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Analysis of Big Data and Analytics Market in Latin America

Analysis of Big Data and Analytics Market in Latin America

The research service presents an analysis of the current state of the Big Data and analytics market in Brazil, Colombia, and Mexico. The immeasurable amount of data (unstructured and structured) being generated every second globally from an increasing number of sources has changed the competitive environment and hence, the organizations’ way of thinking about data usage, collection, and analysis. Transforming tweets, posts, and more usual structured data into relevant information within the business environment has become a more critical need for the decision-making process than ever before. Real-time information provided by clients or even competitors is a powerful tool. In the data age, information has become as valuable as oil.


  • Executive Summary
    • Key Questions this Study will Answer
  • Market and Study Definitions
    • Research Objectives, Scope, and Methodology
    • Market Definitions
    • 3Vs of Big Data
  • Data Management Evolution
    • From Creating Manageable Structures to Big Data
  • Market Overview
    • The `Data' in Big Data
    • Sources of Structured Data
    • Sources of Unstructured Data
    • Market Overview
  • External Challenges-Drivers and Restraints
    • Drivers and Restraints
    • Drivers Explained
    • Restraints Explained
  • Forecasts and Trends
    • Some Big Data Trends
    • Americas Market Life Cycle Analysis
    • Latin America Big Data and Analytics Market-Revenue Forecast
      • Table Total Big Data and Analytics Market: Revenue Forecast by Country, LATAM, 2015-2020
    • Revenue Forecast Discussion
  • Big Data Latin America Use Cases
    • Vertical Highlighted-Insurance
    • Vertical Highlighted-Telecommunications
    • Vertical Highlighted-Finance
    • Vertical Highlighted-Manufacturing
    • Vertical Highlighted-Retail
    • Investments Behavior in Big Data
    • Big Data-Main Challenges
    • Main Areas of Investment in Big Data
  • The Last Word
    • The Last Word-Key Takeaways
    • The Last Word-Recommendations

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