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Internet of Things in Connected Agriculture

Internet of Things in Connected Agriculture

The key challenges for agricultural suppliers are to match their food production with fluctuating demand and to comply with regulations that protect the food chain from contamination. Internet of Things (IoT) technologies help tackle market inefficiencies by monitoring conditions at every stage of production. Using sensors in combination with data analytics, farms have access to more accurate information than they have ever had before. Data is used to support critical decisions about planting, harvesting, distribution, and responses to market prices. This research offers a look at the current digital transformation occurring in agriculture, covering new business models, connectivity options, and the use of artificial intelligence.


  • Executive Summary
    • Key Findings
    • Key Questions This Study Will Answer
  • Market Overview-Digital Transformation in Agriculture
    • Digital Transformation-Four ICT Enabling Technologies
    • Digital Transformation in Agriculture
    • Macro Trends in Agriculture
    • Agricultural Value Chain-Farm to Fork
    • Regulatory Compliance-Food Safety Concerns Grow
    • Opportunities for IoT-Pressures on Farmers and Growers
  • New Business Models
    • New Business Models-Value Chain of Data
    • New Business Models-IoT Plus Specialised Domain Data
    • New Business Models-IoT Plus Weather Domain Data
    • New Business Models-Sharing Economy
    • New Business Models-Platform as a Service
    • New Business Models-Robotic Automation
  • Connectivity Options for Agricultural IoT
    • Mobile Operators Facing Competition from LPWAN
    • Spread-Spectrum LPWAN-LoRa
    • Drones-Remote Inspection and Streaming Video
    • Market Gap-Shortage of Satellite Imaging Data
  • Artificial Intelligence in Agriculture
    • Artificial Intelligence (AI) for Self-Optimising Control
    • Major Agribusiness Sees Opportunities in Opening Up Access to Proprietary Datasets
  • The Last Word
    • Conclusions-IoT Opportunities

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