accelerating the growth of P2P carsharing membership. It also includes breakdowns at the country level and offers insights into key market trends. In addition, an overview of major market participants’ business models is provided.
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