Insights for CFOs betting on Intellectual Property
Intellectual Property (IP) as a transactional asset has garnered importance in the recent past. With this, market participants that are involved in such transactions have made news, be it for the right or wrong reasons. This market insight highlights the activities of such participants, the business models that they follow and the financial aspects that are related to them. This helps to assess the impact that the transactional IP market place can make toward the world economy and its implications for technology innovation intensive industries and economies globally. The current implications of the conclusions bring forth the market reality rarely considered by the CFO’s of technology driven companies, that is, the financial component of intellectual property (IP) value, the potential financial impact of IP risk and the process to unshackle the untapped revenue generation potential of IP transactions.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook