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Investment Analysis of the North American Big Data Analytics Industry

Investment Analysis of the North American Big Data Analytics Industry

Social media and the Internet of Things (IoT) are fueling the growth of Big Data analytics (BDA) firms. Enterprises are also leveraging the huge data warehouses existing within the firm in ERPs and other internal systems.

North America is the largest market accounting for most of the opportunities.

The banking and financial services vertical leads in the adoption of Big Data.

Data discovery and visualization (DDV) and advanced analytics (AA) are the two categories of solutions available, with the former being the lower priced.

Certain legal regulations affect the extent to which analytics solutions can collect or mine data to provide insights.

The North American BDA industry is fairly nascent, with venture capital (VC) investors accounting for a large chunk of the deal volume.

An overwhelming majority of firms complete their funding activities within 􂀀– years of incorporation. Funding after the 5th year is usually backed by private equity (PE) investors.

The median duration between funding rounds is just over a year.

Mergers and acquisitions (M&As) are the preferred form of exit for investors in this industry.

About this report

This study analyzes the private equity (PE) and venture capital (VC) investments in the North American Big data analytics industry. It provides an overview of the industry, a sneak peek into its value chain, and an analysis of the main trends affecting the industry. It discusses in detail the historical PE and VC investments in the industry with a historical analysis. The study analyzes investments across the timeline of companies to understand when they are most likely to raise funding and the amount of funding that a successful firm requires. M&A and IPOs are estimated when investors are likely to exit.


  • Executive Summary
    • Key Findings
  • Introduction
    • Research Objectives and Scope
    • Research Methodology
  • Overview of Big Data Analytics
    • Introduction to Big Data
    • The Big Data Value Chain
    • Big Data-Gauging the Market Potential
    • Classifying BDA Solutions
    • DDV Solutions-Brief Overview
    • AA Solutions-Brief Overview
    • Market Trends Favoring Investment in BDA
    • Impact of Government Regulations on US Analytics Firms
    • EU Laws Affecting BDA Firms
  • Historical Transaction Details in Big Data Analytics
    • Deal Volume and Value by Transaction Type
      • Table Big Data Analytics Industry: Deal Volume by Investor Type, North America, 2009-2015#
      • Table Big Data Analytics Industry: Deal Value by Investor Type, North America, 2009-2015#
    • Deal Volume by Funding Round
      • Table Big Data Analytics Industry: Percent of Deal Volume by Funding Round, North America, 2009-2015#
    • Transaction Analysis by Funding Round
      • Table Big Data Analytics Industry: Percent of Deal Value by Funding Round, North America, 2009-2015#
  • Investment Scenario in Big Data Analytics
    • Investor Profile
      • Table Big Data Analytics Industry: Most Active Investors by Deal Volume, North America, 1974-2015#
      • Table Big Data Analytics Industry: Most Active Investors by Deal Value, North America, 1974-2015#
    • Timeline of Investment
      • Table Big Data Analytics Industry: Funding Distribution Across Company Age, North America, 1974-2015*#
      • Table Big Data Analytics Industry: Funding Details by Age of Company, North America, 1974-2015#
      • Table Big Data Analytics Industry: Adjusted Funding Details by Age of Company, North America, 1974-2015#
    • Additional Funding
      • Table Big Data Analytics Industry: Total Funding by Age of Company, North America, 1974-2015#
    • Tying Enterprise Value and Revenue Growth Rates
  • Exiting Big Data Analytics Firms
    • Exit Transactions-Investor Profile
    • Understanding M&A for Exits
    • Understanding IPO for Exits
      • Table Big Data Analytics Industry: Financial Exits by IPO vs. Non-exit IPOs, North America, 1974-2015#
    • Investment Life Cycle
  • Conclusion

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