Frost Radar™: North American Managed SD-WAN Services Market, 2020

Frost Radar™: North American Managed SD-WAN Services Market, 2020

The North American managed software-defined wide area network (SD-WAN) services market is in the growth phase of the product life cycle. Across industries, businesses are embracing these services as an integral part of their WAN transformation strategy, largely to gain cost and operational efficiencies. Market revenues for 2019 exceeded $1.7 billion, with more than 160,000 SD-WAN sites operational today.

However, as SD-WAN deployments have increased in the last 3 years, businesses realize that installing and managing multiple SD-WAN sites is complex. The process can be daunting when it involves multiple transport and access providers from across the globe. A managed service provider with the expertise and technology needed to integrate disparate operations and management systems from various access providers can help address the complexity. Hence, fully managed SD-WAN services continue to gain traction.

Multiprotocol label switching (MPLS) and Ethernet WAN services are deeply embedded in business WAN networks, and SD-WAN is challenging the status quo of these technologies. While some customers have chosen to create hybrid SD-WAN networks by adding broadband links to MPLS or Ethernet WANs, others have chosen to disconnect private networks and instead utilize a combination of broadband, dedicated Internet access (DIA), and wireless links.

Managed SD-WAN provider interviews indicate that a majority of the SD-WAN sites in operation today use DIA, broadband, and wireless links. The pressure on network managers to optimize networks as businesses adapt to the economic impact of the COVID-19 pandemic will increase the attractiveness of broadband and wireless services with SD-WAN.

The Frost Radar™ reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the Frost Radar™ methodology. The document presents competitive profiles on each of the companies in the Frost Radar™ based on their strengths, opportunities, and a small discussion on their positioning. Frost & Sullivan analyzes hundreds of companies in the industry and benchmarks them across 10 criteria on the Frost Radar™, where the leading companies in the industry are then positioned. Industry leaders on both the Growth and Innovation indices are recognized as best practice recipients.


  • Strategic Imperative and Growth Environment
    • Strategic Imperative
    • Growth Environment
    • Forecast Methodology & Taxonomy
    • Revenue Forecast
      • Table Managed SD-WAN Services Market: Revenue Forecast, North America, 2018–2024
    • Percent Revenue Forecast by Operation Type
      • Table Managed SD-WAN Services Market: Percent Revenue Forecast by Operation Type, North America, 2018–2024
    • Overlay Revenue Forecast
      • Table Managed SD-WAN Services Market: Overlay Revenue Forecast, North America, 2018–2024
    • Underlay Revenue Forecast
      • Table Managed SD-WAN Services Market: Underlay Revenue Forecast, North America, 2018–2024
    • Customer Sites Forecast
      • Table Managed SD-WAN Services Market: Customer Sites Forecast, North America, 2018–2024
  • North American Managed SD-WAN Services Market Frost Radar™
    • Frost Radar™: North American Managed SD-WAN Services Market
    • Frost Radar™ Competitive Environment
  • Companies to Action Companies to be Considered First for Investment, Partnerships, or Benchmarking
    • AT&T
    • Aryaka
    • CenturyLink
    • Comcast Business
    • Hughes Network Services
    • Masergy
    • TPx Communications
    • Verizon Business
    • Windstream Enterprise
  • Strategic Insights
  • Next Steps: Leveraging the Frost Radar™ to Empower Key Stakeholders
    • Significance of Being on the Frost Radar™
    • Frost Radar™ Empowers the CEO's Growth Team
    • Frost Radar™ Empowers Investors
    • Frost Radar™ Empowers Customers
    • Frost Radar™ Empowers the Board of Directors
  • Frost Radar™ Analytics
    • Frost Radar™: Benchmarking Future Growth Potential

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