Fitness Equipment Manufacturing

Fitness Equipment Manufacturing

Brief Excerpt from Industry Overview Chapter:


Companies in this industry manufacture exercise equipment such as treadmills, exercise bicycles, resistance machinery, and weights and weightlifting equipment. Major companies include: Cybex International and Life Fitness, iFit, Nautilus, and Peloton Interactive (all based in the US); as well as Amer Sports (Finland); Dyaco International and Johnson Health Tech (both based in Taiwan); Nantong Yida Sports (China); Northern Lights (Canada); and Schnell Trainingsgeräte (Germany).

COMPETITIVE LANDSCAPE


Demand is driven by consumer income and demographic trends. The profitability of individual companies depends on unique product designs and effective marketing. Large companies have some advantages in brand recognition, but small companies can compete effectively by building unique products.

PRODUCTS, OPERATIONS & TECHNOLOGY


Major products include sporting and athletic goods and equipment, which account for about 40% of the industry's revenue, followed by gymnasium and exercise equipment (20%). Other products include golf equipment (about 15%); exercise, health, and fitness equipment (10%); archery and tennis equipment (10%); and playground equipment (about 10%).


Industry Overview
Quarterly Industry Update
Business Challenges
Business Trends
Industry Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Web Links and Acronyms

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