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Executive Outlook of Health, Wellness, and Wellbeing Technologies in the Global Automotive Industry

Executive Outlook of Health, Wellness, and Wellbeing Technologies in the Global Automotive Industry

Executive Summary—Key Findings

Automotive HWW Technologies: Key Findings, Global, 2014–2025

By 2025, key global OEMs expected to increase R&D spending over 2014 levels.

Technology, customer demographics, regulations, and marketing efforts to merge, offering a strong product development focus in the health, wellness, and wellbeing (HWW) space.

HWW's penetration among North American, European, and Asia-Pacific OEMs to manifest in the form of “measure and monitor” in-vehicle features in the first wave of proliferation.

HWW in the automotive industry is largely perceived in 􂀀 ways: built-in, brought-in, or cloud- enabled.

Built-in is considered more as a long-term solution.

Brought-in and cloud-enabled are expected to have more short-term and rapid realization. The proliferation of wearable devices, smartphones, and cloud-based solutions are seen as key.

Ford and Toyota (among mass-market OEMs) and BMW and Audi (among luxury OEMs) are emerging as the automakers targeting integration of HWW features in their next-generation products.

Both mass-market and luxury OEMs are interested in HWW features.

Other mass-market OEMs, such as Nissan, Hyundai, and Kia, also are planning to introduce HWW features in their models.

Other luxury OEMs including Cadillac, Lexus, and Mercedes-Benz are interested in expanding HWW in future models.

About this report

This research service analyzes and provides forecasts for health, wellness, and wellbeing (HWW) features in the automotive industry. It identifies strategies and opportunities for growth, determines the influence of technology, and identifies the stakeholders in the ecosystem. It offers insights through a comparative analysis of key global original equipment manufacturers’ (OEMs’) strategies to include health monitoring features in cars as standard, optional, or advanced—whether built in, brought in, or cloud-enabled. The research presents case studies on HWW features offered by leading OEMs. It concludes with an actionable set of recommendations.


  • Executive Summary
    • Executive Summary-Key Findings
    • Executive Summary-HWW in the Automotive Industry
    • Executive Summary-Evolution of HWW in the Automotive Industry
    • Executive Summary-Automotive HWW Technology Ecosystem
    • Executive Summary-HWW's First Wave of Proliferation
    • Executive Summary-HWW Focal Points
    • Executive Summary-Upcoming HWW Applications and Services
    • Executive Summary-Target Countries for HWW Applications
    • Executive Summary-Mass Market and Luxury OEM HWW Strategies
    • Executive Summary-OEMs Target Critical and Noncritical Features
    • Executive Summary-HWW Features Cost
    • Executive Summary-OEM Activity: Toyota RiN Concept
    • Executive Summary-Supplier Activity: Bosch
    • Executive Summary-Key Areas of Healthcare Innovation
    • Executive Summary-Innovation Key to HWW Growth
    • Executive Summary-Current and Future Outlook
    • Associated Multimedia
  • Research Scope, Objectives, Background, and Methodology
    • Research Scope
      • Table Automotive HWW Technologies: Key OEM Vehicle Sales, Global, 2014-2022
    • Research Aims and Objectives
    • Key Questions This Study Will Answer
    • Research Background
    • Key OEMs Compared in This Study
  • Definitions and Segmentation
    • Digital Healthcare Segmentation
    • Product/System Definitions
    • Vehicle Segmentation
  • Activities in the Digital Health Industry
    • Digital Health Industry Landscape
    • Themes for the New Healthcare Economy
    • Key Areas of Healthcare Innovation Drive New Market Opportunities
    • Major Applications-Cardiac Monitoring Services
    • Healthcare Market Ecosystem-Focal Points
    • Potential of Wearable Computing
    • Wearables' Interest Grows for Automotive HWW Technologies
  • Proliferation of HWW Value Proposition in the Automotive Industry
    • HWW Design Tenets of the Automotive Industry
    • Automotive Industry's Perception of HWW
    • Evolution of HWW in the Automotive Industry
    • Automotive Industry HWW Hot Spots
    • Passenger Car Driver Age and Health Statistics
    • Commercial Vehicle Driver Age and Health Statistics
    • Innovative HWW Features
    • HWW Applications and Services
    • Drivers for Automotive HWW Technologies
    • Automotive HWW and Robotics Strategy
    • Role of Select OEMs' Venture Capital Arms in HWW Space
      • Table Automotive HWW Technologies: OEM Venture Capital Arms, Global, 2014
  • Key Challenges to HWW Growth
    • Technical Challenges for HWW Features in the Automotive Industry
    • Challenges for HWW Features in Vehicles
  • Emergence of an All-new Ecosystem
    • Automotive HWW Technology Ecosystem
    • Importance of Automotive OEM Partnerships in the HWW Space
    • Innovation Key to HWW Growth
  • Impact of HWW on In-cabin Design and Styling
    • Key Factors for Cabin Design
    • HWW Factors in Commercial Vehicle Cabin Styling
    • Volvo XC90 Excellence Lounge Concept
    • 2015 Volvo XC90
    • Mercedes-Benz Self-driving F 015 Luxury in Motion Concept
  • HWW Features, Standard and Option Analysis
    • HWW Features and Key Vehicle Systems
    • Vehicle Components and HWW Features
    • Standard and Optional HWW Features
    • HWW Features Cost
  • Key OEM Activities in HWW Technology Evolution
    • Ford Targets Entire HWW Spectrum
    • Toyota RiN Concept
    • Toyota Robotics
    • Nissan Driver Monitoring
    • Honda Robotics
    • Lexus GS Monitor, Measure, Communicates on the Go
    • Supplier Activity: Bosch
    • Summary of HWW in Auto Shows and Research Projects
  • Key Conclusions and Future Outlook
    • Key Conclusions
    • Conclusions and Recommendations
    • The Last Word-3 Big Predictions
  • Appendix
    • Abbreviations Used
    • Driver HWW Training
    • Automotive and Transportation 2015 Research Production Plan
    • Market Engineering Methodology

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