Global Growth Opportunities for Telecommunications Service Providers in Artificial Intelligence (AI)
AI Enables Enhanced Business Operations, Data Monetization, and Service Customization to Support Growth
In this report, Frost & Sullivan examines the role of AI in the telecommunications services industry. Due to declining revenue from core telecom services, telecommunications service providers (telcos) are broadening their operations and leveraging AI to transform telecom services and create significant business value.
We identify telcos using AI to enhance network operations, customer experience, and sales and marketing services and increase their product and service portfolio. With the rising deployment of the 5G network and edge infrastructure capabilities, telcos are pivotal in offering industry vertical solutions as part of their Artificial Intelligence of Things (AIoT) enterprise solutions.
The report also highlights the role of telcos in monetizing consumer data for enterprise customers and offering advertising and marketing services that utilize consumer and network data. It identifies growth drivers that will facilitate AI adoption in the telecommunications industry. Notably, the study mentions several growth opportunities, such as AI advisory services, industry/vertical-specific use cases, and conversational AI solutions that market participants can explore.