Market Research Logo

Lawn & Garden Consumables


Attention: There is an updated edition available for this report.

US demand to increase 3.4% annually through 2014
US demand for packaged lawn and garden consumables, which include fertilizers, pesticides, growing media, seeds, mulch, and other related products, is forecast to increase 3.4 percent per year to $9.2 billion in 2014. The weak economy and food safety concerns have created a renewed interest in home gardening, a trend that will likely continue going forward, promoted by the introduction of new, easier to use gardening products. A rebound in the housing market will provide opportunities, being that newly built homes require landscaping.

Favorable demographic trends include the ongoing graying of the baby boom generation, which is primed for the peak gardening years; and residences in more affluent areas with larger yards, which will boost demand for products used in landscaping and gardening applications. At the same time, because of a renewed emphasis on family, the US population is electing to spend more time and energy in and around their homes, as well as the homes of family members and friends -- often in outdoor living spaces such as patios and decks, designed to utilize all potential living space. A well manicured lawn or garden complements the outdoor living space design.

Increased concerns over synthetic fertilizers and pesticides used on lawns and gardens, particularly in regard to how these chemicals affect bodies of water, and the health of people and animals, will provide opportunities for organic products.

Please Note: Freedonia requires that, for PDF orders, clients sign a confidentiality agreement prior to fulfillment of PDF email delivery.


Opportunities expected in the large residential market
Solid participation in home gardening activity, including lawn care and food gardening, as well as the recovering housing market, will create opportunities for lawn and garden consumables in the large residential market. However, gains will be limited by a slowdown in the construction of nonresidential buildings. Continuing weakness in the golf industry, especially new course construction, and reduced maintained turf acreage, will also restrict lawn and garden consumables demand.

Fertilizers, growing media among best prospects
Best opportunities are anticipated for new products that offer convenience and good performance while also meeting health and safety standards. Growth will be led by fertilizers and growing media, both of which will post above average gains over the forecast period. These two segments are benefiting from the expanding consumer trend favoring value-added products such as fast-acting and easy-touse fertilizers, and premium soils.

Across all product segments, organic formulations will experience more favorable increases over conventional formulations. Sales of organics will be spurred by substantial product improvements, a rising number of products, lower prices and more effective marketing, particularly as more leading lawn and garden consumable suppliers enter the market.

