Global Pay TV video encoders revenue totaled $ million in 2013 and will grow to $million by 2020. Cable will remain the largest market segment over the forecast period, though both IPTV and satellite will increase market share.
Availability of versatile headends for different types of services, continued digitization, growth in number of HD and SD channels, and migration to more-efficient compression formats drive growth in the cable video encoders segment.
Saturation in larger markets and the high cost of laying fiber challenge growth in the IPTV video encoders segment, while easing regulations in Latin America and analog switchover in Europe and Asia-Pacific drive growth.
Scarcity of bandwidth and rising competition from other Pay TV services pose risks for the satellite video encoders segment; however, it will likely experience healthy increases in subscribers and revenue from 2014 to 2017.
Over-the-top (OTT) services, such as Netflix, challenge traditional linear Pay TV business models, particularly in regions with mature broadband and 3G/4G infrastructure, well-established content licensing, and multiple screen-owning consumers.
To better compete and minimize subscriber churn, Pay TV operators are offering more HD channels, video-on-demand packages, personal video recorders, and other services.
About this report
This research service examines the global Pay TV video encoders market, highlighting drivers and restraints, unit shipment and revenue forecasts, market shares, geographic differences, pricing trends, and technology trends. The service also includes a discussion of the competitive landscape, including profiles of market leaders, challengers, and emerging participants. The Pay TV video encoders market is divided into three segments: cable, IPTV, and satellite. Each segment details unit shipment and revenue forecasts by region (North America and Latin America; Europe, Middle East, and Africa; and Asia-Pacific), including market shares and growth potential. The base year is 2013, with forecasts through 2020.
Electronic Access - Site License Fulfilled by Publisher
Electronic Access - Global site License Fulfilled By Publisher