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European Decision Maker Sentiment—IoT

European Decision Maker Sentiment—IoT

This research service aims to provide a snapshot of a small number of end users' investment attitudes towards Internet of Things (IoT) technologies in order to illustrate enterprises' views on developments in the IoT market. The study reveals that though the market is nascent, it has surprising open-mindedness towards traditional and new vendors. A set of 20 questions were asked and the survey results are provided with their implications on the ICT industry, in addition to the explanation of 5 hypotheses statements. Furthermore, the survey reveals 10 vendor action points as a result of a snapshot of enterprises' 10 internal barriers to IoT investments.


  • Executive Summary
    • Key Findings
  • Research Scope and Methodology
    • Research Objectives & Methodology
    • Definitions
    • Hypotheses Explained
  • Survey Insights
  • Implications for the ICT Industry
    • Importance of IoT Investments for the ICT Industry
    • Opportunities for the ICT Industry
  • Survey Results
    • Summary
    • Overview Questions
    • Motivation Summary
    • Motivation Questions
    • Buying Behaviour Summary
    • Buying Behaviour Questions
    • Vendor Expectations & Timing Summary
    • Vendor Expectations & Timing Questions
  • Hypotheses Results
    • Top 10 Conclusions and Recommendations
  • Appendix
    • Respondents Profiles & Distribution of Industries

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