2017 North American International Auto Show Highlights

2017 North American International Auto Show Highlights

This growth insight presents strategic content from the 2017 North American International Auto Show, which was held in Detroit from Jan. 8 to 22. As one of the most important automotive events in the United States, many major automakers display their new and upcoming releases and concepts. At this year’s event, the focus was on technological advances and styling. The study features notable releases by mainstream and luxury automobile manufacturers; covers Automobili-D, a technology exchange event held for the first time that hosted more than 100 start-ups that showcased their product portfolios; presents the top themes that emerged at the event; and offers an outlook for 2018.


  • Executive Summary
    • Executive Summary—Key Highlights
    • Executive Summary—Official Announcements
    • Top 5 Themes Emerging from the Auto Show
    • Executive Summary—Future Outlook
  • Launches from Mainstream Manufacturers
    • Top 3 Product Philosophies for Mainstream Manufacturers
    • Chevrolet Traverse
    • GMC Terrain
    • Toyota Camry
    • Kia Stinger
    • Honda Odyssey
    • Volkswagen Tiguan
    • Nissan Rogue Sport
    • Ford F-150
    • Subaru WRX
    • GAC Group
    • Volkswagen ID Buzz
    • Nissan VMotion 2.0
    • Key Takeaways from Mainstream OEM Exhibits
  • Launches from Luxury Manufacturers
    • Top 3 Product Philosophies for Luxury Manufacturers
    • Lexus LS
    • BMW 5 Series
    • Mercedes-Benz E-Class Coupe
    • Mercedes-AMG GT C
    • Audi A5/S5 Cabriolet
    • Audi SQ5
    • Mercedes-Benz GLA-Class
    • Volvo V90
    • Audi Q8
    • Infiniti QX50
    • BMW X2
    • Key Takeaways from Luxury OEMs Exhibits
  • Automobili-D
    • Automobili-D Key Focus Areas
  • Conclusions
    • Major Product Themes Emerging from NAIAS 2017
    • Growth Opportunity—Crossovers/SUVs
    • Strategic Imperatives for Success and Growth
    • Conclusions

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