Manufactured Home Manufacturing
Brief Excerpt from Industry Overview Chapter:
Companies in this industry produce manufactured homes, also known as mobile homes, and nonresidential mobile buildings. Major companies include Cavco, Champion Enterprises, and Clayton Homes (all based in the US), as well as ABI (UK), Black Diamond Group (Canada), and Willerby Holiday Homes (UK).
Demand is driven by population growth, the cost of alternative forms of housing, and the availability of credit. The profitability of individual companies depends on efficient operations and access to dealers. Large companies have economies of scale in purchasing and distribution. Small companies can compete successfully in local markets. The US industry is highly concentrated: the top eight companies account for about 60% of revenue.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major products are manufactured homes, which account for more than 80% of industry revenue, and nonresidential mobile buildings.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook