This report forecasts US lawn and garden consumable demand in US dollars at the manufacturers' level to 2020. Total demand is segmented by type in terms of: fertilizer, pesticides, growing media, seeds, and other types. Total demand is also segmented by market as follows: residential, golf courses, government and institutional, commercial and industrial, and other markets.
To illustrate historical trends, total demand is provided in an annual series from 2005 to 2015; the various segments are reported at five-year intervals for 2010 and 2015. A Market Environment section provides pertinent background on historical trends, key economic indicators, regulatory and environmental factors, raw materials, and end users. A Segmentation and Forecasts section defines products and markets, discusses market drivers and constraints, identifies substitute products when applicable, and assesses the impact of key drivers and constraints on each product and market segment over the forecast period.
Further analysis includes an Industry Structure section, which surveys the supply base and identifies the leading firms competing to serve US demand, as well as their market share. A one-page, introductory Highlights section summarizes key findings from this 31-page report, and a Resources section lists contributing sources as well as resources available for further research.