Market Research Logo

Special Effects & Other Video Post-Production Services

Special Effects & Other Video Post-Production Services
Brief Excerpt from Industry Overview Chapter:

Companies in this industry provide specialized motion picture or video post-production services, such as editing, film/tape transfers, subtitling, credits, closed captioning, and animation and special effects. Major companies include Deluxe Entertainment Services Group, Disney's Industrial Light & Magic, and Rhythm & Hues (all based in the US), as well as Animal Logic (Australia), Cinesite (the UK), Reliance MediaWorks (India), Sony Pictures Imageworks (Canada), and Technicolor (France).

COMPETITIVE LANDSCAPE

Demand is driven by the film and video industry, which depends on consumer spending and leisure time. The profitability of individual companies depends on creative and technical expertise, accurate bidding, and a steady volume of work. Large companies have advantages in breadth of services and timely delivery of complex projects. Small companies can compete effectively by providing specialized services and focusing on local markets and lower-cost projects.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major services include video editing (about 34% of sales), visual effects (28%), sound editing and design (8%), and animation (5%). Other services include film/tape transfers, subtitling, credits, captioning, and special effects. In contrast to special effects (also known as practical effects), which are recorded by a camera and achieved through make-up, prosthetics, or other physical materials, visual effects (VFX) are completed in post-production, through digital manipulation via a computer.


Industry Overview
Business Challenges
Business Trends
Industry Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Web Links and Acronyms

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report