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An Insight into Tablet Plans, Pricing, and Purchasing

An Insight into Tablet Plans, Pricing, and Purchasing

Innovative pricing and form factor options continue to change the landscape for tablets in North America. While the traditional purchase and subsidy models have started to give way to lease or installment purchasing options for smartphones, tablets have maintained both the full purchase and installment models. However, carrier pricing for tablets has become very competitive in both the US and Canadian markets. This market insight provides an analysis into tablet plans, pricing, and purchasing in North America. The analysis covers Tier I carrier profiles for AT&T, Sprint, T-Mobile, and Verizon Wireless in the United States; and for Bell Mobility, Rogers, and Telus in Canada.


  • Executive Summary
  • Research Overview and Definitions
    • Research Overview
    • Definitions
  • North American Tablet Market Dynamics
    • Tablets-Tier I NA Mobile Operator Purchasing Options
    • Tablets-Tier I NA Mobile Operator Data Plans Offered
    • Tablets-Subsidized Pricing with Contract
    • Tablets-Total Devices Offered by Tier I Carriers
    • Tablet Models Offered by US Carriers
    • Tablets Offered by Canadian Carriers
    • Tablets-Key Trends
  • Carrier Profiles-AT&T
    • AT&T-Full Tablet List (Feb 2016)
      • Table AT&T-Full Tablet List (Feb 2016)
    • AT&T-Tablets Offered
    • AT&T-Tablet Subsidies
  • Carrier Profiles-Sprint
    • Sprint-Full Tablet List (Feb 2016)
      • Table Sprint-Full Tablet List (Feb 2016)
    • Sprint-Tablets Offered
    • Sprint-Tablet Subsidies
  • Carrier Profiles-T-Mobile
    • T-Mobile-Full Tablet List (Feb 2016)
      • Table T-Mobile-Full Tablet List (Feb 2016)
    • T-Mobile-Tablets Offered
    • T-Mobile-Tablet Subsidies
  • Carrier Profiles-Verizon Wireless
    • Verizon Wireless-Full Tablet List (Feb 2016)
      • Table Verizon Wireless-Full Tablet List (Feb 2016)
    • Verizon Wireless-Tablets Offered
    • Verizon Wireless-Tablet Subsidies
  • Carrier Profiles-Bell Mobility
    • Bell Mobility-Full Tablet List (Feb 2016)
      • Table Bell Mobility-Full Tablet List (Feb 2016)
    • Bell Mobility-Tablets Offered
    • Bell Mobility-Tablet Subsidies
  • Carrier Profiles-Rogers
    • Rogers-Full Tablet List (Feb 2016)
      • Table Rogers-Full Tablet List (Feb 2016)
    • Rogers-Tablets Offered
    • Rogers-Tablet Subsidies
  • Carrier Profiles-Telus
    • Telus-Full Tablet List (Feb 2016)
      • Table Telus-Full Tablet List (Feb 2016)
    • Telus-Tablets Offered
    • Telus-Tablet Subsidies

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