INTRODUCTION
I. EXECUTIVE SUMMARY
II. MARKET ENVIRONMENT
General
Macroeconomic Outlook
Demographic Trends
Consumer Income & Spending Patterns
Housing Outlook
Nonresidential Building Trends
Lawn & Garden Market Overview
Home Gardening Activity Outlook
Landscaping & Lawn Care Industry Outlook
Golf Course Outlook
Agrochemical Market Overview
Organic Gardening Outlook
Regulatory & Environment Issues
Pesticides
Other Lawn & Garden Consumables
Raw Materials
Pricing Issues
Historical Market Trends
International Activity & Foreign Trade
III. PRODUCTS
General
Fertilizers
Media, Formulations & Type
Organic
Applications & Markets
Pesticides
Herbicides
Insecticides
Other Pesticides
Organic
Growing Media
Packaged Soil
Soil Amendments
Compost
Peat
Other Soil Amendments
Seeds
Grass & Turf Seed
Other Seeds
Mulch
Other
IV. MARKETS, APPLICATIONS & END USERS
Markets
Residential
Golf Courses
Government & Institutional
Commercial & Industrial
Other Markets
Applications
Lawn & Turf Care
Gardens & Borders
Other Applications
End Users
Consumer/DIY
Professional
Lawn Care & Landscaping Service Firms
Other Professional End Users
V. REGIONAL MARKETS
General
Regional Demographic & Economic Trends
Regional Population Patterns
Regional Economic Trends
Regional Housing Trends
Regional Lawn & Garden Consumables Demand
Northeast
Midwest
South
West
VI. INDUSTRY STRUCTURE
Industry Composition
Market Share
Consumer Products
Professional Products
Industry Restructuring
Competitive Strategies
Brand Name Recognition
Marketing
Conventional Advertising
Strategic Media Partnerships
Internet
Other
Packaging
Product Line Expansion
Product Focus
Cooperative Agreements
Manufacturing
Distribution Channels
Retail Distribution
Home Centers
Mass Merchandisers
Garden Centers
Mail Order/Internet
Other
Professional Market Distribution
Direct Sales
Professional Service Firms
Agricultural Chemical Distributors
Other
Company Profiles
Ace Hardware Corporation
Agrium Incorporated
Ambrands, see Central Garden & Pet Company
Andersons Incorporated
BASF SE
Bayer AG
BEST Turf Fertilizer, see Simplot (JR) Company
Bonide Products Incorporated
Burpee (W. Atlee) & Company
Central Garden & Pet Company
Crop Production Services Incorporated, see Agrium
De Ruiter Seeds, see Monsanto Company
Deere & Company
Dow Chemical Company
DuPont (EI) de Nemours
Espoma Company
Fafard (Conrad) Incorporated, see Syngenta AG
Ferry-Morse Seed Company, see Jiffy International AS
FMC Corporation
Goldsmith Seeds Incorporated, see Syngenta AG
Grant Laboratories Incorporated, see Central Garden & Pet Company
Green Light Company, see Sumitomo Chemical Company
Griffin Industries Incorporated
Haifa Chemicals Limited
Home Depot Incorporated
Jacklin Seed, see Simplot (JR) Company
Jiffy International AS
John Deere Landscapes Incorporated, see Deere & Company
Land O’ Lakes Incorporated
Lebanon Seaboard Corporation
Lilly Miller Brands, see Central Garden & Pet
Lowe’s Companies Incorporated
McKenzie (A.E.) Company Incorporated, see Jiffy International AS
McLaughlin Gormley King Company
Monsanto Company
Nature Safe Natural and Organic Fertilizers, see Griffin Industries Incorporated
Pennington Seed Incorporated, see Central Garden & Pet Company
Premier Tech Limited
ROOTS Plant Care, see Lebanon Seaboard Corporation
Royal Barenbrug Group
Scotts Miracle-Gro Company
Sears Holdings Corporation
Seminis Incorporated, see Monsanto Company
ServiceMaster Company
Simplot (JR) Company
Spectrum Brands Incorporated
Sumitomo Chemical Company Limited
Sun Gro Horticulture Income Fund
Syngenta AG
Tech Pac LLC, see Central Garden & Pet Company
TruGreen, see ServiceMaster Company
TurfCare Supply Corporation
Valent USA Corporation, see Sumitomo Chemical
Wal-Mart Stores Incorporated
Winfield Solutions LLC, see Land O’ Lakes
Woodstream Corporation
Zep Incorporated
Additional Companies
LIST OF TABLES
SECTION I -- EXECUTIVE SUMMARY
Summary Table
SECTION II -- MARKET ENVIRONMENT
1 Macroeconomic Indicators
2 Population & Households
3 Personal Consumption Expenditures
4 New Housing Indicators
5 Nonresidential Building Stock
6 Lawn & Garden Sales & Service Revenues
7 Consumer Lawn & Garden Retail Expenditures
8 Landscaping & Lawn Care Indicators
9 Golf Courses & Acreage
10 Agrochemical Demand
11 Organic Gardening Product Sales
12 Lawn & Garden Chemical Raw Materials Demand
13 Lawn & Garden Consumables Prices
14 Lawn & Garden Consumables Market, 1999-2009
SECTION III -- PRODUCTS
1 Lawn & Garden Consumables Sales by Type & Formulation
2 Fertilizer Sales in Lawn & Garden Applications
3 Fertilizer Sales in Lawn & Garden Applications by Media & Type
4 Fertilizer Sales in Lawn & Garden Applications by Formulation
5 Fertilizer Sales in Lawn & Garden Applications by Application & Market
6 Pesticide Sales in Lawn & Garden Applications
7 Herbicide Sales in Lawn & Garden Applications
8 Insecticide Sales in Lawn & Garden Applications
9 Other Pesticide Sales in Lawn & Garden Applications
10 Pesticide Sales in Lawn & Garden Applications by Formulation
11 Growing Media Sales in Lawn & Garden Applications
12 Packaged Soil Sales in Lawn & Garden Applications by Type & Formulation
13 Packaged Soil Amendment Sales in Lawn & Garden Applications by Type
14 Seed Sales in Lawn & Garden Applications
15 Mulch Sales in Lawn & Garden Applications
16 Other Consumables Sales in Lawn & Garden Applications
SECTION IV -- MARKETS, APPLICATIONS & END USERS
1 Lawn & Garden Consumables Sales by Market
2 Residential Market for Lawn & Garden Consumables
3 Golf Course Market for Lawn & Garden Consumables
4 Government & Institutional Market for Lawn & Garden Consumables
5 Commercial & Industrial Market for Lawn & Garden Consumables
6 Other Markets for Lawn & Garden Consumables
7 Lawn & Garden Consumables Sales by Application
8 Lawn & Turf Care Applications for Lawn & Garden Consumables
9 Garden & Border Applications for Lawn & Garden Consumables
10 Other Applications for Lawn & Garden Consumables
11 Lawn & Garden Consumables Sales by End User
12 Consumer/DIY Market for Lawn & Garden Consumables
13 Professional Market for Lawn & Garden Consumables
14 Lawn Care & Landscaping Service Firm Market for Lawn & Garden Consumables
15 Other Professional Markets for Lawn & Garden Consumables
SECTION V -- REGIONAL MARKETS
1 Population by Region
2 Gross Domestic Product by Region
3 Regional Housing Indicators
4 Lawn & Garden Consumables Sales by Region
5 Northeast Demand for Lawn & Garden Consumables
6 Midwest Demand for Lawn & Garden Consumables
7 South Demand for Lawn & Garden Consumables
8 West Demand for Lawn & Garden Consumables
SECTION VI -- INDUSTRY STRUCTURE
1 US Lawn & Garden Consumables Sales by Company, 2009
2 Selected Acquisitions & Divestitures
3 Selected Cooperative Agreements
LIST OF CHARTS
SECTION II -- MARKET ENVIRONMENT
1 Lawn & Garden Consumables Sales per Capita, 1999-2009
SECTION III -- PRODUCTS
1 Lawn & Garden Consumables Sales by Type, 2009
SECTION IV -- MARKETS, APPLICATIONS & END USERS
1 Lawn & Garden Consumables Sales by Market, 2009
SECTION VI -- INDUSTRY STRUCTURE
1 US Lawn & Garden Consumables Market Share, 2009
2 Consumer Lawn & Garden Consumables Market Share, 2009
3 Professional Lawn & Garden Consumables Market Share, 2009

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report