Automobile Rental & Leasing
Brief Excerpt from Industry Overview Chapter:
Companies in this industry rent and lease passenger cars, trucks, and trailers. Major companies include AMERCO (parent of U-Haul International), Avis Budget Group, Enterprise Holdings, Hertz Global Holdings, and Ryder (all based in the US), along with China Auto Rental (China), Europcar (France), LeasePlan (the Netherlands), and Sixt (Germany).
Demand for car rental is driven by business and leisure travel; for truck rental, demand is driven by home sales and corporate relocations. The profitability of individual companies depends on efficient operations and the ability to finance inventory. Big companies have economies of scale in acquiring vehicles and customers. Small companies can compete effectively by providing better service, alternative products, or lower prices. The US industry is highly concentrated: the 50 largest companies generate about 85% of revenue.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major services include the rental and leasing of passenger cars, which accounts for about 65% of industry revenue, and the rental and leasing of trucks, trailers, and buses, which accounts for about 30%.
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