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Latin America Big Data and Analytics Market, Forecast to 2022

Latin America Big Data and Analytics Market, Forecast to 2022

The Big Data and Analytics (BDA) market is gaining space in Latin America region, AND companies are becoming more familiar with the concepts and the benefits of implementing BDA solutions. Big Data and Analytics has emerged as technology that is being discussed outside the Information Technology departments, and companies across several industry verticals have realized that they need to harness the power of data coming from a variety of sources in order to survive. There are countless discussions around the "3 Vs" of Big Data and Analytics—volume, velocity, and most importantly, value. The value extracted from raw data becomes knowledge in order to improve the decision-making process. To stay ahead of competition, Big Data and Analytics providers need to clarify the benefits in advance, focus on an advisory approach, and demonstrate proven successful cases.

This research examines the markets in six Latin American countries—Argentina, Brazil, Chile, Colombia, Mexico, and Peru—and considers the following the segments of Big Data and Analytics: Big Data and Analytics core products and services, business process and strategic analytics, customer experience, marketing and sales analytics, social and site analytics, and mobile, retail, and location analytics. It is important to emphasize that this research service considers providers of hardware, software, and services. The study period is from 2016 to 2022 with a base year of 2016.

The research service examines the current competitive environment and looks at the growth opportunities and emerging trends that will affect companies over the forecast period.

Key Questions this Research Service will Answer:
What is the current status of Big Data in Argentina, Brazil, Chile, Colombia, Mexico, and Peru?
What is the current growth rate and market concentration?
Which are the main relevant product segments within Big Data and Analytics?
Which verticals are more prone to invest in BDA solutions?
Which needs are driving the investments in BDA solutions?
What should be expected from the BDA market in the upcoming years?


  • Executive Summary
    • Market Engineering Measurements
    • CEO's Perspective
  • Market Overview
    • Research Scope and Objectives
    • Foreign Exchange Rates
      • Table Total Big Data and Analytics Market: Foreign Exchange Rate, Latin America, 2016
    • Research Methodology
    • Market Definitions—Big Data & Analytics
    • Market Definitions—BDA Segments
    • Big Data and Analytics—Key Characteristics
    • Big Data and Analytics—Key Sources
    • Big Data and Analytics—Knowledge Hierarchy
    • General Applications and Benefits of BDA
    • BDA Ecosystem
    • Key Questions this Study will Answer
  • Market Drivers and Restraints
    • Market Drivers
    • Drivers Explained
    • Market Restraints
    • Restraints Explained
  • Forecasts and Trends
    • Forecast Assumptions
    • Revenue Forecast
      • Table Total Big Data and Analytics Market: Revenue Forecast, Latin America, 2016–2022
    • Revenue Forecast Discussion
    • Percent Revenue Forecast by Country
      • Table Total Big Data and Analytics Market: Percent Revenue Forecast by Country, Latin America, 2016–2022
    • Revenue Forecast Discussion by Country
    • Percent Revenue Forecast by Vertical
      • Table Total Big Data and Analytics Market: Percent Revenue Forecast by Vertical, Latin America, 2016–2022
    • Percent Revenue Forecast Discussion by Vertical
  • Market Share and Competitive Analysis
    • Market Share
    • Competitive Environment
    • Top Competitors Analyzed—Leader
    • Top Competitors Analyzed—Contenders
  • Growth Opportunities
    • Growth Opportunity—Hadoop Friendly Solutions
    • Growth Opportunity—Advisory and Educational Approach
    • Growth Opportunity—Industry-oriented Approach
    • Growth Opportunity—Real-time Analytics Solutions
    • Growth Opportunity—Data Rationalization Strategies
    • Growth Opportunity—Non-technical Solutions
    • Strategic Imperatives for Success and Growth
  • Big Data and Analytics Segment Analysis
    • Revenue Forecast—BDA Core Products and Services
      • Table Big Data and Analytics Market: Revenue Forecast for BDA Core Products and Services, Latin America, 2016–2022
    • Revenue Forecast—Business Process and Strategic Analytics
      • Table Big Data and Analytics Market: Revenue Forecast Business Process and Strategic Analytics, Latin America, 2016–2022
    • Revenue Forecast—Customer Experience, Marketing, and Sales Analytics
      • Table Big Data and Analytics Market: Revenue Forecast Customer Experience, Marketing, and Sales Analytics, Latin America, 2016–2022
    • Revenue Forecast—Social and Site Analytics
      • Table Big Data and Analytics Market: Revenue Forecast Social and Site Analytics, Latin America, 2016–2022
    • Revenue Forecast—Mobile, Retail, and Location Analytics
      • Table Big Data and Analytics Market: Revenue Forecast Mobile, Retail, and Location Analytics, Latin America, 2016–2022
    • Revenue Forecast Discussion by Segment
  • Country Analysis
    • Revenue Forecast—Argentina
      • Table Big Data and Analytics Market: Revenue Forecast, Argentina, 2016–2022
    • Revenue Forecast—Brazil
      • Table Big Data and Analytics Market: Revenue Forecast, Brazil, 2016–2022
    • Revenue Forecast—Chile
      • Table Big Data and Analytics Market: Revenue Forecast, Chile, 2016–2022
    • Revenue Forecast—Colombia
      • Table Big Data and Analytics Market: Revenue Forecast, Colombia, 2016–2022
    • Revenue Forecast—Mexico
      • Table Big Data and Analytics Market: Revenue Forecast, Mexico, 2016–2022
    • Revenue Forecast—Peru
      • Table Big Data and Analytics Market: Revenue Forecast, Peru, 2016–2022
  • Last Word
    • The Last Word—Key Takeaways
  • Appendix
    • Market Engineering Methodology
    • Market Engineering Measurements
      • Table Total Big Data and Analytics Market: Market Engineering Measurements, Latin America, 2016
    • List of Companies Included in "Others"

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