The primary focus of this report is on products for dogs and cats, but to provide perspective on overarching market trends coverage also extends to other types of companion animals including birds, small mammals, and reptiles. Throughout the report, Packaged Facts refers to the overall market as treats or treats and chews. Excluded from the scope of this report are pet foods marketed as complete and balanced diets, products marketed primarily as nutritional supplements, and rope chews and rubber chew toys.
This report forecasts US pet treat and chew retail sales in US dollars for 2017-2021. To illustrate historical trends, total retail sales are provided in annual series from 2012 to 2016.