Market Research Logo

Executive Analysis of the Fuel Cell Passenger Car Market in Europe, North America, and Japan

Executive Analysis of the Fuel Cell Passenger Car Market in Europe, North America, and Japan

Executive Summary—Key Findings

Partnerships between major Original Equipment Manufactures (OEMs) across different regions will play a key role in developing the fuel cell passenger cars market.

Fuel Cell Passenger Car Market: Key Findings, Europe, North America, and Japan, 2014

Future Launches: Over 􂀀 fuel cell passenger cars are likely to be launched in Europe, North America, and Japan by 2020 with models across various vehicle segments. Initially, affordable mass-market vehicles will be launched; OEMs will eventually shift their focus towards higher vehicle segments.

Evolution of Market Partnerships: Public-private partnerships have been established to install hydrogen refueling stations for fuel cell passenger cars. These partnerships are mainly being formed to share the investment risk of establishing heavily under-utilized and costly hydrogen infrastructure.

Fuel Cell Range-Extenders: Japanese and South Korean OEMs are focusing on fuel cell passenger cars, while some automakers in Europe are considering fuel cell systems as a range-extender application in Electric Vehicles (EVs) to make EV production economically feasible.

Incentives for Fuel Cell Passenger Cars: Incentives for fuel cell passenger cars have started phasing out in various regions, such as the United States; this has made it challenging for automakers to launch fuel cell passenger cars at a subsidized price. The $􂀀 cash incentive available for electric vehicles has been phased out since December 2014.

Technology Acquisition: The Volkswagen Group acquired an automotive fuel-cell patent portfolio and a two-year extension of engineering services from Ballard Power Systems for $􂀀 million. This confirms that there will be a positive shift towards the development of fuel cell technology.

About this report

This research service provides an executive analysis of the fuel cell passenger car market in North America, Europe, and Japan. It assesses key market trends such as future launches, partnerships, and infrastructure developments. Regulations and new innovations that focus on government support and infrastructure development have also been highlighted. In addition, fuel cell technology has also been compared with electric vehicle technology and range extenders. The report also focuses on target markets for fuel cell passenger cars based on innovations introduced by key original equipment manufacturers and regional governments.


  • Executive Summary
    • Executive Summary-Key Findings
    • Fuel Cell Passenger Cars-Expected Model Launches
    • OEM Strategies for Electric and Hybrid Vehicles
    • Technology Roadmap
    • Fuel Cell Passenger Car Market-Market Attractiveness
    • Fuel Cell Passenger Car Market Ecosystem
    • Fuel Cell Passenger Cars
    • Hydrogen Infrastructure
  • Research Scope, Objectives, Background, and Methodology
    • Research Scope
    • Research Aim and Objectives
    • Key Questions this Study Will Answer
    • Research Background
    • Research Methodology
    • Key Participant Groups and Associated Brands Compared in this Study
  • Definitions
    • Definition-Fuel Cell Vehicle
    • Structure of Fuel Cell Electric Vehicles
    • Fuel Cell Systems
  • Key Highlights and Significant Trends in the Fuel Cell Passenger Car Market in Europe, North America, and Japan
    • Fuel Cell Passenger Car Market-Top 10 Predictions
    • Fuel Cell Passenger Cars-Expected Model Launches
    • OEM Strategies for Electric and Hybrid Vehicles
    • Fuel Cell Range-Extenders
    • Attractive Markets Based on Electric Vehicle Incentives
    • Fuel Cell Passenger Cars
    • Fuel Cell Passenger Car Market-Market Attractiveness
    • OEM Partnerships
  • The Four Pillars of Development for the Fuel Cell Passenger Car Market
    • Four Key Pillars of Development
    • Potential Customers
    • Quality and Innovation
    • Key Markets
    • Disruption
  • Technology Analysis and Comparison
    • Technology Roadmap
    • Fuel Cell Passenger Cars
    • Fuel Cells and Electric Vehicles
    • Fuel Cell Passenger Cars-Segment Level Analysis
    • Fuel Cell Passenger Car Market Ecosystem
    • Cost Reduction
  • Vehicle Manufacturer Analysis
    • Segment Launch
    • Vehicle Segmentation
    • Futuristic Approach by Leading OEMs
    • Model Analysis-Toyota Mirai
    • Model Analysis-Hyundai ix35
  • Infrastructure Development
    • Fuel Cell Market Development
    • Europe
    • North America
    • Japan
    • Hydrogen Refueling Stations
      • Table Fuel Cell Passenger Car Market: Characteristics of Hydrogen Refueling Station, Europe, North America, and Japan, 2014
    • Hydrogen Infrastructure
    • Cost Reduction Techniques for Hydrogen Infrastructure
    • Hydrogen Infrastructure Suppliers and Service Providers
  • Applicable Regulatory Standards
    • Fuel Cell Applicable Standards
  • Key Conclusions and Future Outlook
    • Conclusions
    • The Last Word-3 Big Predictions
  • Appendix
    • Market Engineering Methodology
    • Funding Towards the Development of Fuel Cell Passenger Cars
    • Fuel Cell Applicable Standards
    • Comparison of Refueling Time for EVs and Fuel Cell Vehicles

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report