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Navigating an Era of Digital Transformation in Latin America

Navigating an Era of Digital Transformation in Latin America

This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social Media Management & Marketing Tools, eCommerce/mCommerce, Unified Communications & Collaboration, Infrastructure and Data Centers, Big Data and Analytics, Digital Marketing, Customer Experience Management, Cybersecurity, Internet of Things (M2M), ERP/Supply Chain Management/HR Management. There is section on Internet of Things that explores drivers, challenges, and different phases of implementation. End user companies will be able to benchmark themselves with regard to IT investments while IT companies will learn how to gain a competitive advantage over the next few years.

Excerpts from the study:

While reducing operation costs is the major driver for IT Solutions today, there will be a major shift in investment drivers in 2018 when Latin American organizations will focus on expansion to new markets/regions and gaining a competitive advan

Dealing with security threats still tops the list of challenges for IT Companies in Latin America. Ensuring network stability/reliability and aligning IT with business strategies appeared as major concerns as well.

eCommerce/mCommerce, social media management and marketing tools, and digital marketing are among the top technologies that impact revenues in Latin America.

Improving the ability to boost customer service/marketing and collect customer usage data are major drivers for IoT Solutions in Latin America. 

While it is true that cloud solutions are still perceived as a tool that helps to store large amounts of data, this perception is about to change as more Latin American companies consider cloud as a way to access advanced features/capabilities and greater flexibility at times of rapid growth or downsizing.

About half of the smartphones used for work are employee-owned Latin America. More than 50% of respondents plan to increase BYOD in their organizations over the next two years. 

Early adopters of IT showed strong revenue growth by a high margin when compared to the early and late majority.


  • Research Objectives and Methods
    • Research Objectives
    • Survey Methodology
    • IT Decision Maker Profile
    • Organization's Industry Sector
    • Respondent Job Titles
    • Organization's Revenues Growth and Margin
  • Executive Summary
    • Summary of Major Findings
  • How Latin America is Using IT in an Era of Digital Transformation
    • Drivers, Challenges, Usage, Security Concerns, and Plans for Investment of IT Solutions
      • Top Challenges for IT
      • Top Challenges for IT by Size of Organization
      • Top Challenges for IT by CEO and CIO
      • Top Challenges for IT by Organization's Revenue Growth
      • Top Challenges for IT by Organization's Margin
      • Top Challenges for IT by Sector
        • Table Navigating an Era of Digital Transformation: Top IT Challenges by Organization's Margin, Latin America, 2016 to 2018
      • Top Drivers for IT Investment
      • Top Drivers for IT Investment in 2018 by Size of Organization
      • Top Drivers for IT Investment in 2018 by CEO and CIO
      • Top Drivers for IT Investment in 2018 by Organization's Revenue Growth
      • Top Drivers for IT Investment in 2018 by Organization's Margin
      • Top Drivers for IT Investment in 2018 by Sector
        • Table Navigating an Era of Digital Transformation: Top Drivers for IT Investment by Organization's Margin, Latin America, 2018
      • Plans for Investment in IT
      • Top Technologies Impact on Revenues
      • Top Technologies Impact on Revenues by Size of Organization
      • Top Technologies Impact on Revenues by Job Title
      • Top Technologies Impact on Revenues by Organization's Revenue Growth
      • Top Technologies Impact on Revenues by Organization's Margin
      • Top Technologies Impact on Revenues by Sector
        • Table Navigating an Era of Digital Transformation: Top Technologies to Impact Revenues by Organization's Margin, Latin America, 2015
      • Top Technologies That Positively Impact Cost Reduction
      • Top Technologies That Positively Impact Cost Reduction by Size of Organization
      • Top Technologies That Positively Impact Cost Reduction by Job Title
      • Top Technologies That Positively Impact Cost Reduction by Organization's Revenue Growth
      • Top Technologies That Positively Impact Cost Reduction by Organization's Margin
      • Top Technologies That Positively Impact Cost Reduction by Sector
        • Table Navigating an Era of Digital Transformation: Top Technologies to Impact Cost Reduction Efforts by Organization's Margin, Latin America, 2015
      • Top Security Concerns
      • Top Security Concerns by Size of Organization
      • Top Security Concerns by Job Title
      • Top Security Concerns by Organization's Revenue Growth
      • Top Security Concerns by Organization's Margin
      • Top Security Concerns by Sector
        • Table Navigating an Era of Digital Transformation: Top Security Concerns by Sector, Latin America, 2015
      • Importance of mCommerce
  • Opportunities for the Internet of Things
    • The Internet of Things Deployment Stages
    • Top Concerns About the Internet of Things
    • Drivers for Investment in Internet of Things
    • Best Chip/Module Vendor for the Internet of Things
    • Best Devices Vendors for the Internet of Things
    • Best Networking Provider for the Internet of Things
    • Best Platform Provider for the Internet of Things
    • Best Systems Integrator for the Internet of Things
  • Trends in Cloud
    • Influences for Selecting a Cloud Provider
    • Percentage of Storage Moved to the Cloud
    • Percentage of Applications Moved to the Cloud
      • Table Navigating an Era of Digital Transformation: Average Percent of Applications Moved to the Cloud, Latin America, 2015
    • Value of Cloud-Based Solutions Among Users
      • Table Navigating an Era of Digital Transformation: Value of Cloud-Based Solutions Among Users, Latin America, 2015
    • Satisfaction with Cloud-Based Solutions
      • Table Navigating an Era of Digital Transformation: Level of Satisfaction with Cloud Usage, Latin America, 2015
    • Barriers to Adoption of Cloud-Based Solutions
      • Table Navigating an Era of Digital Transformation: Barriers to Adoption of Cloud-Based Solutions among Non-Users, Latin America, 2015
  • Trends in Mobile & Wireless
    • Use of Mobile Devices
    • Support for Mobile Operating Systems
    • Enforcing BYOD Policies and Expectations for Future
  • Perception of Organizations' Success
    • Organization's Approach to IT Investments and its Competitive Assessment
    • Organization's Approach to IT Investments by Organization's Revenue Growth
    • Organization's Approach to IT Investments by Organization's Margin
    • IT Solutions Usage by Technology Adoption
  • Budget Allocation
    • 2015 IT Budget in Relation to Organization's Revenue
    • 2015 vs 2016 IT Budget Allocation
      • Table Navigating an Era of Digital Transformation: IT Budget Allocation, Latin America, 2015 to 2016
    • Expected IT Budget Change in 2017
    • Percentage of IT Budget Consumed by Top Three Communications Suppliers
    • Percentage of IT Budget Consumed by Small to Medium Communications Suppliers
    • CAPEX Vs. OPEX Spending
    • Any Questions?

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