Market Research Logo

Business Intelligence Software

Business Intelligence Software

Brief Excerpt from Industry Overview Chapter:

Companies in this industry design, develop, publish, and support software used to collect, store, report, and analyze data from various operations of a business. Major companies include MicroStrategy, QlikTech, SAS, and Tableau (all based in the US), as well as divisions of IBM, Microsoft, Oracle, and SAP (Germany). Other providers based outside the US include Longview Solutions (Canada), Statpro (UK), and Systar (France).

COMPETITIVE LANDSCAPE

Demand is driven by corporate spending. The profitability of individual companies depends on technical expertise and effective marketing. Large companies have economies of scale in development, marketing, and distribution. Smaller companies can compete effectively by targeting niche markets or developing new technology. The global business intelligence software industry is concentrated: the top 10 companies account for more than 50% of revenue, according to IDC.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products include business intelligence (BI) platforms and corporate performance management (CPM) suites, as well as analytic applications and advanced analytics tools.


Industry Overview
Quarterly Industry Update
Business Challenges
Business Trends
Industry Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Web Links and Acronyms

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report