Wireless Telecommunications Services
Brief Excerpt from Industry Overview Chapter:
Companies in this industry operate and maintain switching and transmission facilities to provide telecommunications services via airwaves. Major companies include AT&T, T-Mobile US, and Verizon (all based in the US), as well as América Móvil (Mexico), China Mobile (China), Deutsche Telekom (Germany), NTT DOCOMO (Japan), and Vodafone Group (UK).
With some markets reaching saturation, competition has grown fierce as wireless telecommunications service providers fight to attract subscribers from other carriers to sustain revenue growth. Until recently, the proliferation of smartphones and tablets largely drove revenue and R&D growth. Companies can differentiate their services through pricing, network performance, customer service, and diversity of offerings, such as mobile, broadband, and TV services.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major services include voice calls (about 99% of revenue), text messaging (nearly 1%), and internet access (less than 1%). While voice telephony traditionally dominated wireless network traffic, data surpassed it for the first time in the late 2000s.
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