This report forecasts US lawnmower demand and shipments in US dollars at the manufacturers' level to 2021. Total demand is segmented by product in terms of: residential front-engine riding, residential rear-engine riding, residential walk behind, commercial riding, commercial walk behind, and other mowing equipment. Total shipments are also segmented by product type as follows: residential and commercial.
To illustrate historical trends, total demand, total shipments, and net exports are provided in annual series from 2006 to 2016; the various segments are reported at five-year intervals for 2006, 2011, and 2016. A Market Environment section provides pertinent background on historical trends, key economic indicators, trade, environmental and regulatory factors, and technology trends. A Segmentation and Forecasts section defines products and shipments, discusses market drivers and constraints, identifies substitute products when applicable, and assesses the impact of key drivers and constraints on each product and shipment segment over the forecast period.
Further analysis includes an Industry Structure section, which surveys the supply base and profiles the leading firms competing in the US market. An introductory Highlights section summarizes key findings from this 29-page report, and a Resources section lists contributing sources as well as resources available for further research.